A brief introduction to the what how and why of visual resumes

1. VISUAL
Resumes
Become the signal, not the noise
The James Kendall

2. In an age of abundance...
http://www.flickr.com/photos/pedrosz/5173748531/sizes/l/in/photostream/

3. [M]eaning has become a central
aspect of our work and our lives.
--Dan Pink, A Whole New Mind
http://www.flickr.com/photos/mobilestreetlife/5946319814/sizes/l/in/photostream/

4. While
stellar performance
& reputation matter...
Stephen Poff

5. The standard approach is not enough.
http://www.flickr.com/photos/digger-c64/5375181724/sizes/l/in/photostream/

6. The path is not linear.
http://www.flickr.com/photos/torsten-reuschling/4616055127/sizes/l/in/photostream/

7. Your reputation is virtual.
Emilie Ogez
Matt Andrews Photo

8. You Body of
work
The web
You as a professional

9. Companies are
increasingly relying
on social networks
...to gauge candidates' suitability.
--Rachel Silverman, The Wall Street Journal
Shovelling Son

10. buzz.bishop
1 in 6 Americans found their last job through a social network. --Jobvite
http://www.flickr.com/photos/x-ray_delta_one/4318014204/sizes/o/in/set-72157622042602566/

11. The basic function of a resume
isn’t going anywhere.
Images: SOCIALisBETTER

12. What’s changing is how that
function is executed.
--Kyle Lagunas, Software Advice
Images: SOCIALisBETTER

13. http://www.flickr.com/photos/uravms/7979108304/sizes/l/in/photostream/
Execute function

14. I’m not creative.
Kalense Kid

15. Wrong.
Kalense Kid

16. Truth is, in most companies, you’re probabl y not going
to get ahead just by doing a good job. To get
promoted, you first have to promote yourself.
--Anne Libby, The Daily Muse

17. What is Creativity?
http://www.flickr.com/photos/x-ray_delta_one/3816770796/sizes/o/in/photostream/

18. The ability to disorganize
http://www.flickr.com/photos/31246066@N04/6270966505/sizes/l/in/photostream/
received ways of thinking...

19. ...and to reorganize them
Fallingwater Frank Lloyd Wright
http://www.flickr.com/photos/31246066@N04/6270966505/sizes/l/in/photostream/
in a way unknown before.

20. http://www.flickr.com/photos/x-ray_delta_one/4134629421/sizes/l/in/photostream/
The process whereby one's ideas or productions
delight, surprise, and inspire others.
--Marshall Duke, Emory University

21. First, develop a brand mantra
“a ...simple...statement describing who
you are and what you have to offer.”
--Megan Marrs, The Daily Muse
Image: darkmatter

22. I am a
Superteacher
empowering minds in the
learning revolution.
Image: JD Hancock

23. Avoid the overdone & cliche.

24. Organizational Innovative
Track record Motivated Dynamic
Creative Communication skills
Extensive experience Effective
Problem solving
10 most overused professional buzzwords
-- LinkedIN

25. Instead...
Identify what your
strong suits are,
http://www.flickr.com/photos/ndeliciousbass/4477273516/sizes/l/in/photostream/

26. and how you can breathe
new life into them for
upward momentum.
--Stephanie Taylor Christensen, Forbes Woman
http://www.flickr.com/photos/ndeliciousbass/4477273516/sizes/l/in/photostream/

27. So, what is your brand mantra?

28. http://www.flickr.com/photos/x-ray_delta_one/3886469710/sizes/l/in/set-72157622042602566/
A job doesn’t court you--you court the job.

29. So, get to know your audience.

30. Seven Questions to Knowing Your Audience
1 What are they like?
Demographics and psychographics are a great start, but connecting with your audience means
understanding them on a personal level. Take a walk in their shoes and describe what their life
looks like each day.
2 Why are they here?
What do they think they’re going to get out of this presentation? Why did they come to hear you?
Are they willing participants or mandatory attendees? This is also a bit of a situation analysis.
3 What keeps them up at night?
Insert a representative
Everyone has a fear, a pain point, a thorn in the side. Let your audience know you empathize—and
picture or illustration of an
offer a solution.
audience member in this
rectangle. It helps to put a
face on the audience. 4 How can you solve their problem?
What’s in it for the audience? How are you going to make their lives better?
5 What do you want them to do?
Answer the question “so what?”—and make sure there’s clear action for your audience to take.
6 How can you best reach them?
People vary in how they receive information. This can include the set up of the room to the availability
of materials after the presentation. Give the audience what they want, how they want it.
7 How might they resist?
What will keep them from adopting your message and carrying out your call to action?
© duarte.com 2008

