SlideShare a Scribd company logo
1 of 11
Nader Jarmooz 2012
The Project Rationale is a statement of facts
explaining the background of the project.

The rationale identifies the need for the
product or process and offers viable
solutions.

The rationale is one of the first documents to
be written by the Project Manager and sets
the background for the Business Case.
Project rationale explains why the project must go
  ahead, as suggested by Young (2007), and
  what would happen if the project was not
  approved for further considerations.

The project rationale is the first document that will
  be studied by project Board and therefore can
  act as a launching pad for making the first
  impressions with those in charge.
In PRINCE2 environment, according to Bentley
   (2010) the Reasons statement or Rationale
   is a narrative description of the justification
   for the undertaking of the project in response
   to business drivers.

It forms the first part of the business case
    which provides the justification for the project
    as an entity; though, in other methodologies
    reasons for a project is not the same as
    justification.
Rationale is generally defined as the justification
for undertaking an activity.

Brown (ncte.org, 1994) puts it most eloquently by
stating that the project rationale is the articulation
of reasons.

It needs to be jargon free, specific, thorough, and
readily understood
Monk (ezinearticles.com, 2012) argues
that for a project to come to a successful
fruition there has to be a justifiable
rationale for its launch, and it must hold
true throughout the project life cycle as
part of an on-going business case.
Otherwise the project will face uncertainty
and will lead to unreliable business
benefits
The project rationale should be approached as a strategic
plan within organisational context. It needs to address the
following issues:
1. Where are we now: Identify the organisational strategy;
    the need for the project within organisational context
    and its fit with other projects; and identification of the
    main drivers.
2. Where do want to be: what are the project goals and
    benefits it will offer when completed within its given
    scope.
3. How do we get there: setting objectives; identify
    milestones and deliverables as a measure of success;
    and how to utilise experience and lessons learnt from
    previous projects.
The project rationale must be evidence based:
• A clear and concise document underpinning the
  importance of the project and state justifiable reasons
  for its approval.
• Outline the identified problem within organisational
  context.
• Analyse the main determinants such as market
  requirements, identified risks, and resource
  requirements.
• Evaluate possible solutions and recommendation of
  preferred option.
• Draw on previous experience and lessons learnt from
  previous projects for justification of assumptions.
• Clear statement of goals to be achieved and benefits to
  gain.
The Project Rationale is the Reason statement
explaining the problem, identifying the need, and
offering justifiable solutions.
it can be said that the business case provides the
focus for the project which narrates the rationale
and the justification. Moreover, the rationale
describes the market opportunity, offers business
solutions and identifies the project context within
the organisational strategy.
utube video: the following presentation on utube explains how to write
an essay using a software package called Rationale. The presentation
provides valuable insight in composing a rationale.
http://www.youtube.com/watch?v=PDPahgPEg1Y

Other website with relevant information on composing a rationale:
http://www.aber.ac.uk/media/Modules/dissertation.html
http://www.ehow.com/how_8602110_develop-project-rationale.html
http://www.ehow.com/info_8502878_project-rationale.html
http://www.ehow.com/facts_7553336_rationale-statement.html
http://EzineArticles.com/6940703
http://www.ncte.org/about/issues/censorship/resources/115785.htm
http://www.projectmanagement.net.au/prince2
http://smallbusiness.chron.com/examples-project-rationale-31234.html
http://www.ncte.org/library/NCTEFiles/Involved/Action/Rationale_Howto
Write.pdf
Bentley, C, 2010, 2nd ed, PRINCE2 Revealed, Oxford,
Butterworth-Heinemann

Young, T, 2007, 2nd ed, Successful Project
Management, London, Kogan Page Ltd

Brown, J, 1994,
http://www.ncte.org/about/issues/censorship/resources
/115785.htm

Monk, A, 2012,
http://ezinearticles.com/?Prince2-Principles-Part-
1&id=6940703

More Related Content

What's hot

Validation Letter for Thesis
Validation Letter for ThesisValidation Letter for Thesis
Validation Letter for ThesisAladin Awa
 
letter of permission for practical research
letter of permission for practical researchletter of permission for practical research
letter of permission for practical researchAnnaDiangco
 
Clean Up Drive Activity Design
Clean Up Drive Activity DesignClean Up Drive Activity Design
Clean Up Drive Activity DesignVicente Antofina
 
