This document is a summer training report submitted by Aabid to fulfill requirements for an MBA program. It discusses a summer training completed at Reliance Fresh, a hypermarket in Delhi, from June 9th to July 24th 2014. The report includes chapters on the introduction and objectives of the study, an industry and company overview, research methodology used, data analysis and interpretation including a SWOT analysis, findings, limitations, recommendations, and conclusion. It aims to analyze customer demands and satisfaction levels at Reliance Fresh to understand its current market position.

1. A
Summer Training Report
On
Training & development
At
Submitted in partial fulfillment of the requirements of
Master of Business Administration (MBA)
Session (2013-2015)
Under the Guidance of: Submitted By:
Ms. Sandhya Chugh Aabid
Assistant Professor MBA: 3rd
Semester
PIET Roll No: 13393
DEPARTMENT OF MANAGEMENT STUDIES
PANIPAT INSTITUTE OF ENGINEERING AND TECHNOLOGY
PANIPAT, HARYANA (INDIA) – 132103

2. AFFILIATED TO KURUKSHETRA UNIVERSITY, KURUKSHETRA
Dated: August 01, 2014
TO WHOM IT MAY CONCERN
This is to certify that Ms. Mandeep kaur D/O Attar Singh
has has successfully completed his Summer Training with
Reliance Fresh (Reliance India Limited, India), Delhi
from June 9, 2014 to July 24, 2014.
During the course of training her conduct was very good.
We wish that ms. Mandeep every success in her future end
eavours.
For Reliance Fresh (Reliance India Limited),
Khem Rawat
(HR Manager)

3. DECLARATION
I hereby declare that the project entitled “TRAINING AND DEVELOPMENT”
undertaken at RELIANCE GROUP, DELHI submitted in partial fulfillment of the
requirement for the award of the degree in Master in Business Administration to the
Panipat Institute of Engineering and Technology, Samalkha. It is my original
work and is not submitted for the award of any other degree or diploma.
Signature of Project Incharge: Signature of Candidate:
Ms. Sandhya Chugh Aabid
Mrs. Priyanka Sehgal
(H.O.D of Management Studies)
Dr. K.K Paliwal
(Director)
PIET, Panipat

4. ACKNOWLEDGEMENTS
As I look back after the completion of my project I feel it would not have been
possible without the guidance. I am very grateful to all the people who have lent their
precious time and advice for rendering this project successful. I take this opportunity
to thank them all.
First of all I would like to thank to my HOD MRS. PRIYANKA SEHGAL,
Department ofManagement studies of PANIPAT INSTITUTE OF ENGINEERING
AND TECHNOLOGY, for extending her support and ensuring that all necessary
procedures were completed well before time.
Secondly, I am grateful to “RELAINCE GROUP, DELHI” for giving me an
opportunity to undertake this project in their organization.
I heartily thankful to all the executives of the company for their valuable guidance and
for sharing their experience in completing this project successfully,
I would like to thank my institute guide Ms. Sandhaya Chugh for given me this
opportunity and for his valuable ever-patient guidance ever endeavoring support,
timely help and constant encouragement and also I am thankful to all faculty members
of my institute for their valuable guidance in completing this project successfully.
I also express thanks to my parents, my family members, and all my friends for their
valuable support in completion of this project successfully.
Last but not least I am thankful to all those people who helped me directly and
indirectly.
Aabid

5. EXECUTIVE SUMMARY
As customers taste and preferences are changing, the market scenario is also changing
from time to time. Today’s market scenario is very different from that of the market
scenario before 1990. There have been many factors responsible for the changing
market scenario. It is the customers changing tastes and preference, which has bought
in a change in the market. Income level of the people has changed; life styles and
social class of people have completely changed now than that of olden days. There has
been a shift in the market demand in today’s world. Technology is one of the major
factors, which is responsible for this paradigm shift in the market. Today’s generation
people are no more dependent on hat market and far off departmental stores. Today we
can see a new era in market with the opening up of many departmental stores,
hypermarket, shopper’s stop, malls, branded retail outlets and specialty stores. In
today’s world shopping is not any more tiresome work rather it’s a pleasant outing
phenomenon now.
The study is based on a survey done on customers of a hypermarket named Reliance
Fresh. Reliance Fresh is a new type of market, which came in to existence in India
since 2006. It is a type of market where various kinds of products are available under
one roof. My study is on determining the demands of customer for Reliance Fresh and
the satisfaction level of customers in Relience Fresh. The study will find out the
current status of Reliance Fresh and determine where it stands in the current market.
This market field survey will help us in knowing the present customers tastes and
preferences. It will help in estimating the future of customer needs and wants.

6. CONTENTS
CHAPTER NO:. PARTICULARS PAGE NO.
A Certificate -
B Declaration -
C Acknowledgements -
D Preface -
Chapter 1 Introduction to Project
1.1Significance of Project
1.2Objectives
1.3Review of Existing Literature
1.4Focus of study
1.5Conceptualisation
1-7
Chapter 2 Introduction to Industry & Company 8-28
Chapter 3 Research Methodology 29-34
Chapter 4 Data Analysis & Interpretation
4.1 SWOT analysis
4.2 Financial performance& Ratio analysis
35-48
Chapter 5 Findings 49-50
Chapter 6 Limitations of Study 51
Chapter 7 Suggestions/Recommendations 52-54
Chapter 8 Conclusion 55-56
Chapter 9 Annexure 57-59

7. Chapter 10 Bibliography 60-62