SlideShare a Scribd company logo
1 of 24
OER
YouTube is much more than a
VIDEO PLATFORM!
Analytics, Money, Subtitles, Apps,
HD, Annotation, Discussions,
Feedback, Editor, Sound, Music
http://www.youtube.com/oncampusFHL
2643 subscriptions
835.000 public clicks
1.350.000 overall clicks
OER Learning Nuggets Videos
103 videos, 300.000 clicks, subtitles
MOOC Fundamentals of Marketing
22 videos
63.000 clicks
98% positive feedback
MOOC History of Hanseatic League
65 videos
25.000 clicks
concept: storytelling
OER
Cost of
supervising Group size
OER
What about the Money?
OER
Too little to live, but …
Too little to live, but …
Khan Academy (200 Mio Clicks)
Oberprima.com (3.500 Videos)
Vsauce (8 Mio Abos, 710 Mio Clicks)
OER
3 Tips for „OER“ Videos
1.Personal Rights
2. Copyright
3. Plagiarism
OER
3 Tips for „OER“ Videos
1.Personal Rights
2. Copyright
3. Plagiarism
OER
OER Remix Culture
1 remix in 4 years
no activity (1 comment per 2.500 clicks)
less feedback (1 feedback per 540 clicks)
OER
Why OER?
OER
Why OER?
OER
SEO is the answer
OER Videos has no more clicks
than normal YouTube videos
Only Google/YouTube can
change it
OER
Next steps
20 MOOCs 400 videos (Next 3 years)
all videos: OPEN & FREE
VIDEO IS THE NEW TEXT!
OER
Our philosophy
We don’t know
WHAT BENEFITS we will get,
but we know, that
THERE ARE NO DRAWBACKS.
Dipl.-Ing. (FH) Andreas Wittke
Blog www.onlinebynature.com
Twitter @onlinebynature
G+ http://gplus.to/onlinebynature
E-Mail wittke@fh-luebeck.de
Dipl.-Ing. (FH) Andreas Wittke
Blog www.onlinebynature.com
Twitter @onlinebynature
G+ http://gplus.to/onlinebynature
E-Mail wittke@fh-luebeck.de
Thank you.

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