SlideShare a Scribd company logo
1 of 23
Download to read offline
Driving Business Innovation
through Technology
Norman Sasono
Co-founder & Chief Innovation Officer, Bizzy.co.id
@nsasono /in/normansasono
Co-founder & Chief Innovation Officer, Bizzy.co.id
Co-founder, Loyaltiexpress.com
Senior Technical Evangelist, Microsoft
Computer Science, IPB, Bogor
Engineering Physics, ITS, Surabaya
Mathematics
Brazilian Jiu-Jitsu
Mixed-Martial Arts
Gym
Driving business innovation through technology
Driving business innovation through technology
Driving business innovation through technology
Why does it matter?
Characteristics of durable startups
• Has Proprietary Technology (something new, or 10x better than
substitute)
• Has Network Effects (become more valuable as more participants
are using it)
• Economies of Scale (gets bigger with fixed cost)
• Branding (The three above are substances for branding)
Context setting:
No startups are the same
What kind of company are you?
• Sales-Driven (ex: Bandwidth.com)
• Product-Driven (ex: Apple)
• Technology-Driven (ex: Google)
“We are a _______________-driven company.”
“Our product decisions will be owned by _____________.”
Courtesy by Scott Barstow
What stage are you in?
It is not just Technology:
People, Process, Technology
People
Founders, can you?
• Make decisions on platform, language, tools to be used
• Define what skill set is required for your dev to build the product
• Assess dev tech skills level
• Evaluate developers work quality (good code, bad code)
• Define and establish development process
• Define tech capabilities and limitations to be added or become constraints in your product
development
If you can’t,
get a Technical Co-founder or CTO/Tech Lead or Tech Advisor
Tech-Team Evolves
• Phase 1 – Small team of “people who can do anything and
everything”, almost no structure - ex: CTO/Dev Lead with 2 Devs
• Phase 2 – Some additional specialization and adult supervision, a bit
more structure - ex: CTO/Dev Lead, 2 Senior Devs, 4 Devs, 1 QA, 1
DevOps/Infra focus
• Phase 3 – Highly specialized roles and formalized structure - ex:
CTO/Tech Lead, VP Eng, Multiple Specialized Teams, Subject
Matter Expert, QA Team, Infra/DevOps Team
CTO evolves too
• Earlier Stages - Dev Lead/Alpha Geek, most of the time coding,
decisions around platform, language & tools
• Later Stages - Strategic position, making critical product decisions,
looking ahead 1+ year on company and business direction, less or
maybe even no coding
If the CTO does not evolve, he/she is actually just a “Glorified Dev Lead”
Process
Innovation: A Game of Continuous Push and Pull
• PUSH - emerging new tech/approach added to business value (Tech
research, prototyping, ship, get feedback, refine)
• PULL - business problems/needs require new solutions (Market
research, prototyping, ship, get feedback, refine)
Remember:
Value Proposition Design
Lean Startup - Build, Measure, Learn
Agile Execution
Technology
Driving business innovation through technology
Some Tips
• Server side: Go to the cloud (AWS, Azure, etc) for Speed, Economics and Scale
• Client side: Web (responsive or adaptive), Mobile (Android & iOS), other Form Factor or
Devices, IoT
• Build API. Build API. Build API.
• Consider Serverless & Microservices
• Conform to Open Standards
• Consider Open Source solutions
• Strive for Security, Reliability, Availability, Performance, Scalability, Manageability,
Maintainability - make the right trade offs
Without Data, you are flying blind
People. Process. Technology.
@nsasono /in/normansasono

More Related Content

What's hot

What I learned from 200+ Tech DDs
What I learned from 200+ Tech DDsWhat I learned from 200+ Tech DDs
What I learned from 200+ Tech DDsChris Philipps
 
Engineering Teams and Systems for Velocity
Engineering Teams and Systems for VelocityEngineering Teams and Systems for Velocity
Engineering Teams and Systems for VelocityJean Barmash
 
How to shine in a Tech DD
How to shine in a Tech DDHow to shine in a Tech DD
How to shine in a Tech DDChris Philipps
 
