1. How to make people
happy with tech
(get rid of the tech)
Noah Bloom
@nbloom
www.jiber.me

2. Who
Noah Bloom
"mobile + anthropology"
BA Anthropology, Harvard
Founding team, Blueslice Networks (Montreal)
CEO, Jiber (Vancouver)
@nbloom
@jiber

3. Internet
What is the Internet?
It's about people
(connecting people)
"Use the Internet to get off the Internet" -
someone who uses the Internet

4. Human Behaviour
Genetics
Community
Culture
Analysis
(aka Anthropology)

5. Primary drivers of behaviour
1. FOOD 2. SEX

6. Secondary social motivators
Altruism
Government
Religion
Utilitarianism

7. How to make people happy with tech
All those things:
○ Narcissism
○ Sex
○ Skeuomorphism
○ Design (ah)
○ Intuitive
○ Share
○ Magic (wow)

8. Don't take advantage
Privacy
Change terms
Have a vision
Permission
Spam

9. Put the tech away

10. ...put it away

11. PUT IT AWAY

12. Technology as compromise
Photography vs video
Cars
Roads
Combustion engine
Pull knowledge
Desktop vs mobile
What's next?

13. What's Next?
What are the obstructions?
Tech into every industry
Community into every space

14. Jiber
"The handshake has evolved"
Social interactions to create a
collaborative (and fun)
connection between people
Utility Viral
Fun

15. Advice
Want to build something?
What are the current obstructions?
3. Work on something that answers this
2. Build something yourself
1. Learn to the skills to do so

16. How to make people
happy with tech
(get rid of the tech)
Noah Bloom
@nbloom
www.jiber.me