1. Protects and contain .
It protect the product and inside
contains the product .

2. Prevents Shoplifting
• If the packaging is big , less chances to prevent
from shoplifting .

3. Saves space and is easier to handle .
• This make them more easy to store and easy
to carry by a trolley .

4. Promotes image of brand .
• Big image of brand will make the customers
to see the brand and could be popular for the
brand .