23. Self-driving cars
Car radio?
Outdoor advertising?
ā£ drink coffee
ā£ do make-up
ā£ car with a built-in sink?
ā£ work on computer
ā£ watch movie
ā£ exercise: car with ļ¬tness?
ā£ ā¦
25. Who pays the bill?
ā£ cost per km drops dramatically
ā£ switch to pay-as-you-go
ā£ the story of the museum
ā£ the story of the Uberpreneur
ā£ the dating ļ¬eet?
ā£ retailers? Will retailers have a ļ¬eet of self-driving
cars to take me to their shop?
45. Why do we live where we live?
ā£ working: remote, commute is not an issue
ā£ learning: Khan Academy, Coursera
ā£ shopping: anticipatory shipping
ā£ storing things: sharing economy
ā£ ā¦
52. A possible scenario for the future
ā£ price-per-km drops drastically
ā£ more km are being driven (without humans)
ā£ disruption happens at the bottom of the market!
ā£ new top-layer app/service for interoperability
ā£ private cars join this top-layer app
ā£ demand for public transport will rise (at ļ¬rst)
ā£ private ļ¬eets will join this top-layer app
ā£ private cars will disappear
53. Driving a car will
be like hunting.
As a sport, a bit elitist, a
bit frowned upon.
54. A possible scenario for the future
ā£ price-per-km drops drastically
ā£ more km are being driven (without humans)
ā£ disruption happens at the bottom of the market!
ā£ new top-layer app/service for interoperability
ā£ private cars join this top-layer app
ā£ demand for public transport will rise (at ļ¬rst)
ā£ private ļ¬eets will join this top-layer app
ā£ private cars will disappear
Private or public
Transportation Cloud?
56. Put Ghent at the top of innovation
ā£ De Lijn or NMBS should invest in this
ā£ we have the factories to build
ā£ we have skilled and hard working car builders
ā£ we have talented app developers
ā£ we have talented UX designers
ā£ we have experience with cities as living labs
ā£ we have politicians who are innovative!
57. āWe choose to go to the moon.ā
We have to do this. Not
because it is easy, but
because it is hard.