2014 Product Camp Melbourne - Using Lean Canvas as a Communication Tool
2014 Product Camp Melbourne - Using Lean Canvas as a Communication Tool2014 Product Camp Melbourne - Using Lean Canvas as a Communication Tool
2014 Product Camp Melbourne - Using Lean Canvas as a Communication ToolHumphrey Laubscher
 
How to make product decisions?
How to make product decisions?How to make product decisions?
How to make product decisions?Nitin T Bhat
 
Tech Due Diligence from CTO's perspective - Talk at code.talks commerce
Tech Due Diligence from CTO's perspective - Talk at code.talks commerceTech Due Diligence from CTO's perspective - Talk at code.talks commerce
Tech Due Diligence from CTO's perspective - Talk at code.talks commerceChris Philipps
 
Software Developer Career Unplugged - GeeCon 2013
Software Developer Career Unplugged - GeeCon 2013Software Developer Career Unplugged - GeeCon 2013
Software Developer Career Unplugged - GeeCon 2013Wojciech Seliga
 
Tech essentials for Product managers
Tech essentials for Product managersTech essentials for Product managers
Tech essentials for Product managersNitin T Bhat
 
Top 15 reasons to choose qa testing as career
Top 15 reasons to choose qa testing as career Top 15 reasons to choose qa testing as career
Top 15 reasons to choose qa testing as career JanBask Training
 
STC-PMC October 2016 Presentation-That's What You Think!
STC-PMC October 2016 Presentation-That's What You Think!STC-PMC October 2016 Presentation-That's What You Think!
STC-PMC October 2016 Presentation-That's What You Think!STC-Philadelphia Metro Chapter
 
2017 04 product camp how to be strategic
2017 04 product camp   how to be strategic2017 04 product camp   how to be strategic
2017 04 product camp how to be strategicPhil Burton
 
Evangelizing Agile in Large Organizations
Evangelizing Agile in Large OrganizationsEvangelizing Agile in Large Organizations
Evangelizing Agile in Large OrganizationsFakhruddin Bandukwala
 
Business Models 101
Business Models 101Business Models 101
Business Models 101Elaine Chen
 

What's hot (15)

What I learned from 200+ Tech DDs
What I learned from 200+ Tech DDsWhat I learned from 200+ Tech DDs
What I learned from 200+ Tech DDs
 
Engineering Teams and Systems for Velocity
Engineering Teams and Systems for VelocityEngineering Teams and Systems for Velocity
Engineering Teams and Systems for Velocity
 
How to shine in a Tech DD
How to shine in a Tech DDHow to shine in a Tech DD
How to shine in a Tech DD
 
2014 Product Camp Melbourne - Using Lean Canvas as a Communication Tool
2014 Product Camp Melbourne - Using Lean Canvas as a Communication Tool2014 Product Camp Melbourne - Using Lean Canvas as a Communication Tool
2014 Product Camp Melbourne - Using Lean Canvas as a Communication Tool
 
How to make product decisions?
How to make product decisions?How to make product decisions?
How to make product decisions?
 
Tech Due Diligence from CTO's perspective - Talk at code.talks commerce
Tech Due Diligence from CTO's perspective - Talk at code.talks commerceTech Due Diligence from CTO's perspective - Talk at code.talks commerce
Tech Due Diligence from CTO's perspective - Talk at code.talks commerce
 
Software Developer Career Unplugged - GeeCon 2013
Software Developer Career Unplugged - GeeCon 2013Software Developer Career Unplugged - GeeCon 2013
Software Developer Career Unplugged - GeeCon 2013
 
Tech essentials for Product managers
Tech essentials for Product managersTech essentials for Product managers
Tech essentials for Product managers
 
Top 15 reasons to choose qa testing as career
Top 15 reasons to choose qa testing as career Top 15 reasons to choose qa testing as career
Top 15 reasons to choose qa testing as career
 
STC-PMC October 2016 Presentation-That's What You Think!
STC-PMC October 2016 Presentation-That's What You Think!STC-PMC October 2016 Presentation-That's What You Think!
STC-PMC October 2016 Presentation-That's What You Think!
 
