SlideShare a Scribd company logo

Social Media Business Strategies

•Download as PPS, PDF•
•
Keith Parnell
Keith Parnell

Social Media Business Strategies delivered by Keith Parnell to Real Estate-XChange on October 28, 2009 in Chesapeake, VA.

BusinessTechnology
1 of 14
Social Media Business Strategies Keith Parnell keithparnell.com @parnellk63
Social Media Revolution http:// www.youtube.com/watch?v =sIFYPQjYhv8
A quick poll, before we get started! Blogging Microblogging Vlogging Tagging Bookmarking Photo Sharing Video Sharing Livecasting Skype or IM Wiki RSS Social Networking Mashups Virtual Worlds Music Community
Why Social Media Marketing for ME? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media in the Marketing Plan ,[object Object],[object Object],[object Object]
Chris Brogan ,[object Object]
Do you Conversation? ,[object Object],[object Object]
I’ve changed! You Haven’t! http:// www.youtube.com/watch?v = heSudg-tfIk
Seth Godin ,[object Object]
Social Media is NOT the Marketing Silver Bullet ,[object Object],[object Object],[object Object],[object Object],[object Object]
Basics of an Inbound Marketing Plan Content, Content, Content! Inbound Links
JASE Social Media 2.0
Keith Parnell ,[object Object],[object Object]
[object Object]

Recommended

Social Media For Sales Organizations and Entrepreneurial Enterprises
Social Media For Sales Organizations and Entrepreneurial EnterprisesSocial Media For Sales Organizations and Entrepreneurial Enterprises
Social Media For Sales Organizations and Entrepreneurial EnterprisesShane Gibson
 
7 Steps to a Social Media Marketing Plan - Webinar
7 Steps to a Social Media Marketing Plan - Webinar7 Steps to a Social Media Marketing Plan - Webinar
7 Steps to a Social Media Marketing Plan - WebinarAliza Sherman
 
How to Create a Content Strategy for Your Employee Advocacy Platform
How to Create a Content Strategy for Your Employee Advocacy PlatformHow to Create a Content Strategy for Your Employee Advocacy Platform
How to Create a Content Strategy for Your Employee Advocacy PlatformSprout Social
 
Comic con
Comic conComic con
Comic conShane Gibson
 
Progressive Sealing Social Media for Sales
Progressive Sealing Social Media for SalesProgressive Sealing Social Media for Sales
Progressive Sealing Social Media for SalesShane Gibson
 
Social Media & Your Small Business
Social Media & Your Small BusinessSocial Media & Your Small Business
Social Media & Your Small BusinessJulia Campbell
 
Top 5 Social Media Tips & Tricks from Silverback Social
Top 5 Social Media Tips & Tricks from Silverback Social Top 5 Social Media Tips & Tricks from Silverback Social
Top 5 Social Media Tips & Tricks from Silverback Social Christopher Dessi, MS
 
Introduction to Social Media for Startups
Introduction to Social Media for StartupsIntroduction to Social Media for Startups
Introduction to Social Media for StartupsNicole Knoll
 

Recommended

Social Media For Sales Organizations and Entrepreneurial Enterprises
Social Media For Sales Organizations and Entrepreneurial EnterprisesSocial Media For Sales Organizations and Entrepreneurial Enterprises
Social Media For Sales Organizations and Entrepreneurial EnterprisesShane Gibson
 
7 Steps to a Social Media Marketing Plan - Webinar
7 Steps to a Social Media Marketing Plan - Webinar7 Steps to a Social Media Marketing Plan - Webinar
7 Steps to a Social Media Marketing Plan - WebinarAliza Sherman
 
How to Create a Content Strategy for Your Employee Advocacy Platform
How to Create a Content Strategy for Your Employee Advocacy PlatformHow to Create a Content Strategy for Your Employee Advocacy Platform
How to Create a Content Strategy for Your Employee Advocacy PlatformSprout Social
 
