iPhone application development is a very serious business. This involves a lot of existing and emerging technologies. On the other hand Google is always looking for ways to support developers. Google has simplified server-side development for iOS developers with Mobile Backend Starter for iOS. With Mobile Backend and Objective-C client libraries iOS developers can speed up iPhone app development process. In this presentation we provide a basic overview of this scenario in a very simple way. Cheers.

2. IOS
• iOS (previously iPhone OS) is a mobile operating system developed
and distributed by Apple Inc.
• Originally unveiled in 2007 for the iPhone, it has been extended to
support other Apple devices such as the iPod Touch (September
2007), iPad (January 2010), iPad Mini (November 2012) and second-
generation Apple TV onward (September 2010).
• It had a 21% share of the smartphone mobile operating system units
shipped in the fourth quarter of 2012, behind Google's Android.

3. IPHONE APPLICATION
DEVELOPMENT
• Mobile application development is the process by which application
software is developed for low-power handheld devices, such as
personal digital assistants, enterprise digital assistants or mobile
phones.
• These applications can be pre-installed on phones during
manufacturing, downloaded by customers from various mobile
software distribution platforms, or delivered as web applications using
server-side or client-side processing (e.g. JavaScript) to provide an
"application-like" experience within a Web browser.
• A 2013 analyst report estimates there are 529,000 direct App Economy
jobs within the EU 28 members, 60% of which are mobile app
developers.

4. GOOGLE CLOUD STORAGE
• Google Cloud Storage is a RESTful online file storage web service for
storing and accessing your data on Google's infrastructure.
• The service combines the performance and scalability of Google's
cloud with advanced security and sharing capabilities.
• It is an Infrastructure as a Service (IaaS), comparable to Amazon S3
online storage service.

5. IPHONE APPLICATION DEVELOPMENT
WITH GOOGLE CLOUD PLATFORM
• Mobile backend enable iOS developers to create connected mobile
apps without writing server-side code.
• Google has simplified server-side development for iOS developers
with Mobile Backend Starter for iOS. With Mobile Backend and
Objective-C client libraries iOS developers can:
• Store data in the cloud and share between users
• Send device-to-device push notifications
• Use continuous queries to notify devices of data changes
• Authenticate users using Google Accounts

6. MOBILE BACKEND STARTER
• The Mobile Backend Starter is a Google App Engine application.
• Developers can support hundreds of concurrent users at no charge.
• This source code for the entire app, both the backend as well as the
Android and iOS clients, is available on Github, so developers are free
to explore and add specific customizations.

7. GETTING STARTED
• Developers can try out the Mobile Backend Starter on an iPhone or
iPad in just a few steps :
• Provision your backend on App Engine
• Download the iOS client zip file (or clone from GitHub repository)
• Run the sample on a physical device (note: the sample does not run
on the iOS simulator)

9. HOW IT WORKS?
• Developers use Google’s framework classes to interact with the
deployed backend as if it was local to the device.
• Google incorporated recent work to deliver scalable, reliable push
notifications to thousands of iOS devices via the Apple Push
Notification Service.
• The same set of features exists for both Android and iOS, and the
backend manages the platform specifics such as using Google Cloud
Messaging for Android and APNS for iOS devices.

10. RESOURCES
Google Developers. (2013). “Google Cloud Platform: Run the iOS
Sample”. Retrieved from
https://developers.google.com/cloud/samples/mbs/ios/ on April
01, 2014.
Venture Beat. (2013). “Google’s new cloud development tools for iPhone
apps are a strategic masterpiece”. Retrieved from
http://venturebeat.com/2013/10/09/googles-new-cloud-
development-tools-for-iphone-apps-are-a-complete-strategic-
masterpiece/ on April 01, 2014.
Cygnis Media. (2013). “Design And Develop Cloud-Based Products”.
Retrieved from http://www.cygnismedia.com/blog/design-and-
develop-cloud-based-products/ on April 01, 2014.

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