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Avigora

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Neurosciences Expertise for Bottom-Line Results | Case Study | www.netway.eu

Published in: Design, Technology, Business
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Avigora

  1. 1. Landing page review with Netway
  2. 2. Avigora.com in a nutshellAvigora is the French market place fortelephone based “esoteric” counselling andhas the goal to become the # 1 in termof service quality and user satisfaction. 150.000 members and more than 100 counsellors 2
  3. 3. We’ve rebuild our landing pages … 3
  4. 4. … with small conversion rate differences. This is why we contacted Netway 4
  5. 5. Netway re-design our landing pages through a scientific iterative processUnderstanding  user  behaviour Who  is  target  audience What’s  the  user  mo5va5on Flow  analysis Design 5
  6. 6. We A/B tested the outcome 50% A/B Test 50% 6
  7. 7. Bottom line results :conversion rate increase by 233% 7

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