1. Video Marketing
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Presenter: Nguyen Anh Duc – CEO Nakitech Corp
Cell Phone: 0935982718
Email: duc.nguyenanh@nakitech.net
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2. • Do you know…Advertisers are moving Ad Dollars from TV to
Online Video?
• Interesting...Right…This is happening because Internet Users
always choose to watch video than read but it was not so popular
earlier because of slow internet speed. The wave of Video Marketing
promises to lead in coming years as it is informative and able to
demonstrate the real look and feel of a product or service and can
generate three times response than usual.
• This Module has been designed to teach you about Video Ad
Campaign, Posting Ads on You Tube, Analytics, Promoting videos
and Tracking Ads.
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Namkinh Technology Corporation
3. Video Advertising Course Modules
• Introduction to Video Advertising
• Steps in a Video Ad Campaign
• Upload Videos to You Tube
• Promoting Videos
• Sharing Videos
• Posting Ads on You Tube
• YouTube Analytics Tools
• Tracking Ads
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Namkinh Technology Corporation
4. Introduction to Video Advertising
• Types of Video Ads
• Pre-roll Video Advertising
• Mid-roll
• Post-roll
• Companion Online Video Advertising
• Invitation online Video Ads
• Interactive Online Video Advertising
• Overlay Online Video Ads
• In- Banner Video Ads
• In-Page Video Ads
• In Text Video Ads
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Namkinh Technology Corporation
5. Steps in a Video Ad Campaign
• Set up Goals
• Create Videos
• Upload Videos
• Promote
• Track
• Refine and Repeat
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Namkinh Technology Corporation
6. Upload Videos to You Tube
• Overview
• Upload video on Video sharing sites
• How to Upload Videos on YouTube
• Optimize Your Video for SEO
• Add a YouTube Video in your Website
• Best practices for Uploading videos
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Namkinh Technology Corporation
7. Promoting Videos
• Methods to Promote your Video
• Steps to Promote your YouTube Video with Google AdWords
• Promoting Videos using Facebook
• Promoting Video using Email
• Promoting Videos using Blogs
• Guidelines for Promoting your Video
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Namkinh Technology Corporation
8. Sharing Videos
• Sharing video Using Facebook
• Sharing Video Using YouTube
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Namkinh Technology Corporation
9. Posting Ads on You Tube
• How to Post Ads on YouTube
• Track your online Videos
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Namkinh Technology Corporation