Personal Information
Organization / Workplace
London United Kingdom
Industry
Telecom / Mobile
Website
www.optism.com
About
Optism™ forms partnerships with mobile operators worldwide, and helps them turn their subscribers into advertising audiences through a fully-hosted, end-to-end solution.
It starts with the operator offering their subscribers the chance to opt-in to connect with their favorite brands on the mobile phone. Along the way, subscribers explicitly share information about themselves like their gender, age, and lifestyle interests. With this knowledge, advertisers can make sure brand communications are relevant and they can be confident they’re targeting the right people.
Want to know more?
Contact us at www.optism.com or speak with your Alcatel-Lucent sales representative. We’d love
Tags
mobile marketing
mobile
mobile advertising
optism
permission marketing
alcatel-lucent
mobile campaigns
mobile permission
case study
mobile wallet
mobile commerce
mcommerce
mobile campaign
sms
mobiles
mobile operators
engagement
opt-in
permission
marketing
mobile carriers
advertising
midas
text messaging
social media
coca-cola
facebook
sprite
marketing campaign
mobile retail
showrooming
mobile shopping
m-commerce
mobile ads
seth godin
mobinil
visa
nike
txt
etisalat
running
mobile web
permission-marketing
permission-based
ghana
tigo
sms campaigns
touareg
volkswagen
mobile phone
text ads
mobile messaging
egypt
ad agency
wireless carriers
mobile providers
mobile industry
mobile marketing forum
agencies
brands
adidias
See more
- Presentations
- Documents
- Infographics