2017 04 product camp how to be strategic
2017 04 product camp   how to be strategic2017 04 product camp   how to be strategic
2017 04 product camp how to be strategic
 
Eng245 mentor handbook rev 5
Eng245 mentor handbook rev 5Eng245 mentor handbook rev 5
Eng245 mentor handbook rev 5
 
Evangelizing Agile in Large Organizations
Evangelizing Agile in Large OrganizationsEvangelizing Agile in Large Organizations
Evangelizing Agile in Large Organizations
 
Business Models 101
Business Models 101Business Models 101
Business Models 101
 
Is Agile the same as Jugaad?
Is Agile the same as Jugaad?Is Agile the same as Jugaad?
Is Agile the same as Jugaad?
 

Viewers also liked

How to Become a Thought Leader in Your Niche
How to Become a Thought Leader in Your NicheHow to Become a Thought Leader in Your Niche
How to Become a Thought Leader in Your NicheLeslie Samuel
 
Nursery teacher training (ntt) admission 2017 18
Nursery teacher training (ntt) admission 2017 18Nursery teacher training (ntt) admission 2017 18
Nursery teacher training (ntt) admission 2017 18MGITI NIOS
 
WATCH LIST 2017-INTERNATIONAL CRISIS GROUP REPORT
WATCH LIST 2017-INTERNATIONAL CRISIS GROUP REPORTWATCH LIST 2017-INTERNATIONAL CRISIS GROUP REPORT
WATCH LIST 2017-INTERNATIONAL CRISIS GROUP REPORTMYO AUNG Myanmar
 
체중 조절점 (Set Point): 생물학적 기전과 임상적 의미
체중 조절점 (Set Point): 생물학적 기전과 임상적 의미체중 조절점 (Set Point): 생물학적 기전과 임상적 의미
체중 조절점 (Set Point): 생물학적 기전과 임상적 의미Hyung Jin Choi
 
Alue ja väestörakenteen muutos ja kaupungistuminen
Alue  ja väestörakenteen muutos ja kaupungistuminenAlue  ja väestörakenteen muutos ja kaupungistuminen
Alue ja väestörakenteen muutos ja kaupungistuminenTimoAro
 
Building High Performance APIs In Go Using gRPC And Protocol Buffers
Building High Performance APIs In Go Using gRPC And Protocol BuffersBuilding High Performance APIs In Go Using gRPC And Protocol Buffers
Building High Performance APIs In Go Using gRPC And Protocol BuffersShiju Varghese
 
Better Bullshit Driven Development [SeleniumCamp 2017]
Better Bullshit Driven Development [SeleniumCamp 2017]Better Bullshit Driven Development [SeleniumCamp 2017]
Better Bullshit Driven Development [SeleniumCamp 2017]automician
 
возникновение ислама
возникновение исламавозникновение ислама
возникновение исламаobstinate
 
Live2Dライクなオープンソースソフトウェアの開発
Live2Dライクなオープンソースソフトウェアの開発Live2Dライクなオープンソースソフトウェアの開発
Live2Dライクなオープンソースソフトウェアの開発yuki540
 
Making design decisions in React-based ClojureScript web applications
Making design decisions in React-based ClojureScript web applicationsMaking design decisions in React-based ClojureScript web applications
Making design decisions in React-based ClojureScript web applicationsFalko Riemenschneider
 
GoogleのSHA-1のはなし
GoogleのSHA-1のはなしGoogleのSHA-1のはなし
GoogleのSHA-1のはなしMITSUNARI Shigeo
 
Estonian startup scene
Estonian startup sceneEstonian startup scene
Estonian startup sceneSmartCap
 
Container Ship - How to reduce effect on Climate and Pollution
Container Ship - How to reduce effect on Climate and PollutionContainer Ship - How to reduce effect on Climate and Pollution
Container Ship - How to reduce effect on Climate and PollutionGlenn Klith Andersen
 
Ekran Digital - Institucional
Ekran Digital - InstitucionalEkran Digital - Institucional
Ekran Digital - InstitucionalEkran Digital
 
Media houses and startups: it takes two to make a bargain. By Sabela Garcia C...
Media houses and startups: it takes two to make a bargain. By Sabela Garcia C...Media houses and startups: it takes two to make a bargain. By Sabela Garcia C...
Media houses and startups: it takes two to make a bargain. By Sabela Garcia C...DigiComNet
 
2015 Program Dallas E&P Forum
2015 Program Dallas E&P Forum2015 Program Dallas E&P Forum
2015 Program Dallas E&P ForumDonald Muth
 

Viewers also liked (20)

How to Become a Thought Leader in Your Niche
How to Become a Thought Leader in Your NicheHow to Become a Thought Leader in Your Niche
How to Become a Thought Leader in Your Niche
 
Critical food studies: What does “critical” mean?
Critical food studies: What does “critical” mean? Critical food studies: What does “critical” mean?
Critical food studies: What does “critical” mean?
 