Research or Proposal Writing - DEFINITION OF TERMS
Research or Proposal Writing - DEFINITION OF TERMSResearch or Proposal Writing - DEFINITION OF TERMS
Research or Proposal Writing - DEFINITION OF TERMSJaime Alfredo Cabrera
 
Code of Conduct and Ethical Standards of Public Officials and Employees
Code of Conduct and Ethical Standards of Public Officials and EmployeesCode of Conduct and Ethical Standards of Public Officials and Employees
Code of Conduct and Ethical Standards of Public Officials and EmployeesMAIDA LYNN N. JAGUIT
 
Seminar reflection
Seminar reflectionSeminar reflection
Seminar reflectionNicole Colon
 
Chapter 6 the review of related literature and studies
Chapter 6 the review of related literature and studiesChapter 6 the review of related literature and studies
Chapter 6 the review of related literature and studiesMaria Theresa
 
Rules Implementing the Code of Conduct and Ethical Standards for public offic...
Rules Implementing the Code of Conduct and Ethical Standards for public offic...Rules Implementing the Code of Conduct and Ethical Standards for public offic...
Rules Implementing the Code of Conduct and Ethical Standards for public offic...Jo Balucanag - Bitonio
 
Capsule proposal in Waste Segregation: It's Benefits to the Enviroment
Capsule proposal in Waste Segregation: It's Benefits to the EnviromentCapsule proposal in Waste Segregation: It's Benefits to the Enviroment
Capsule proposal in Waste Segregation: It's Benefits to the EnviromentKate Sevilla
 
Code of Ethics for Professional Teachers in the Philippines
Code of Ethics for Professional Teachers in the PhilippinesCode of Ethics for Professional Teachers in the Philippines
Code of Ethics for Professional Teachers in the PhilippinesRuth Senorin
 
Training report gad-project-proposal-preparation
Training report gad-project-proposal-preparationTraining report gad-project-proposal-preparation
Training report gad-project-proposal-preparationGEMMANARIO1
 
History 11 exercises 2.4 political caricature
History 11  exercises 2.4 political caricatureHistory 11  exercises 2.4 political caricature
History 11 exercises 2.4 political caricatureJohnMichaelLuzaranMa
 

What's hot (20)

Core Values
Core ValuesCore Values
Core Values
 
Validation Letter for Thesis
Validation Letter for ThesisValidation Letter for Thesis
Validation Letter for Thesis
 
letter of permission for practical research
letter of permission for practical researchletter of permission for practical research
letter of permission for practical research
 
Training Design sample
Training Design sampleTraining Design sample
Training Design sample
 
Clean Up Drive Activity Design
Clean Up Drive Activity DesignClean Up Drive Activity Design
Clean Up Drive Activity Design
 
Letter of Request Example
Letter of Request ExampleLetter of Request Example
Letter of Request Example
 
Research or Proposal Writing - DEFINITION OF TERMS
Research or Proposal Writing - DEFINITION OF TERMSResearch or Proposal Writing - DEFINITION OF TERMS
Research or Proposal Writing - DEFINITION OF TERMS
 
Code of Conduct and Ethical Standards of Public Officials and Employees
Code of Conduct and Ethical Standards of Public Officials and EmployeesCode of Conduct and Ethical Standards of Public Officials and Employees
Code of Conduct and Ethical Standards of Public Officials and Employees
 
Authorization letter
Authorization letterAuthorization letter
Authorization letter
 
Seminar reflection
Seminar reflectionSeminar reflection
Seminar reflection
 
Gulayaan sa Paaralan Project [GPP] - Project Proposal for FY 2014
Gulayaan sa Paaralan Project [GPP] - Project Proposal for FY 2014Gulayaan sa Paaralan Project [GPP] - Project Proposal for FY 2014
Gulayaan sa Paaralan Project [GPP] - Project Proposal for FY 2014
 
Chapter 6 the review of related literature and studies
Chapter 6 the review of related literature and studiesChapter 6 the review of related literature and studies
Chapter 6 the review of related literature and studies
 
Rules Implementing the Code of Conduct and Ethical Standards for public offic...
Rules Implementing the Code of Conduct and Ethical Standards for public offic...Rules Implementing the Code of Conduct and Ethical Standards for public offic...
Rules Implementing the Code of Conduct and Ethical Standards for public offic...
 
