CTO AS A SERVICE — WE DELIVER SERVICE OF SOFTWARE DEVELOPMENT FROM IDEA & PROTOTYPING TO PRODUCT LAUNCH & HIGHLOAD SCALING

1. CTO AS A SERVICE
RUSSIAN FULL STACK ENGINEERS FOR $40/HOUR
WITH AGILE & LEAN STARTUP EXPERTISE
USAoctoberry.net | 2016

2. 29%
23%
17%
13%
10%
Brianne Garcia
PARCELD CEO
“My technical co-founder quit &
pulled the code out from under me”
COMMON STARTUP
FAILURES: TEAM
OR TECHNOLOGY
ISSUES
“HOCKEY STICK” GROWTH
SLOWDOWN DELIVERY
TECHNICAL TROUBLES
MISSED TIME TO MARKET
WRONG TEAM
2
TOP REASONS WHY STARTUPS FAIL:
Ran Out of Cash
Not the Right Team
Poor Product
Product Mistimed
Pivot Gone Bad
Paul Graham
ANGEL INVESTOR
The 18 Mistakes That Kill Startups
“Hiring bad programmers, choosing
wrong platform, slowness in
launching”
WHY WE ARE HERE?
octoberry.net | 2016

3. TEAM WON’T HELP YOU WITH
IDEAS. INSTEAD YOU’LL HAVE TO:
● Write detailed descriptions
of the features
● Think about the infrastructure
● Fight when setting
deadlines
● Regular development team takes
about 50% of CEO time to communicate
product requirements.
● If you do outsource,
you have to write specification
for every new feature.
● New technology means new team
members. They all have to be synchronized
● When scaling: hiring can create overhead
with the highly distributed team.
● Team has to both grow quickly
and fit the budget.
WHEN A TEAM GROWS QUICKLY,
YOU NEED TO SYNC EVERYONE
● The chance of releasing
the product in time when
new members join the team
is merely 20%
NEW BUSINESS
FAILS WHEN SCALING
1
3
YOU’LL HAVE TO NEGOTIATE
METRICS WITH THE TEAM:
● Split testing
● Product metrics
2
3octoberry.net | 2016
WHY WE ARE HERE?

4. CTO AS A SERVICE —
WE DELIVER SERVICE
OF SOFTWARE
DEVELOPMENT FROM
IDEA & PROTOTYPING
TO PRODUCT LAUNCH
& HIGHLOAD SCALING
A YOUR MVP TEAM:
● CTO/Project Manager
● 2 developers.
● UX/UI Designer
TEAM’S EXPERTISE:
● Cross-functional
● Product architecture
● Full-stack Backend / Frontend
● Continuous Design and prototyping
ADVANTAGES
● We’re good in generating product
hypotheses
● We can create a new team every
month if you need to scale
● No need to write specifications:
the team is ready to validate
requirements and write code
● Metrics are built into the initial
structure of the product
B
4octoberry.net | 2016
● You focus on business development,
we cover all your technical needs.
Our assistance is highly transparent
and predictable.
● Our teams are ready to perform –
they don’t need extra time
to warm up.

5. A THE PRINCIPLES ARE AS FOLLOWS:
● Lean startup, Design Thinking,
Customer Development
● Scrum / Kanban
software development
FAST PRODUCT INITIATION:
Onsite PM, Face-to-face meetings,
Online task tracking systems,
Daily Skype calls
● Always ready to show
new features
● 1 WEEK ITERATION DELIVERY:
Weekly demo and reports
on iteration results
Our teams have been embedding
the principles of Agile Product
Development in software
companies for decades.
WHY ARE WE SO GOOD AT THIS?
WE HAVE EXPERIENCE
IN CREATING TEAMS
IN DIFFERENT BUSINESS
DOMAINS AND WE ARE
READY TO SHARE IT
WITH YOUR STARTUP.
5
B
octoberry.net|2016

6. WHAT WE’VE DONE
ALFA BUSINESS
Largest private
bank for SME
in Russia.
Top rated banking
app in Russia.
SENSE
Google Now for the
Bank industry. New
way of personal
banking and financial
management,
combined.
MAGNETA
Chat platform that
allows support and
sales organizations to
communicate in real-
time.
6octoberry.net | 2016
APP StoreAPP Store Web

7. WHAT WE’VE DONE
AUTO.RU
#1 mobile classifieds
project in Russian
auto sales industry.
(largest acquisition
of Yandex,
cost $175M)
NONAMEBANK
First mobile-only bank
for businesses
in Russia. No offices,
no paperwork – just
the app. Rebranded
as ModulBank.
YOUR PROJECT
This spot reserved for
you
7octoberry.net | 2016
APP Store