愛媛県松山市Docomo主催一般向けfacebookセミナー
愛媛県松山市Docomo主催一般向けfacebookセミナー愛媛県松山市Docomo主催一般向けfacebookセミナー
愛媛県松山市Docomo主催一般向けfacebookセミナー
 
Nursery teacher training (ntt) admission 2017 18
Nursery teacher training (ntt) admission 2017 18Nursery teacher training (ntt) admission 2017 18
Nursery teacher training (ntt) admission 2017 18
 
Scala Matsuri 2017
Scala Matsuri 2017Scala Matsuri 2017
Scala Matsuri 2017
 
WATCH LIST 2017-INTERNATIONAL CRISIS GROUP REPORT
WATCH LIST 2017-INTERNATIONAL CRISIS GROUP REPORTWATCH LIST 2017-INTERNATIONAL CRISIS GROUP REPORT
WATCH LIST 2017-INTERNATIONAL CRISIS GROUP REPORT
 
체중 조절점 (Set Point): 생물학적 기전과 임상적 의미
체중 조절점 (Set Point): 생물학적 기전과 임상적 의미체중 조절점 (Set Point): 생물학적 기전과 임상적 의미
체중 조절점 (Set Point): 생물학적 기전과 임상적 의미
 
Alue ja väestörakenteen muutos ja kaupungistuminen
Alue  ja väestörakenteen muutos ja kaupungistuminenAlue  ja väestörakenteen muutos ja kaupungistuminen
Alue ja väestörakenteen muutos ja kaupungistuminen
 
Building High Performance APIs In Go Using gRPC And Protocol Buffers
Building High Performance APIs In Go Using gRPC And Protocol BuffersBuilding High Performance APIs In Go Using gRPC And Protocol Buffers
Building High Performance APIs In Go Using gRPC And Protocol Buffers
 
Better Bullshit Driven Development [SeleniumCamp 2017]
Better Bullshit Driven Development [SeleniumCamp 2017]Better Bullshit Driven Development [SeleniumCamp 2017]
Better Bullshit Driven Development [SeleniumCamp 2017]
 
возникновение ислама
возникновение исламавозникновение ислама
возникновение ислама
 
Live2Dライクなオープンソースソフトウェアの開発
Live2Dライクなオープンソースソフトウェアの開発Live2Dライクなオープンソースソフトウェアの開発
Live2Dライクなオープンソースソフトウェアの開発
 
Making design decisions in React-based ClojureScript web applications
Making design decisions in React-based ClojureScript web applicationsMaking design decisions in React-based ClojureScript web applications
Making design decisions in React-based ClojureScript web applications
 
GoogleのSHA-1のはなし
GoogleのSHA-1のはなしGoogleのSHA-1のはなし
GoogleのSHA-1のはなし
 
Estonian startup scene
Estonian startup sceneEstonian startup scene
Estonian startup scene
 
Container Ship - How to reduce effect on Climate and Pollution
Container Ship - How to reduce effect on Climate and PollutionContainer Ship - How to reduce effect on Climate and Pollution
Container Ship - How to reduce effect on Climate and Pollution
 
Ekran Digital - Institucional
Ekran Digital - InstitucionalEkran Digital - Institucional
Ekran Digital - Institucional
 
Media houses and startups: it takes two to make a bargain. By Sabela Garcia C...
Media houses and startups: it takes two to make a bargain. By Sabela Garcia C...Media houses and startups: it takes two to make a bargain. By Sabela Garcia C...
Media houses and startups: it takes two to make a bargain. By Sabela Garcia C...
 
