Speakers: Yasir Ali, Founder and CEO, Polymer by Predict Data and Nav Mathur, Sr. Director Global Solutions, Neo4j

1. Data Privacy in the Work
From Home Era
1
Yasir Ali
CEO Predict Data
yali@predictdata.io | in/yasiralipredictdata
Nav Mathur
Sr. Director Global Solutions, Neo4j, Inc.
nav@neo4j.com | in/navmathur

2. Embracing the right levels of transparency and traceability
reduces risk and promotes federation of data
How well do you understand your data?
What data
do you have?
Where is the
data stored?
Why do you
have the data?
How and when
did you obtain
the data?
How does the
data travel through
your systems?
Do you have
permission to
use the data?
For what purpose?
Is the
data secure?
Who has access
to the data?
Does the data ever
cross international
borders?
Data
Elements
Data
Security
Data
Sources
and Uses

3. Need for Connected Data & Visualization
3
Graph database is the perfect solution to this vast amount of connected data

4. Graph Database is the Right Foundation
4
Neo4j includes powerful visualization tools that enable you to model and track
the movement of sensitive data through your systems
Card Data
Market
Data Loans
Tracking Data Movement

5. Thank You!
5
Yasir Ali
CEO Predict Data
yali@predictdata.io | in/yasiralipredictdata
Nav Mathur
Sr. Director Global Solutions, Neo4j, Inc.
nav@neo4j.com | in/navmathur

6. Securing Sensitive Data Molecules
Predict Data | www.polymerhq.io | yali@predictdata.io | 99 Wall Street #270, NY, NY 10005 | 203-350-2001

7. 2
Breaches are on the Rise
Higher SaaS Adoption t Higher Risk of Sensitive Data Leaks
SaaS adoption and API
endpoints growth…
..is correlated with increasingly
severe Data Breaches
CountofIncidents
Incidents
Records
4,510
4,010
3,510
3,010
2,510
2,010
1,510
1,010
510
10
NumberofRecords
Millions
45
40
35
30
25
20
15
10
5
0
Year 04 05 06 07 08 09 10 11 12 13 14 15 16 17 18

8. 3
Data Governance Challenges
Enterprise Tech Stacks are getting increasingly decentralized

9. 4
Urgency
Banks Updated July 30, 2019
Capital One shares
dive after data breach
affecting 100 million
Zoom crashes
15% on Privacy
concerns
Equifax to pay
$700 million for
massive data breach.
Here’s what you need to know.
Data Breaches are costly from a customer, investor
and regulatory perspective
COST REGULATIONr
SHIELD Act
NY’s New Data
Protection

10. 5
Security Challenges with Work from Home
Data being
downloaded on
unsecure
devices or via
WiFi networks
Sensitive Data
access points
are distributed
and harder
to monitor
ACL/Active
Directory/LDAP/
IAM permissions
are not
inter-operable
across platforms
Blurring of
personal and
business data
There are
Right to Access
challenges
Surface area
for breaches
is larger

11. 6
What is CCPA?
Regulatory Highlights
Scope
• CA Resident
• Business 25MM Rev
• Anything linking
consumer
• Excludes public
records and health
information
Right to Access
Consumers must be
given access
De-Identified
Does not apply to
de-identified or
aggregated info
Penalties
$2,500-$7,500/violation
Scope
Right to
Access
De-Identified
Penalties

12. 7
Comparative Summary
GDPR vs CCPA
GDPR CCPA
Personal Scope Businesses, public bodies and
institutions are covered
For-profit businesses only
Territorial Scope EU California residents
Material scope Processing of Personal data Gathering/renting/receiving of
personal data
Personal Data Linkable and any PII data
Pseudonymisation Does not apply to anonymized data
Exclusions No Specific Exclusions Medical and Health as well as any
publicly available data
Right to be informed Individual needs to be informed
Right to erasure and opt-out Consumers have the right to withdraw
Legal Basis Yes Not fully defined
Right of access Multiple methods must be provided to consumer
Right to Data portability Yes
Monetary penalties [2-4]% of global annual turnover $2500-$7500/violation
Civil remedies for individuals Not applicable on encrypted or redacted data