Comic con
Comic conComic con
Comic conShane Gibson
 
Progressive Sealing Social Media for Sales
Progressive Sealing Social Media for SalesProgressive Sealing Social Media for Sales
Progressive Sealing Social Media for SalesShane Gibson
 
Social Media & Your Small Business
Social Media & Your Small BusinessSocial Media & Your Small Business
Social Media & Your Small BusinessJulia Campbell
 
Top 5 Social Media Tips & Tricks from Silverback Social
Top 5 Social Media Tips & Tricks from Silverback Social Top 5 Social Media Tips & Tricks from Silverback Social
Top 5 Social Media Tips & Tricks from Silverback Social Christopher Dessi, MS
 
Introduction to Social Media for Startups
Introduction to Social Media for StartupsIntroduction to Social Media for Startups
Introduction to Social Media for StartupsNicole Knoll
 
QUT Social Media Workshop (School of Design)
QUT Social Media Workshop (School of Design)QUT Social Media Workshop (School of Design)
QUT Social Media Workshop (School of Design)Bluewire Media
 
CGA BC IT Forum 2011 Social Media Presentation
CGA BC IT Forum 2011 Social Media PresentationCGA BC IT Forum 2011 Social Media Presentation
CGA BC IT Forum 2011 Social Media PresentationShane Gibson
 
Managing Social Media in 30 Minutes a Day
Managing Social Media in 30 Minutes a DayManaging Social Media in 30 Minutes a Day
Managing Social Media in 30 Minutes a DayAliza Sherman
 
Be More Connected: Social Media Marketing Strategies for Non-Profits
Be More Connected: Social Media Marketing Strategies for Non-ProfitsBe More Connected: Social Media Marketing Strategies for Non-Profits
Be More Connected: Social Media Marketing Strategies for Non-ProfitsJulia Gorzka Freeman
 
Twitter Smarter in 2016
Twitter Smarter in 2016 Twitter Smarter in 2016
Twitter Smarter in 2016 Kelly Hungerford
 
11 Steps to a Successful Nonprofit Social Media Strategy
11 Steps to a Successful Nonprofit Social Media Strategy11 Steps to a Successful Nonprofit Social Media Strategy
11 Steps to a Successful Nonprofit Social Media StrategySocial Media for Nonprofits
 
Dr Social Love: Or How I Learned to Stop Worrying About Google Algorithms and...
Dr Social Love: Or How I Learned to Stop Worrying About Google Algorithms and...Dr Social Love: Or How I Learned to Stop Worrying About Google Algorithms and...
Dr Social Love: Or How I Learned to Stop Worrying About Google Algorithms and...James Carson
 
Top Ten Tips for Improving Social Media Exposure for the Aesthetic Practice
Top Ten Tips for Improving Social Media Exposure for the Aesthetic PracticeTop Ten Tips for Improving Social Media Exposure for the Aesthetic Practice
Top Ten Tips for Improving Social Media Exposure for the Aesthetic PracticeCosmetic Social Media
 
Social Media Engagement
Social Media EngagementSocial Media Engagement
Social Media EngagementVijay Rayapati
 
Leveraing Social Media to Amplify Your Message
Leveraing Social Media to Amplify Your MessageLeveraing Social Media to Amplify Your Message
Leveraing Social Media to Amplify Your MessageDetroit Metro Convention & Visitors Bureau
 
Social Media for startups
Social Media for startupsSocial Media for startups
Social Media for startupsCity Unrulyversity
 
6 Basic Social Media Marketing Principles from Brands
6 Basic Social Media Marketing Principles from Brands6 Basic Social Media Marketing Principles from Brands
6 Basic Social Media Marketing Principles from BrandsJason Cruz
 
Community Foundation of Santa Cruz County Workshop
Community Foundation of Santa Cruz County WorkshopCommunity Foundation of Santa Cruz County Workshop
Community Foundation of Santa Cruz County WorkshopBeth Kanter
 