2015 Program Dallas E&P Forum
2015 Program Dallas E&P Forum2015 Program Dallas E&P Forum
2015 Program Dallas E&P Forum
 
Migraine
MigraineMigraine
Migraine
 

Similar to Driving business innovation through technology

Product Development in Startup Environment : Build The Right Thing and Build ...
Product Development in Startup Environment : Build The Right Thing and Build ...Product Development in Startup Environment : Build The Right Thing and Build ...
Product Development in Startup Environment : Build The Right Thing and Build ...Yoza Aprilio
 
How HubSpot Builds its Engineering Culture (While Maintaining Speed)
How HubSpot Builds its Engineering Culture (While Maintaining Speed)How HubSpot Builds its Engineering Culture (While Maintaining Speed)
How HubSpot Builds its Engineering Culture (While Maintaining Speed)HubSpot
 
Archangel Lightworks culture slides & application info
Archangel Lightworks culture slides & application infoArchangel Lightworks culture slides & application info
Archangel Lightworks culture slides & application infoarchangellightworks
 
Data-driven Approach to Launching your Career
Data-driven Approach to Launching your CareerData-driven Approach to Launching your Career
Data-driven Approach to Launching your CareerViral Kadakia
 
Blitzscaling Session 9: Village Stage
Blitzscaling Session 9: Village StageBlitzscaling Session 9: Village Stage
Blitzscaling Session 9: Village StageGreylock Partners
 
Why And How to Transition into Product Management by Google PM
Why And How to Transition into Product Management by Google PMWhy And How to Transition into Product Management by Google PM
Why And How to Transition into Product Management by Google PMProduct School
 
Building SharePoint Enterprise Platforms - Off the beaten path
Building SharePoint Enterprise Platforms - Off the beaten pathBuilding SharePoint Enterprise Platforms - Off the beaten path
Building SharePoint Enterprise Platforms - Off the beaten pathAndy Talbot
 
Building enterprise platforms - off the beaten path - SharePoint User Group U...
Building enterprise platforms - off the beaten path - SharePoint User Group U...Building enterprise platforms - off the beaten path - SharePoint User Group U...
Building enterprise platforms - off the beaten path - SharePoint User Group U...Andy Talbot
 
Lviv Freelance Forum - Антон Скрипник: "Mature sales process in closer view"
Lviv Freelance Forum - Антон Скрипник: "Mature sales process in closer view"Lviv Freelance Forum - Антон Скрипник: "Mature sales process in closer view"
Lviv Freelance Forum - Антон Скрипник: "Mature sales process in closer view"Lviv Startup Club
 
Thriving in an Environment of Change
Thriving in an Environment of ChangeThriving in an Environment of Change
Thriving in an Environment of ChangeNeeraj Bhatia
 
Steps to Pro-active Governance & Adoption in Microsoft 365
Steps to Pro-active Governance & Adoption in Microsoft 365Steps to Pro-active Governance & Adoption in Microsoft 365
Steps to Pro-active Governance & Adoption in Microsoft 365Richard Harbridge
 
Atlogys presentation
Atlogys presentationAtlogys presentation
Atlogys presentationRitika Garga
 
Big data + data science startup focus points
Big data + data science startup focus pointsBig data + data science startup focus points
Big data + data science startup focus pointsTom Zorde
 
A brief introduction to Enterprise and Industrial UX
A brief introduction to Enterprise and Industrial UXA brief introduction to Enterprise and Industrial UX
A brief introduction to Enterprise and Industrial UXLarry Burks
 
SDSU Mgt747 FA13 summary - Technology Commercialization
SDSU Mgt747 FA13 summary - Technology Commercialization SDSU Mgt747 FA13 summary - Technology Commercialization
SDSU Mgt747 FA13 summary - Technology Commercialization Ricardo dos Santos
 
Cannibis Program Webinar Series - Roman Arzhintar on Collaborative Product B...
Cannibis Program Webinar Series -  Roman Arzhintar on Collaborative Product B...Cannibis Program Webinar Series -  Roman Arzhintar on Collaborative Product B...
Cannibis Program Webinar Series - Roman Arzhintar on Collaborative Product B...Vator
 
Transition from Project to Product
Transition from Project to Product Transition from Project to Product
Transition from Project to Product NUS-ISS
 

Similar to Driving business innovation through technology (20)

Product Development in Startup Environment : Build The Right Thing and Build ...
Product Development in Startup Environment : Build The Right Thing and Build ...Product Development in Startup Environment : Build The Right Thing and Build ...
Product Development in Startup Environment : Build The Right Thing and Build ...
 
