Slides I used in the training workshop for the ASEAN City Innovation System project, 17 August 2010.

1. eyes on tomorrow...
Nares Damrongchai @APEC Center for
Technology Foresight 1

2. Nares Damrongchai @APEC Center for
Technology Foresight 2
Source: Picture of the Future, Siemens (2005)

3. Nares Damrongchai Futures of Low Carbon Society

4. Germany 2020
20 November 2009 APEC Center for Technology Foresight
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5. DBR trend map showing growth-
related MacroTrends
20 November 2009 APEC Center for Technology Foresight
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6. 20 November 2009 APEC Center for Technology Foresight
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7. Trends
Economic
Technology Environment
(Google) (Green)
STEEP
Society
Politic
(Grey)

8. Scenario logic
Uncertainty1 (+)
scenario1 scenario2
Uncertainty2 (-) Uncertainty2 (+)
scenario3 scenario4
Uncertainty1 (-)

9. APEC Center for Technology Foresight Global Scenarios to 2025 (2005)
Source: The Shell
www.apecforesight.org 9

10. Can you beat me on
FORESIGHT?
Nares Damrongchai @APEC Center for
Technology Foresight 10

11. What's the difference?
Nares Damrongchai @APEC Center for
Technology Foresight 11

12. The Johari Window
Strategic planning
trends KNOWN UNKNOWN environment
KNOWNS KNOWNS scanning
KNOWN UNKNOWN imagination
Knowledge UNKNOWNS
management
UNKNOWNS
Foresight

13. Thailand Scenarios 2020
20 November 2009 APEC Center for Technology Foresight
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14. Traditional Dynamic Mekhong Violent
Thai Mackerel Shrimp Spicy Soup Meat Soup
20 November 2009 APEC Center for Technology Foresight
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15. Process Flow of Scenario Planning
Trends Uncertainties Scenarios Scenarios
Identification Identification Logic Design Writing

17. 2010
2015
2020
2025
Thank you!

18. APEC Center for Technology Foresight
Established in 1998 under Asia-Pacific
Economic Cooperation (APEC)
 Now part of STI, Thailand
Nares Damrongchai @APEC Center for
Technology Foresight 18

19. APEC Member Economies
APEC Official Observers
• Association of South East Asian Nations (ASEAN) Secretariat Damrongchai @APEC
• Pacific Economic Cooperation Council (PECC)
• Pacific Islands Forum (PIF)
Nares
Technology Foresight
Center for
19 © 2008 APEC Secretariat

20. Mission of APEC CTF
•RESEARCH: APEC-wide Foresight Studies
–7 Projects finished since 1998, focusing on high impact area such as water, education, nanotechnology and
energy
–Mostly funded by both NSTDA and APEC
–Methodologies include Delphi, Scenarios, and TRM
•CONSULTING: for Public and Private Sectors
•TRAINING: Seminars and Workshops (2-3 times a year)
●Conference on Foresight and Emerging Technologies
Towards “Best Practice” in Technology Foresight
Nares Damrongchai @APEC Center for
20
Technology Foresight

21. Our Customers
●Siam Cement Group, Premier Group, CDG
Group, Ministry of Public Health, SCI Research
and Innovation Co.,Ltd., CAT Telecom Pubic
Company Limited, Electricity Generating
Authority of Thailand, Department of
Agriculture, Institute of Solar Energy
Technology Development, Petroleum Institute of
Thailand, TRIDI, KNIT, Kasetsart University,
Parliamentary Office, TPA, SIRIM, NISTPASS,
and many others.
Nares Damrongchai @APEC Center for
21
Technology Foresight