Savvier Social Media Across The Marketing Blend
Savvier Social Media Across The Marketing BlendSavvier Social Media Across The Marketing Blend
Savvier Social Media Across The Marketing BlendJayme Soulati
 
It's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End Giving
It's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End GivingIt's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End Giving
It's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End GivingSocial Media for Nonprofits
 
Social Media Strategy: Revised
Social Media Strategy: RevisedSocial Media Strategy: Revised
Social Media Strategy: RevisedMatilda McKinney
 
NY Jewish Teen Program Social Media Boot Camp (Day 1)
NY Jewish Teen Program Social Media Boot Camp (Day 1)NY Jewish Teen Program Social Media Boot Camp (Day 1)
NY Jewish Teen Program Social Media Boot Camp (Day 1)Lisa Colton
 
What Social Media Analytics Can't Tell You (SXSW Interactive 2014)
What Social Media Analytics Can't Tell You (SXSW Interactive 2014)What Social Media Analytics Can't Tell You (SXSW Interactive 2014)
What Social Media Analytics Can't Tell You (SXSW Interactive 2014)Vision Critical
 
Social media - chapter 11
Social media - chapter 11Social media - chapter 11
Social media - chapter 11AliNIC7
 
Qsg to social media for marketing gc 45_minversion
Qsg to social media for marketing gc 45_minversionQsg to social media for marketing gc 45_minversion
Qsg to social media for marketing gc 45_minversionGinger Clay
 
Qualities of a big recruiter big ideas 8-7
Qualities of a big recruiter big ideas 8-7Qualities of a big recruiter big ideas 8-7
Qualities of a big recruiter big ideas 8-7Big IT Jobs
 
Social Media Yesterday Today Tomorrow
Social Media Yesterday Today TomorrowSocial Media Yesterday Today Tomorrow
Social Media Yesterday Today TomorrowKeith Parnell
 

More Related Content

What's hot

QUT Social Media Workshop (School of Design)
QUT Social Media Workshop (School of Design)QUT Social Media Workshop (School of Design)
QUT Social Media Workshop (School of Design)Bluewire Media
 
CGA BC IT Forum 2011 Social Media Presentation
CGA BC IT Forum 2011 Social Media PresentationCGA BC IT Forum 2011 Social Media Presentation
CGA BC IT Forum 2011 Social Media PresentationShane Gibson
 
Managing Social Media in 30 Minutes a Day
Managing Social Media in 30 Minutes a DayManaging Social Media in 30 Minutes a Day
Managing Social Media in 30 Minutes a DayAliza Sherman
 
Be More Connected: Social Media Marketing Strategies for Non-Profits
Be More Connected: Social Media Marketing Strategies for Non-ProfitsBe More Connected: Social Media Marketing Strategies for Non-Profits
Be More Connected: Social Media Marketing Strategies for Non-ProfitsJulia Gorzka Freeman
 
11 Steps to a Successful Nonprofit Social Media Strategy
11 Steps to a Successful Nonprofit Social Media Strategy11 Steps to a Successful Nonprofit Social Media Strategy
11 Steps to a Successful Nonprofit Social Media StrategySocial Media for Nonprofits
 
Dr Social Love: Or How I Learned to Stop Worrying About Google Algorithms and...
Dr Social Love: Or How I Learned to Stop Worrying About Google Algorithms and...Dr Social Love: Or How I Learned to Stop Worrying About Google Algorithms and...
Dr Social Love: Or How I Learned to Stop Worrying About Google Algorithms and...James Carson
 
Top Ten Tips for Improving Social Media Exposure for the Aesthetic Practice
Top Ten Tips for Improving Social Media Exposure for the Aesthetic PracticeTop Ten Tips for Improving Social Media Exposure for the Aesthetic Practice
Top Ten Tips for Improving Social Media Exposure for the Aesthetic PracticeCosmetic Social Media
 
Social Media Engagement
Social Media EngagementSocial Media Engagement
Social Media EngagementVijay Rayapati
 