How HubSpot Builds its Engineering Culture (While Maintaining Speed)
How HubSpot Builds its Engineering Culture (While Maintaining Speed)How HubSpot Builds its Engineering Culture (While Maintaining Speed)
How HubSpot Builds its Engineering Culture (While Maintaining Speed)
 
Engineering Global Content Planning - Pam Didner
Engineering Global Content Planning - Pam DidnerEngineering Global Content Planning - Pam Didner
Engineering Global Content Planning - Pam Didner
 
Archangel Lightworks culture slides & application info
Archangel Lightworks culture slides & application infoArchangel Lightworks culture slides & application info
Archangel Lightworks culture slides & application info
 
Data-driven Approach to Launching your Career
Data-driven Approach to Launching your CareerData-driven Approach to Launching your Career
Data-driven Approach to Launching your Career
 
Blitzscaling Session 9: Village Stage
Blitzscaling Session 9: Village StageBlitzscaling Session 9: Village Stage
Blitzscaling Session 9: Village Stage
 
Why And How to Transition into Product Management by Google PM
Why And How to Transition into Product Management by Google PMWhy And How to Transition into Product Management by Google PM
Why And How to Transition into Product Management by Google PM
 
Building SharePoint Enterprise Platforms - Off the beaten path
Building SharePoint Enterprise Platforms - Off the beaten pathBuilding SharePoint Enterprise Platforms - Off the beaten path
Building SharePoint Enterprise Platforms - Off the beaten path
 
Building enterprise platforms - off the beaten path - SharePoint User Group U...
Building enterprise platforms - off the beaten path - SharePoint User Group U...Building enterprise platforms - off the beaten path - SharePoint User Group U...
Building enterprise platforms - off the beaten path - SharePoint User Group U...
 
Lviv Freelance Forum - Антон Скрипник: "Mature sales process in closer view"
Lviv Freelance Forum - Антон Скрипник: "Mature sales process in closer view"Lviv Freelance Forum - Антон Скрипник: "Mature sales process in closer view"
Lviv Freelance Forum - Антон Скрипник: "Mature sales process in closer view"
 
Thriving in an Environment of Change
Thriving in an Environment of ChangeThriving in an Environment of Change
Thriving in an Environment of Change
 
Steps to Pro-active Governance & Adoption in Microsoft 365
Steps to Pro-active Governance & Adoption in Microsoft 365Steps to Pro-active Governance & Adoption in Microsoft 365
Steps to Pro-active Governance & Adoption in Microsoft 365
 
Atlogys presentation
Atlogys presentationAtlogys presentation
Atlogys presentation
 
Atlogys Technical Consulting
Atlogys Technical ConsultingAtlogys Technical Consulting
Atlogys Technical Consulting
 
Big data + data science startup focus points
Big data + data science startup focus pointsBig data + data science startup focus points
Big data + data science startup focus points
 
A brief introduction to Enterprise and Industrial UX
A brief introduction to Enterprise and Industrial UXA brief introduction to Enterprise and Industrial UX
A brief introduction to Enterprise and Industrial UX
 
SDSU Mgt747 FA13 summary - Technology Commercialization
SDSU Mgt747 FA13 summary - Technology Commercialization SDSU Mgt747 FA13 summary - Technology Commercialization
SDSU Mgt747 FA13 summary - Technology Commercialization
 
Cannibis Program Webinar Series - Roman Arzhintar on Collaborative Product B...
Cannibis Program Webinar Series -  Roman Arzhintar on Collaborative Product B...Cannibis Program Webinar Series -  Roman Arzhintar on Collaborative Product B...
Cannibis Program Webinar Series - Roman Arzhintar on Collaborative Product B...
 