8. w
finovate.com
Alfa-Bank Debuts Sense,
a New Way of Mobile Banking
WE DELIVER PRODUCTS QUICKLY AND
CONTINUOUSLY — «SENSE» CASE STUDY
3,2
150
1,500
3,000
100,000
PRODUCT LAUNCH & DELIVERY CASE
IDEA
3 days to
elaborate it.
3 weeks to build
First alpha-version:
● 150 users.
● Feedback.
● Pivoting to
new Idea
3 months to build
First closed beta
● 1,500 clients.
● Prediction
engine
launched
6 months:
● MVP Release
● 3,000 clients
● Testing
channels &
funnels
9 months:
● 100,000 clients.
● Scaling on Market
8octoberry.net | 2016
CLIENTS
CROSS-SALE
COEFFICIENT
2,1
1,2
w
tech.co
Modernize Your Banking
Operations with Sense
t
Сlem_Lsft
"We believe that it
makes Sense"
t
Dave Birch
"Mobile banking that
feels the customer"

9. MOBILE:
● iOS
● Android
● Windows Phone
BIGDATA:
● Machine Learning
● Data visualisation
● Personalisation / recommendation
● Prediction
ENVIRONMENTS AND TECHNOLOGIES:
● Cloud services
○ AWS
○ Azure
○ Bluemix
● Technologies
○ Java Enterprise
○ Hadoop
○ Python
IN DETAIL:
● Lambda architecture
of data processing.
● Mongodb, a distributed
fault-tolerant noSQL database.
● Docker, Marathon, Mesos:
○ Microservice architecture
of the application
● Python:
○ REST API for clients
● Numpy + Scipy (Python math modules)
○ used for preliminary preparation
and processing of data
○ views computing, cards
production, preparation of
feature vectors for scoring
● Xgboost model (Large-scale and
Distributed Gradient Boosting (GBDT,
GBRT or GBM) Library, on single node)
○ Machine learning, card scoring
● Rabbitmq as fault-tolerant queues:
○ Reliable messaging between
the system components.
● ELK Stack for Logging
WHAT WE DO
OUR EXPERTISE
9octoberry.net | 2016

10. WE HOST THE LARGEST RUSSIAN
AGILE-DEVELOPMENT EVENT
AGILEDAYS.RU.
● Ten years and running.
● 2,000 of the best Russian software
developers annually.
● Internationally known speakers:
RUSSIA BOASTS GREAT
ENGINEERS
OUR ENGINEERS:
● Take part in hackathons
twice a year (and they
participate in internal
hackathons every
month).
● Learn lean startup,
customer development,
design thinking.
FACTS AND FIGURES:
● 50,000 graduates
a year.
● The world’s leading
companies (Deutsche
Bank, SAP, EPAM,
Symantec) open their
development centers
in Russia.
WE CAN HIRE THE BEST
ENGINEERS IN RUSSIA.
WE’RE A BIG TEAM
10octoberry.net | 2016
David J Anderson
Chairman of LeanKanban Inc
Jeff Patton
Founder of Jeff Patton & Associates

11. 12octoberry.net | 2016
HOW IT WORKS
Engagement
Presentation of
the team
HOW WE START
A CONTRACT
1
Contract
Signature
Iteration Zero
● In-depth interviews
with founders
● Putting a team
together
● Gather Requirements
● Storymapping
● First sprint planning
MVP
release in 2-
3 months
6
EXIT: When you’re ready to
start in-house team
● You have your code
● We are ready to relocate
the team to the customer
or set up an LLC in Russia
that belongs to you
2 3 5
Iterations:
One week
with guaranteed
delivery of
evolving
prototype
COMMUNICATION:
● Daily Skype meetings
with the team
● Demo at the end of iteration
● Our person on site in California
is ready to offer his help
● Perfectly transparent
collaboration tools (Asana, Trello)
● Dynamic control of the backlog
PRODUCT
BACKLOG
SPRINT
BACKLOG
SPRINT
WORKING INCREMENT
OF THE SOFTWARE
4
7
days
24 h

12. TEAM
CEO
Nikita Filippov
linkedin
nfilippov@octoberry.ru
CTO
Andrey Pachay
linkedin
apachay@octoberry.ru
Head of Product
Management
Slava Akulov
linkedin
wwshark@gmail.com
Head of Account
Management
Irakli Agladze
linkedin
irakli@octoberry.ru
Head of Project
Management
Vasily Sazhko
linkedin
sazhko@octoberry.ru
13octoberry.net | 2016
OCTOBERRY

13. We are always ready to discuss business.
How about you? Let's get in touch.
Irakli Agladze
skype: iraqlee
+1 (646) 388 1800
irakli@octoberry.ru
octoberry.net | 2016