Capsule proposal in Waste Segregation: It's Benefits to the Enviroment
Capsule proposal in Waste Segregation: It's Benefits to the EnviromentCapsule proposal in Waste Segregation: It's Benefits to the Enviroment
Capsule proposal in Waste Segregation: It's Benefits to the Enviroment
 
Code of Ethics for Professional Teachers in the Philippines
Code of Ethics for Professional Teachers in the PhilippinesCode of Ethics for Professional Teachers in the Philippines
Code of Ethics for Professional Teachers in the Philippines
 
Training report gad-project-proposal-preparation
Training report gad-project-proposal-preparationTraining report gad-project-proposal-preparation
Training report gad-project-proposal-preparation
 
Mandaya Ethnic Tribe
Mandaya Ethnic TribeMandaya Ethnic Tribe
Mandaya Ethnic Tribe
 
Research chapters 1 3
Research chapters 1 3Research chapters 1 3
Research chapters 1 3
 
History 11 exercises 2.4 political caricature
History 11  exercises 2.4 political caricatureHistory 11  exercises 2.4 political caricature
History 11 exercises 2.4 political caricature
 
Writing chapter 2
Writing chapter 2Writing chapter 2
Writing chapter 2
 

Similar to Project Rationale Explained

Project Business Case
Project Business CaseProject Business Case
Project Business CaseNader Jarmooz
 
Project Management Practitioner: Project Initiation
Project Management Practitioner: Project InitiationProject Management Practitioner: Project Initiation
Project Management Practitioner: Project Initiationmoldyreasoning957
 
Pearson HND BTEC Level 5 HNDManaging a Successful Business Pr.docx
Pearson HND BTEC Level 5 HNDManaging a Successful Business Pr.docxPearson HND BTEC Level 5 HNDManaging a Successful Business Pr.docx
Pearson HND BTEC Level 5 HNDManaging a Successful Business Pr.docxAASTHA76
 
83 Chapter 5 PROJECT.docx
83                                Chapter 5    PROJECT.docx83                                Chapter 5    PROJECT.docx
83 Chapter 5 PROJECT.docxransayo
 
Project_management_Amit_dubey
Project_management_Amit_dubeyProject_management_Amit_dubey
Project_management_Amit_dubeyAmit Dubey
 
Read about the Quality Management Process on page 25 of the text. .docx
Read about the Quality Management Process on page 25 of the text. .docxRead about the Quality Management Process on page 25 of the text. .docx
Read about the Quality Management Process on page 25 of the text. .docxcatheryncouper
 
Assignment 1AgileProjectCharterTemplateExample.pdfC Examp.docx
Assignment 1AgileProjectCharterTemplateExample.pdfC Examp.docxAssignment 1AgileProjectCharterTemplateExample.pdfC Examp.docx
Assignment 1AgileProjectCharterTemplateExample.pdfC Examp.docxtrippettjettie
 
Introduction to Project Management
Introduction to Project ManagementIntroduction to Project Management
Introduction to Project Managementmuhammadyasirsaeedqa
 
Chapter 4(1) system development life .ppt
Chapter 4(1) system development life .pptChapter 4(1) system development life .ppt
Chapter 4(1) system development life .pptDoaaRezk5
 
L2 PM Project Feasibility study.pptx
L2 PM Project Feasibility study.pptxL2 PM Project Feasibility study.pptx
L2 PM Project Feasibility study.pptxbettymakuve1
 
Sydney Opera House
Sydney Opera HouseSydney Opera House
Sydney Opera HouseMelvin Lim
 
Context Statement.docx
Context Statement.docxContext Statement.docx
Context Statement.docxNader Jarmooz
 
Project management 3rd sem - smu mba solved assignments
Project management  3rd   sem - smu mba solved assignmentsProject management  3rd   sem - smu mba solved assignments
Project management 3rd sem - smu mba solved assignmentssmumbahelp
 
Construction project management ch3
Construction project management ch3Construction project management ch3
Construction project management ch3ruih
 
Project Management online sample (1) (1).pptx
Project Management online sample (1) (1).pptxProject Management online sample (1) (1).pptx
Project Management online sample (1) (1).pptxStanleyChabata1
 
