SlideShare a Scribd company logo
1 of 6
Download to read offline
www.MakeMoneyWithPamLawhorne.com
With so many small business owners operating online, credibility is important.

Credibility helps separate you from your competition and it also helps your business appear
larger to your prospects and customers.

Credibility gives your customers confidence in you.

This confidence and trust results in purchases and profits.

So how do you create this instant credibility?

How do you demonstrate to your clients that you can be trusted?

Tip # 1: Create A Professional Procedures Policy

One of the best ways to establish trust and credibility with your prospects instantly is to make
sure you represent your company in a professional and credible manner.

The simplest way to accomplish this is to publish your policies and procedures on your
website.

Make sure the page is easy to find and that it covers all the information someone would want
to know.

                        www.MakeMoneyWithPamLawhorne.com
For example...

     •What is your privacy policy?
     •What is your return policy?
     •Do you have a guarantee?

Transparency is a key credibility builder so consider also including an FAQ page on your site.

It may cover much of the same material that your policies and procedures page covers, but
that’s okay.

Tip # 2: Develop A Large Networking Presence

More than 1 billion people are on Facebook right now.

It’s important to have a presence on mainstream social networking sites.

It’s also important to integrate your activity and social networking presence on your website.

For example, include links to your social networking profile on your site.

Allow people to share and follow you. Social networking is a credibility builder because it’s a
personal way to connect with your company.


                        www.MakeMoneyWithPamLawhorne.com
Again, it goes back to transparency and availability. If you’re open and easy to connect with
online, it builds trust.

Additionally, if you’re connecting with other notable experts on social networking sites your
prospects will notice that. You’ll earn credibility by association.

Tip # 3: Provide Great Content

Finally, great content is essential to building credibility.

You want to make sure your content positions you as a knowledgeable expert in your
industry.

You can publish content on your website or blog. You can also publish content on your social
networking site.

Each article, blog post, or web page will ideally offer value to your reader.

When you offer value, you help build a foundation of trust with your readers.

They begin to learn from you and about you. This helps them feel like you’re a company they
can count on to continue to solve their problems.

                         www.MakeMoneyWithPamLawhorne.com
In addition to publishing great content, it’s also helpful to publish content frequently and on
other websites.

For example, if you are able to publish content on your site and contribute to other relevant
blogs as a guest blogger it helps establish your credibility.

If other business owners are turning to you for great content, then you must be an expert!
Building instant credibility isn’t difficult but it does take a plan.

Represent your business in a professional manner.

Make sure to be completely transparent and to publish content that offers value.

Success & Blessings!

Pam Lawhorne

PS. Want to learn how you can build your credibility online and begin to attract wealth and
abundance to you? Well you can do so by following a proven system just like I do!

Doing so allows me to make $300 -$1,000 per day working from the comforts of my home!
Ready to get started? Well then take action now and start today!


                       www.MakeMoneyWithPamLawhorne.com
Discover The 3 Strategic Marketing
  Techniques That Allows You To
 Literally Create Wealth From
    From Out Of “Thin Air”!
     CLICK THE LINK BELOW




www.MakeMoneyWithPamLawhorne.com

More Related Content

Viewers also liked

The Venture Capital Method
The Venture Capital MethodThe Venture Capital Method
The Venture Capital Methodfinanzas_uca
 
Saksbehandling i ht Plan- og bygningsloven
Saksbehandling i ht Plan- og bygningslovenSaksbehandling i ht Plan- og bygningsloven
Saksbehandling i ht Plan- og bygningslovenFred Johansen
 
hormel foods 2005_Proxy
hormel foods  2005_Proxyhormel foods  2005_Proxy
hormel foods 2005_Proxyfinance46
 
100mph, Stage 2: Strategic Digital Marketing Activation
100mph, Stage 2: Strategic Digital Marketing Activation100mph, Stage 2: Strategic Digital Marketing Activation
100mph, Stage 2: Strategic Digital Marketing ActivationA Better Version of You
 
俺のUstアーカイブが10日でダウンロード出来るわけが無い!
俺のUstアーカイブが10日でダウンロード出来るわけが無い!俺のUstアーカイブが10日でダウンロード出来るわけが無い!
俺のUstアーカイブが10日でダウンロード出来るわけが無い!Yoshitake Takata
 
Fontys Gastles Svh Passie Voor Horeca Ehv
Fontys Gastles Svh Passie Voor Horeca EhvFontys Gastles Svh Passie Voor Horeca Ehv
Fontys Gastles Svh Passie Voor Horeca EhvJohan Lapidaire
 
[参考情報]OSC広島のお知らせ
[参考情報]OSC広島のお知らせ[参考情報]OSC広島のお知らせ
[参考情報]OSC広島のお知らせYoshitake Takata
 
Nba 2009 Credentials Light Final Mv
Nba 2009 Credentials Light Final MvNba 2009 Credentials Light Final Mv
Nba 2009 Credentials Light Final Mvmarianneviot
 
hormel foods ALL1999
hormel foods  ALL1999hormel foods  ALL1999
hormel foods ALL1999finance46
 
Make everything realtime & collaborative - JS Summit 2014
Make everything realtime & collaborative - JS Summit 2014Make everything realtime & collaborative - JS Summit 2014
Make everything realtime & collaborative - JS Summit 2014Joseph Gentle
 
Wearable Technology + Social Media
Wearable Technology + Social MediaWearable Technology + Social Media
Wearable Technology + Social MediaCaitlin Jeansonne
 

Viewers also liked (20)

The Venture Capital Method
The Venture Capital MethodThe Venture Capital Method
The Venture Capital Method
 