Lean Analytics: How to get more out of your data science team
Lean Analytics: How to get more out of your data science teamLean Analytics: How to get more out of your data science team
Lean Analytics: How to get more out of your data science team
 
Transition from Project to Product
Transition from Project to Product Transition from Project to Product
Transition from Project to Product
 

Recently uploaded

How to track billable hours - a step-by-step guide
How to track billable hours - a step-by-step guideHow to track billable hours - a step-by-step guide
How to track billable hours - a step-by-step guideManagry
 
Path to Traditional Pub - BookFest 2024 presentation - 03-23-2024.pdf
Path to Traditional Pub - BookFest 2024 presentation - 03-23-2024.pdfPath to Traditional Pub - BookFest 2024 presentation - 03-23-2024.pdf
Path to Traditional Pub - BookFest 2024 presentation - 03-23-2024.pdfContent Strategy Inc.
 
Institutions Supporting Small Business Enterprises.pptx
Institutions Supporting Small Business Enterprises.pptxInstitutions Supporting Small Business Enterprises.pptx
Institutions Supporting Small Business Enterprises.pptxshrinivas kulkarni
 
How To Get Rich With Bitcoin Even If You Have No Clue About Technology
How To Get Rich With Bitcoin Even If You Have No Clue About TechnologyHow To Get Rich With Bitcoin Even If You Have No Clue About Technology
How To Get Rich With Bitcoin Even If You Have No Clue About Technologyzaidashadali00
 
What is the Best Way to Track Employee Vacation Time?
What is the Best Way to Track Employee Vacation Time?What is the Best Way to Track Employee Vacation Time?
What is the Best Way to Track Employee Vacation Time?Managry
 
Analysis Of FaarmTech | BBA | Business Plan
Analysis Of FaarmTech | BBA | Business PlanAnalysis Of FaarmTech | BBA | Business Plan
Analysis Of FaarmTech | BBA | Business Planmohsinrai101
 
Preventing Timesheet Fraud Strategies for Ensuring Accuracy and Compliance
Preventing Timesheet Fraud Strategies for Ensuring Accuracy and CompliancePreventing Timesheet Fraud Strategies for Ensuring Accuracy and Compliance
Preventing Timesheet Fraud Strategies for Ensuring Accuracy and ComplianceManagry
 
Expense Management Maximizing Efficiency for Business Success
Expense Management Maximizing Efficiency for Business SuccessExpense Management Maximizing Efficiency for Business Success
Expense Management Maximizing Efficiency for Business SuccessManagry
 
Establishing An Enterprise and Project Management.pptx
Establishing An Enterprise and Project Management.pptxEstablishing An Enterprise and Project Management.pptx
Establishing An Enterprise and Project Management.pptxshrinivas kulkarni
 
HDPE Pipe Fittings Manufacturer and Supplier
HDPE Pipe Fittings Manufacturer and SupplierHDPE Pipe Fittings Manufacturer and Supplier
HDPE Pipe Fittings Manufacturer and SupplierBhavin Kanani
 

Recently uploaded (10)

How to track billable hours - a step-by-step guide
How to track billable hours - a step-by-step guideHow to track billable hours - a step-by-step guide
How to track billable hours - a step-by-step guide
 
Path to Traditional Pub - BookFest 2024 presentation - 03-23-2024.pdf
Path to Traditional Pub - BookFest 2024 presentation - 03-23-2024.pdfPath to Traditional Pub - BookFest 2024 presentation - 03-23-2024.pdf
Path to Traditional Pub - BookFest 2024 presentation - 03-23-2024.pdf
 
Institutions Supporting Small Business Enterprises.pptx
Institutions Supporting Small Business Enterprises.pptxInstitutions Supporting Small Business Enterprises.pptx
Institutions Supporting Small Business Enterprises.pptx
 
How To Get Rich With Bitcoin Even If You Have No Clue About Technology
How To Get Rich With Bitcoin Even If You Have No Clue About TechnologyHow To Get Rich With Bitcoin Even If You Have No Clue About Technology
How To Get Rich With Bitcoin Even If You Have No Clue About Technology
 
What is the Best Way to Track Employee Vacation Time?
What is the Best Way to Track Employee Vacation Time?What is the Best Way to Track Employee Vacation Time?
What is the Best Way to Track Employee Vacation Time?
 