1092019 New Transcript Templatemedia.capella.educoursem.docx
1092019 New Transcript Templatemedia.capella.educoursem.docx1092019 New Transcript Templatemedia.capella.educoursem.docx
1092019 New Transcript Templatemedia.capella.educoursem.docxaulasnilda
 
Proj430 advanced program management entire class
Proj430 advanced program management entire classProj430 advanced program management entire class
Proj430 advanced program management entire classHomework Help Online
 

Similar to Project Rationale Explained (20)

Project Business Case
Project Business CaseProject Business Case
Project Business Case
 
Project Management Practitioner: Project Initiation
Project Management Practitioner: Project InitiationProject Management Practitioner: Project Initiation
Project Management Practitioner: Project Initiation
 
Pearson HND BTEC Level 5 HNDManaging a Successful Business Pr.docx
Pearson HND BTEC Level 5 HNDManaging a Successful Business Pr.docxPearson HND BTEC Level 5 HNDManaging a Successful Business Pr.docx
Pearson HND BTEC Level 5 HNDManaging a Successful Business Pr.docx
 
Feasibility studies
Feasibility studiesFeasibility studies
Feasibility studies
 
Managing IT Projects
Managing IT ProjectsManaging IT Projects
Managing IT Projects
 
83 Chapter 5 PROJECT.docx
83                                Chapter 5    PROJECT.docx83                                Chapter 5    PROJECT.docx
83 Chapter 5 PROJECT.docx
 
Project_management_Amit_dubey
Project_management_Amit_dubeyProject_management_Amit_dubey
Project_management_Amit_dubey
 
Read about the Quality Management Process on page 25 of the text. .docx
Read about the Quality Management Process on page 25 of the text. .docxRead about the Quality Management Process on page 25 of the text. .docx
Read about the Quality Management Process on page 25 of the text. .docx
 
Assignment 1AgileProjectCharterTemplateExample.pdfC Examp.docx
Assignment 1AgileProjectCharterTemplateExample.pdfC Examp.docxAssignment 1AgileProjectCharterTemplateExample.pdfC Examp.docx
Assignment 1AgileProjectCharterTemplateExample.pdfC Examp.docx
 
Introduction to Project Management
Introduction to Project ManagementIntroduction to Project Management
Introduction to Project Management
 
Chapter 4(1) system development life .ppt
Chapter 4(1) system development life .pptChapter 4(1) system development life .ppt
Chapter 4(1) system development life .ppt
 
L2 PM Project Feasibility study.pptx
L2 PM Project Feasibility study.pptxL2 PM Project Feasibility study.pptx
L2 PM Project Feasibility study.pptx
 
Sydney Opera House
Sydney Opera HouseSydney Opera House
Sydney Opera House
 
Context Statement.docx
Context Statement.docxContext Statement.docx
Context Statement.docx
 
Project management 3rd sem - smu mba solved assignments
Project management  3rd   sem - smu mba solved assignmentsProject management  3rd   sem - smu mba solved assignments
Project management 3rd sem - smu mba solved assignments
 
Construction project management ch3
Construction project management ch3Construction project management ch3
Construction project management ch3
 
ch04.ppt
ch04.pptch04.ppt
ch04.ppt
 
Project Management online sample (1) (1).pptx
Project Management online sample (1) (1).pptxProject Management online sample (1) (1).pptx
Project Management online sample (1) (1).pptx
 
1092019 New Transcript Templatemedia.capella.educoursem.docx
1092019 New Transcript Templatemedia.capella.educoursem.docx1092019 New Transcript Templatemedia.capella.educoursem.docx
1092019 New Transcript Templatemedia.capella.educoursem.docx
 
Proj430 advanced program management entire class
Proj430 advanced program management entire classProj430 advanced program management entire class
Proj430 advanced program management entire class
 

More from Nader Jarmooz

Skills interest opportunities
Skills interest opportunitiesSkills interest opportunities
Skills interest opportunitiesNader Jarmooz
 
SWOT Analysis Matrix (Proactive)
SWOT Analysis Matrix (Proactive)SWOT Analysis Matrix (Proactive)
SWOT Analysis Matrix (Proactive)Nader Jarmooz
 