6 Basic Social Media Marketing Principles from Brands
6 Basic Social Media Marketing Principles from Brands6 Basic Social Media Marketing Principles from Brands
6 Basic Social Media Marketing Principles from BrandsJason Cruz
 
Community Foundation of Santa Cruz County Workshop
Community Foundation of Santa Cruz County WorkshopCommunity Foundation of Santa Cruz County Workshop
Community Foundation of Santa Cruz County WorkshopBeth Kanter
 
Savvier Social Media Across The Marketing Blend
Savvier Social Media Across The Marketing BlendSavvier Social Media Across The Marketing Blend
Savvier Social Media Across The Marketing BlendJayme Soulati
 
It's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End Giving
It's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End GivingIt's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End Giving
It's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End GivingSocial Media for Nonprofits
 
Social Media Strategy: Revised
Social Media Strategy: RevisedSocial Media Strategy: Revised
Social Media Strategy: RevisedMatilda McKinney
 
NY Jewish Teen Program Social Media Boot Camp (Day 1)
NY Jewish Teen Program Social Media Boot Camp (Day 1)NY Jewish Teen Program Social Media Boot Camp (Day 1)
NY Jewish Teen Program Social Media Boot Camp (Day 1)Lisa Colton
 
What Social Media Analytics Can't Tell You (SXSW Interactive 2014)
What Social Media Analytics Can't Tell You (SXSW Interactive 2014)What Social Media Analytics Can't Tell You (SXSW Interactive 2014)
What Social Media Analytics Can't Tell You (SXSW Interactive 2014)Vision Critical
 
Social media - chapter 11
Social media - chapter 11Social media - chapter 11
Social media - chapter 11AliNIC7
 
Qsg to social media for marketing gc 45_minversion
Qsg to social media for marketing gc 45_minversionQsg to social media for marketing gc 45_minversion
Qsg to social media for marketing gc 45_minversionGinger Clay
 

What's hot (20)

QUT Social Media Workshop (School of Design)
QUT Social Media Workshop (School of Design)QUT Social Media Workshop (School of Design)
QUT Social Media Workshop (School of Design)
 
CGA BC IT Forum 2011 Social Media Presentation
CGA BC IT Forum 2011 Social Media PresentationCGA BC IT Forum 2011 Social Media Presentation
CGA BC IT Forum 2011 Social Media Presentation
 
Managing Social Media in 30 Minutes a Day
Managing Social Media in 30 Minutes a DayManaging Social Media in 30 Minutes a Day
Managing Social Media in 30 Minutes a Day
 
Be More Connected: Social Media Marketing Strategies for Non-Profits
Be More Connected: Social Media Marketing Strategies for Non-ProfitsBe More Connected: Social Media Marketing Strategies for Non-Profits
Be More Connected: Social Media Marketing Strategies for Non-Profits
 
Twitter Smarter in 2016
Twitter Smarter in 2016 Twitter Smarter in 2016
Twitter Smarter in 2016
 
11 Steps to a Successful Nonprofit Social Media Strategy
11 Steps to a Successful Nonprofit Social Media Strategy11 Steps to a Successful Nonprofit Social Media Strategy
11 Steps to a Successful Nonprofit Social Media Strategy
 
Dr Social Love: Or How I Learned to Stop Worrying About Google Algorithms and...
Dr Social Love: Or How I Learned to Stop Worrying About Google Algorithms and...Dr Social Love: Or How I Learned to Stop Worrying About Google Algorithms and...
Dr Social Love: Or How I Learned to Stop Worrying About Google Algorithms and...
 