Analysis Of FaarmTech | BBA | Business Plan
Analysis Of FaarmTech | BBA | Business PlanAnalysis Of FaarmTech | BBA | Business Plan
Analysis Of FaarmTech | BBA | Business Plan
 
Preventing Timesheet Fraud Strategies for Ensuring Accuracy and Compliance
Preventing Timesheet Fraud Strategies for Ensuring Accuracy and CompliancePreventing Timesheet Fraud Strategies for Ensuring Accuracy and Compliance
Preventing Timesheet Fraud Strategies for Ensuring Accuracy and Compliance
 
Expense Management Maximizing Efficiency for Business Success
Expense Management Maximizing Efficiency for Business SuccessExpense Management Maximizing Efficiency for Business Success
Expense Management Maximizing Efficiency for Business Success
 
Establishing An Enterprise and Project Management.pptx
Establishing An Enterprise and Project Management.pptxEstablishing An Enterprise and Project Management.pptx
Establishing An Enterprise and Project Management.pptx
 
HDPE Pipe Fittings Manufacturer and Supplier
HDPE Pipe Fittings Manufacturer and SupplierHDPE Pipe Fittings Manufacturer and Supplier
HDPE Pipe Fittings Manufacturer and Supplier
 

Driving business innovation through technology

  • 1. Driving Business Innovation through Technology Norman Sasono Co-founder & Chief Innovation Officer, Bizzy.co.id @nsasono /in/normansasono
  • 2. Co-founder & Chief Innovation Officer, Bizzy.co.id Co-founder, Loyaltiexpress.com Senior Technical Evangelist, Microsoft Computer Science, IPB, Bogor Engineering Physics, ITS, Surabaya Mathematics Brazilian Jiu-Jitsu Mixed-Martial Arts Gym
  • 6. Why does it matter?
  • 7. Characteristics of durable startups • Has Proprietary Technology (something new, or 10x better than substitute) • Has Network Effects (become more valuable as more participants are using it) • Economies of Scale (gets bigger with fixed cost) • Branding (The three above are substances for branding)
  • 9. What kind of company are you? • Sales-Driven (ex: Bandwidth.com) • Product-Driven (ex: Apple) • Technology-Driven (ex: Google) “We are a _______________-driven company.” “Our product decisions will be owned by _____________.” Courtesy by Scott Barstow
  • 10. What stage are you in?
  • 11. It is not just Technology: People, Process, Technology
  • 13. Founders, can you? • Make decisions on platform, language, tools to be used • Define what skill set is required for your dev to build the product • Assess dev tech skills level • Evaluate developers work quality (good code, bad code) • Define and establish development process • Define tech capabilities and limitations to be added or become constraints in your product development If you can’t, get a Technical Co-founder or CTO/Tech Lead or Tech Advisor
  • 14. Tech-Team Evolves • Phase 1 – Small team of “people who can do anything and everything”, almost no structure - ex: CTO/Dev Lead with 2 Devs • Phase 2 – Some additional specialization and adult supervision, a bit more structure - ex: CTO/Dev Lead, 2 Senior Devs, 4 Devs, 1 QA, 1 DevOps/Infra focus • Phase 3 – Highly specialized roles and formalized structure - ex: CTO/Tech Lead, VP Eng, Multiple Specialized Teams, Subject Matter Expert, QA Team, Infra/DevOps Team
  • 15. CTO evolves too • Earlier Stages - Dev Lead/Alpha Geek, most of the time coding, decisions around platform, language & tools • Later Stages - Strategic position, making critical product decisions, looking ahead 1+ year on company and business direction, less or maybe even no coding If the CTO does not evolve, he/she is actually just a “Glorified Dev Lead”
  • 17. Innovation: A Game of Continuous Push and Pull • PUSH - emerging new tech/approach added to business value (Tech research, prototyping, ship, get feedback, refine) • PULL - business problems/needs require new solutions (Market research, prototyping, ship, get feedback, refine) Remember: Value Proposition Design Lean Startup - Build, Measure, Learn
  • 21. Some Tips • Server side: Go to the cloud (AWS, Azure, etc) for Speed, Economics and Scale • Client side: Web (responsive or adaptive), Mobile (Android & iOS), other Form Factor or Devices, IoT • Build API. Build API. Build API. • Consider Serverless & Microservices • Conform to Open Standards • Consider Open Source solutions • Strive for Security, Reliability, Availability, Performance, Scalability, Manageability, Maintainability - make the right trade offs
  • 22. Without Data, you are flying blind