Roebuck Report
Roebuck ReportRoebuck Report
Roebuck Report
 
Saksbehandling i ht Plan- og bygningsloven
Saksbehandling i ht Plan- og bygningslovenSaksbehandling i ht Plan- og bygningsloven
Saksbehandling i ht Plan- og bygningsloven
 
Losh
LoshLosh
Losh
 
hormel foods 2005_Proxy
hormel foods  2005_Proxyhormel foods  2005_Proxy
hormel foods 2005_Proxy
 
ccs
ccsccs
ccs
 
East Meets West
East Meets WestEast Meets West
East Meets West
 
100mph, Stage 2: Strategic Digital Marketing Activation
100mph, Stage 2: Strategic Digital Marketing Activation100mph, Stage 2: Strategic Digital Marketing Activation
100mph, Stage 2: Strategic Digital Marketing Activation
 
俺のUstアーカイブが10日でダウンロード出来るわけが無い!
俺のUstアーカイブが10日でダウンロード出来るわけが無い!俺のUstアーカイブが10日でダウンロード出来るわけが無い!
俺のUstアーカイブが10日でダウンロード出来るわけが無い!
 
Mobile Payments
Mobile PaymentsMobile Payments
Mobile Payments
 
O.J
O.JO.J
O.J
 
Fontys Gastles Svh Passie Voor Horeca Ehv
Fontys Gastles Svh Passie Voor Horeca EhvFontys Gastles Svh Passie Voor Horeca Ehv
Fontys Gastles Svh Passie Voor Horeca Ehv
 
jose juan
jose juanjose juan
jose juan
 
Changed title
Changed titleChanged title
Changed title
 
[参考情報]OSC広島のお知らせ
[参考情報]OSC広島のお知らせ[参考情報]OSC広島のお知らせ
[参考情報]OSC広島のお知らせ
 
Nba 2009 Credentials Light Final Mv
Nba 2009 Credentials Light Final MvNba 2009 Credentials Light Final Mv
Nba 2009 Credentials Light Final Mv
 
hormel foods ALL1999
hormel foods  ALL1999hormel foods  ALL1999
hormel foods ALL1999
 
Make everything realtime & collaborative - JS Summit 2014
Make everything realtime & collaborative - JS Summit 2014Make everything realtime & collaborative - JS Summit 2014
Make everything realtime & collaborative - JS Summit 2014
 
ShareJS launch talk
ShareJS launch talkShareJS launch talk
ShareJS launch talk
 
Wearable Technology + Social Media
Wearable Technology + Social MediaWearable Technology + Social Media
Wearable Technology + Social Media
 

How To Create Instant Credibility Online As A Small Business Owner

  • 2. With so many small business owners operating online, credibility is important. Credibility helps separate you from your competition and it also helps your business appear larger to your prospects and customers. Credibility gives your customers confidence in you. This confidence and trust results in purchases and profits. So how do you create this instant credibility? How do you demonstrate to your clients that you can be trusted? Tip # 1: Create A Professional Procedures Policy One of the best ways to establish trust and credibility with your prospects instantly is to make sure you represent your company in a professional and credible manner. The simplest way to accomplish this is to publish your policies and procedures on your website. Make sure the page is easy to find and that it covers all the information someone would want to know. www.MakeMoneyWithPamLawhorne.com
  • 3. For example... •What is your privacy policy? •What is your return policy? •Do you have a guarantee? Transparency is a key credibility builder so consider also including an FAQ page on your site. It may cover much of the same material that your policies and procedures page covers, but that’s okay. Tip # 2: Develop A Large Networking Presence More than 1 billion people are on Facebook right now. It’s important to have a presence on mainstream social networking sites. It’s also important to integrate your activity and social networking presence on your website. For example, include links to your social networking profile on your site. Allow people to share and follow you. Social networking is a credibility builder because it’s a personal way to connect with your company. www.MakeMoneyWithPamLawhorne.com
  • 4. Again, it goes back to transparency and availability. If you’re open and easy to connect with online, it builds trust. Additionally, if you’re connecting with other notable experts on social networking sites your prospects will notice that. You’ll earn credibility by association. Tip # 3: Provide Great Content Finally, great content is essential to building credibility. You want to make sure your content positions you as a knowledgeable expert in your industry. You can publish content on your website or blog. You can also publish content on your social networking site. Each article, blog post, or web page will ideally offer value to your reader. When you offer value, you help build a foundation of trust with your readers. They begin to learn from you and about you. This helps them feel like you’re a company they can count on to continue to solve their problems. www.MakeMoneyWithPamLawhorne.com
  • 5. In addition to publishing great content, it’s also helpful to publish content frequently and on other websites. For example, if you are able to publish content on your site and contribute to other relevant blogs as a guest blogger it helps establish your credibility. If other business owners are turning to you for great content, then you must be an expert! Building instant credibility isn’t difficult but it does take a plan. Represent your business in a professional manner. Make sure to be completely transparent and to publish content that offers value. Success & Blessings! Pam Lawhorne PS. Want to learn how you can build your credibility online and begin to attract wealth and abundance to you? Well you can do so by following a proven system just like I do! Doing so allows me to make $300 -$1,000 per day working from the comforts of my home! Ready to get started? Well then take action now and start today! www.MakeMoneyWithPamLawhorne.com
  • 6. Discover The 3 Strategic Marketing Techniques That Allows You To Literally Create Wealth From From Out Of “Thin Air”! CLICK THE LINK BELOW www.MakeMoneyWithPamLawhorne.com