Utilisation of web based technologies
Utilisation of web based technologiesUtilisation of web based technologies
Utilisation of web based technologiesNader Jarmooz
 
E assessment authoring
E assessment authoring E assessment authoring
E assessment authoring Nader Jarmooz
 
project goals and objectives
 project goals and objectives project goals and objectives
project goals and objectivesNader Jarmooz
 

More from Nader Jarmooz (6)

Skills interest opportunities
Skills interest opportunitiesSkills interest opportunities
Skills interest opportunities
 
SWOT Analysis Matrix (Proactive)
SWOT Analysis Matrix (Proactive)SWOT Analysis Matrix (Proactive)
SWOT Analysis Matrix (Proactive)
 
Creativity matrix 1
Creativity matrix 1Creativity matrix 1
Creativity matrix 1
 
Utilisation of web based technologies
Utilisation of web based technologiesUtilisation of web based technologies
Utilisation of web based technologies
 
E assessment authoring
E assessment authoring E assessment authoring
E assessment authoring
 
project goals and objectives
 project goals and objectives project goals and objectives
project goals and objectives
 

Recently uploaded

FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607dollysharma2066
 
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City GurgaonCall Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaoncallgirls2057
 
8447779800, Low rate Call girls in Dwarka mor Delhi NCR
8447779800, Low rate Call girls in Dwarka mor Delhi NCR8447779800, Low rate Call girls in Dwarka mor Delhi NCR
8447779800, Low rate Call girls in Dwarka mor Delhi NCRashishs7044
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Kirill Klimov
 
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCRashishs7044
 
Memorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMMemorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMVoces Mineras
 
PB Project 1: Exploring Your Personal Brand
PB Project 1: Exploring Your Personal BrandPB Project 1: Exploring Your Personal Brand
PB Project 1: Exploring Your Personal BrandSharisaBethune
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCRashishs7044
 
Financial-Statement-Analysis-of-Coca-cola-Company.pptx
Financial-Statement-Analysis-of-Coca-cola-Company.pptxFinancial-Statement-Analysis-of-Coca-cola-Company.pptx
Financial-Statement-Analysis-of-Coca-cola-Company.pptxsaniyaimamuddin
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesKeppelCorporation
 
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCRashishs7044
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfKhaled Al Awadi
 
APRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfAPRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfRbc Rbcua
 
Guide Complete Set of Residential Architectural Drawings PDF
Guide Complete Set of Residential Architectural Drawings PDFGuide Complete Set of Residential Architectural Drawings PDF
Guide Complete Set of Residential Architectural Drawings PDFChandresh Chudasama
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfrichard876048
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 
Entrepreneurship lessons in Philippines
Entrepreneurship lessons in  PhilippinesEntrepreneurship lessons in  Philippines
Entrepreneurship lessons in PhilippinesDavidSamuel525586
 
TriStar Gold Corporate Presentation - April 2024
TriStar Gold Corporate Presentation - April 2024TriStar Gold Corporate Presentation - April 2024
TriStar Gold Corporate Presentation - April 2024Adnet Communications
 

Recently uploaded (20)

FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
 
Corporate Profile 47Billion Information Technology
Corporate Profile 47Billion Information TechnologyCorporate Profile 47Billion Information Technology
Corporate Profile 47Billion Information Technology
 
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City GurgaonCall Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
 
8447779800, Low rate Call girls in Dwarka mor Delhi NCR
8447779800, Low rate Call girls in Dwarka mor Delhi NCR8447779800, Low rate Call girls in Dwarka mor Delhi NCR
8447779800, Low rate Call girls in Dwarka mor Delhi NCR
 
Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCREnjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCR
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024
 
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
 
Memorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMMemorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQM
 
PB Project 1: Exploring Your Personal Brand
PB Project 1: Exploring Your Personal BrandPB Project 1: Exploring Your Personal Brand
PB Project 1: Exploring Your Personal Brand
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
 
Financial-Statement-Analysis-of-Coca-cola-Company.pptx
Financial-Statement-Analysis-of-Coca-cola-Company.pptxFinancial-Statement-Analysis-of-Coca-cola-Company.pptx
Financial-Statement-Analysis-of-Coca-cola-Company.pptx
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation Slides
 
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
 
APRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfAPRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdf
 
