Natarajan Lalgudi

Mumbai (Bombay), India IN

Chief Innovator and Dreamer

Consulting / Advisory

My own enterprise, wherein I am creating and executing projects in the areas of: - Insights, Market Research - Insight Mining, Meta Data Analytics and fresh bespoke Research projects using a wide range of tools from Ethnography to Advanced Quantitative Tools - Marketing Science & Analytics - Segmentation, Market Mix Modelling and other tools to cohesively harness vast reams of data to develop pathways for action - Loyalty - Solutions to Enhance Loyalty & Mitigate Churn for Services and B2B organizations - Innovations - Engaging with marketing teams on innovation / renovation projects directly influencing product, pack, price, and communication decisions