31. Seven Questions to Knowing Your Audience
1 What are they like?
Demographics and psychographics are a great start, but connecting with your audience means
understanding them on a personal level. Take a walk in their shoes and describe what their life
looks like each day.
2 Why are they here?
What do they think they’re going to get out of this presentation? Why did they come to hear you?
Are they willing participants or mandatory attendees? This is also a bit of a situation analysis.
3 What keeps them up at night?
Insert a representative
Download @ www.duarte.com/books
Everyone has a fear, a pain point, a thorn in the side. Let your audience know you empathize—and
picture or illustration of an
offer a solution.
audience member in this
rectangle. It helps to put a
face on the audience. 4 How can you solve their problem?
What’s in it for the audience? How are you going to make their lives better?
5 What do you want them to do?
Answer the question “so what?”—and make sure there’s clear action for your audience to take.
6 How can you best reach them?
People vary in how they receive information. This can include the set up of the room to the availability
of materials after the presentation. Give the audience what they want, how they want it.
7 How might they resist?
What will keep them from adopting your message and carrying out your call to action?
© duarte.com 2008

32. Focus on creating a professional persona

33. Resume &
Visual Website/
resume portfolio
Relevant
networking

34. Alex Rister,
communication specialist

35. What makes
for a great
visual resume?

36. Supplement,
not replacement.
Image: S. Diddy

37. Juhan Sonin’s word
cloud resume
Showcases
technical &
creative abilities

38. Showcases
personality
Image: vnysia

39. Student visual resume examples

40. Crysta Timmerman

41. Spencer House

42. Slideshare visual resumes

43. Really
Ugly
Résumés
@jessedee
Updated Version

44. MY
AN T I-RESUME
DAVID CRANDALL MANIFESTO

47. (by Empowered Presentations)

48. about. me

49. Online business card/gateway

50. LinkedIn visualizers

51. Vizualize.me
Easily customizable, quick upload.

52. re.vu
More options/visualizations. Slightly buggy.

53. Graphic design visual resumes

54. (Click to visit his site)

56. Janegardner.com

59. One final thought to get you started...

60. thinkingdigital
[I]t comes down to what you value, what you do, and for whom
you do it. --Nancy Duarte, presentation goddess

61. References
Typefaces: Museo Slab by Jos Buivenga and EdmondSans James T. Edmondson
Christensen, S. T. (n.d.). Reinvent Your Career: Lessons from Chrysler . Forbes. Retrieved April 10, 2012, from http://www.forbes.com/
sites/stephaniechristensen/2012/02/17/reinvent-your-career-lessons-from-chrysler/
Duarte, N. (2008). Slide:ology: the art and science of creating great presentations. Sebastopocol, CA: O'Reilly Media.
Duke, M. (n.d.). What is Creativity?. Emory University. Retrieved April 10, 2012, from http://creativity.emory.edu/what-is-creativity.shtml
Lagunas, K. (2012, February 8). Multimedia and the 21st Century Resume. Software Advice. Retrieved April 10, 2012, from http://
blog.softwareadvice.com/articles/hr/multimedia-and-the-21st-century-resume-1020812/
Libby, A. (2011, December 20). Stand Out for Success: The Secrets of Self-Promotion. Daily Muse . Retrieved April 10, 2012, from http://
www.thedailymuse.com/career/stand-out-for-success-the-secrets-of-self-promotion/
LinkedIn. (2011, December 13). LinkedIn says the 2011 most overused professional buzzwords in the United States are â
€œcreative,LinkedIn Press Center. Retrieved April 10, 2012, from http://press.linkedin.com/node/1051
Marrs, M. (2012, February 10). The First Step To Building Your Personal Brand | The Daily Muse. Daily Muse . Retrieved April 10, 2012,
from http://www.thedailymuse.com/career/first-step-to-personal-brand/
Martin, K. (2009, October 23). Resume 101, Part 4: Julie Elman | The Visual Student. The Visual Student. Retrieved April 10, 2012, from
http://blogs.nppa.org/visualstudent/2009/10/23/resume-101-part-4-julie-elman/
Pink, D. H. (2006). A whole new mind: why right-brainers will rule the future. New York: Riverhead Books.