Guide Complete Set of Residential Architectural Drawings PDF
Guide Complete Set of Residential Architectural Drawings PDFGuide Complete Set of Residential Architectural Drawings PDF
Guide Complete Set of Residential Architectural Drawings PDF
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdf
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
 
Entrepreneurship lessons in Philippines
Entrepreneurship lessons in  PhilippinesEntrepreneurship lessons in  Philippines
Entrepreneurship lessons in Philippines
 
TriStar Gold Corporate Presentation - April 2024
TriStar Gold Corporate Presentation - April 2024TriStar Gold Corporate Presentation - April 2024
TriStar Gold Corporate Presentation - April 2024
 

Project Rationale Explained

  • 2. The Project Rationale is a statement of facts explaining the background of the project. The rationale identifies the need for the product or process and offers viable solutions. The rationale is one of the first documents to be written by the Project Manager and sets the background for the Business Case.
  • 3. Project rationale explains why the project must go ahead, as suggested by Young (2007), and what would happen if the project was not approved for further considerations. The project rationale is the first document that will be studied by project Board and therefore can act as a launching pad for making the first impressions with those in charge.
  • 4. In PRINCE2 environment, according to Bentley (2010) the Reasons statement or Rationale is a narrative description of the justification for the undertaking of the project in response to business drivers. It forms the first part of the business case which provides the justification for the project as an entity; though, in other methodologies reasons for a project is not the same as justification.
  • 5. Rationale is generally defined as the justification for undertaking an activity. Brown (ncte.org, 1994) puts it most eloquently by stating that the project rationale is the articulation of reasons. It needs to be jargon free, specific, thorough, and readily understood
  • 6. Monk (ezinearticles.com, 2012) argues that for a project to come to a successful fruition there has to be a justifiable rationale for its launch, and it must hold true throughout the project life cycle as part of an on-going business case. Otherwise the project will face uncertainty and will lead to unreliable business benefits
  • 7. The project rationale should be approached as a strategic plan within organisational context. It needs to address the following issues: 1. Where are we now: Identify the organisational strategy; the need for the project within organisational context and its fit with other projects; and identification of the main drivers. 2. Where do want to be: what are the project goals and benefits it will offer when completed within its given scope. 3. How do we get there: setting objectives; identify milestones and deliverables as a measure of success; and how to utilise experience and lessons learnt from previous projects.
  • 8. The project rationale must be evidence based: • A clear and concise document underpinning the importance of the project and state justifiable reasons for its approval. • Outline the identified problem within organisational context. • Analyse the main determinants such as market requirements, identified risks, and resource requirements. • Evaluate possible solutions and recommendation of preferred option. • Draw on previous experience and lessons learnt from previous projects for justification of assumptions. • Clear statement of goals to be achieved and benefits to gain.
  • 9. The Project Rationale is the Reason statement explaining the problem, identifying the need, and offering justifiable solutions. it can be said that the business case provides the focus for the project which narrates the rationale and the justification. Moreover, the rationale describes the market opportunity, offers business solutions and identifies the project context within the organisational strategy.
  • 10. utube video: the following presentation on utube explains how to write an essay using a software package called Rationale. The presentation provides valuable insight in composing a rationale. http://www.youtube.com/watch?v=PDPahgPEg1Y Other website with relevant information on composing a rationale: http://www.aber.ac.uk/media/Modules/dissertation.html http://www.ehow.com/how_8602110_develop-project-rationale.html http://www.ehow.com/info_8502878_project-rationale.html http://www.ehow.com/facts_7553336_rationale-statement.html http://EzineArticles.com/6940703 http://www.ncte.org/about/issues/censorship/resources/115785.htm http://www.projectmanagement.net.au/prince2 http://smallbusiness.chron.com/examples-project-rationale-31234.html http://www.ncte.org/library/NCTEFiles/Involved/Action/Rationale_Howto Write.pdf
  • 11. Bentley, C, 2010, 2nd ed, PRINCE2 Revealed, Oxford, Butterworth-Heinemann Young, T, 2007, 2nd ed, Successful Project Management, London, Kogan Page Ltd Brown, J, 1994, http://www.ncte.org/about/issues/censorship/resources /115785.htm Monk, A, 2012, http://ezinearticles.com/?Prince2-Principles-Part- 1&id=6940703