Top Ten Tips for Improving Social Media Exposure for the Aesthetic Practice
Top Ten Tips for Improving Social Media Exposure for the Aesthetic PracticeTop Ten Tips for Improving Social Media Exposure for the Aesthetic Practice
Top Ten Tips for Improving Social Media Exposure for the Aesthetic Practice
 
Social Media Engagement
Social Media EngagementSocial Media Engagement
Social Media Engagement
 
Leveraing Social Media to Amplify Your Message
Leveraing Social Media to Amplify Your MessageLeveraing Social Media to Amplify Your Message
Leveraing Social Media to Amplify Your Message
 
Social Media for startups
Social Media for startupsSocial Media for startups
Social Media for startups
 
6 Basic Social Media Marketing Principles from Brands
6 Basic Social Media Marketing Principles from Brands6 Basic Social Media Marketing Principles from Brands
6 Basic Social Media Marketing Principles from Brands
 
Community Foundation of Santa Cruz County Workshop
Community Foundation of Santa Cruz County WorkshopCommunity Foundation of Santa Cruz County Workshop
Community Foundation of Santa Cruz County Workshop
 
Savvier Social Media Across The Marketing Blend
Savvier Social Media Across The Marketing BlendSavvier Social Media Across The Marketing Blend
Savvier Social Media Across The Marketing Blend
 
It's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End Giving
It's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End GivingIt's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End Giving
It's Not Too Late! 5 Steps to Close Out 2015 Strong with Year End Giving
 
Social Media Strategy: Revised
Social Media Strategy: RevisedSocial Media Strategy: Revised
Social Media Strategy: Revised
 
NY Jewish Teen Program Social Media Boot Camp (Day 1)
NY Jewish Teen Program Social Media Boot Camp (Day 1)NY Jewish Teen Program Social Media Boot Camp (Day 1)
NY Jewish Teen Program Social Media Boot Camp (Day 1)
 
What Social Media Analytics Can't Tell You (SXSW Interactive 2014)
What Social Media Analytics Can't Tell You (SXSW Interactive 2014)What Social Media Analytics Can't Tell You (SXSW Interactive 2014)
What Social Media Analytics Can't Tell You (SXSW Interactive 2014)
 
Social media - chapter 11
Social media - chapter 11Social media - chapter 11
Social media - chapter 11
 
Qsg to social media for marketing gc 45_minversion
Qsg to social media for marketing gc 45_minversionQsg to social media for marketing gc 45_minversion
Qsg to social media for marketing gc 45_minversion
 

Viewers also liked

Qualities of a big recruiter big ideas 8-7
Qualities of a big recruiter big ideas 8-7Qualities of a big recruiter big ideas 8-7
Qualities of a big recruiter big ideas 8-7Big IT Jobs
 
Social Media Yesterday Today Tomorrow
Social Media Yesterday Today TomorrowSocial Media Yesterday Today Tomorrow
Social Media Yesterday Today TomorrowKeith Parnell
 
Press Release: JASE Group Signs Agency Of Record Agreement With Ballyhoo Home...
Press Release: JASE Group Signs Agency Of Record Agreement With Ballyhoo Home...Press Release: JASE Group Signs Agency Of Record Agreement With Ballyhoo Home...
Press Release: JASE Group Signs Agency Of Record Agreement With Ballyhoo Home...Keith Parnell
 
How to Benefit from the Power of Google
How to Benefit from the Power of GoogleHow to Benefit from the Power of Google
How to Benefit from the Power of GoogleKeith Parnell
 
Press Release: JASE Group Launches Norfolk Navy Homes.Com Portal
Press Release: JASE Group Launches Norfolk Navy Homes.Com PortalPress Release: JASE Group Launches Norfolk Navy Homes.Com Portal
Press Release: JASE Group Launches Norfolk Navy Homes.Com PortalKeith Parnell
 
Is Social Media Really for Your Small Business?
Is Social Media Really for Your Small Business?Is Social Media Really for Your Small Business?
Is Social Media Really for Your Small Business?Keith Parnell
 

Viewers also liked (6)

Qualities of a big recruiter big ideas 8-7
Qualities of a big recruiter big ideas 8-7Qualities of a big recruiter big ideas 8-7
Qualities of a big recruiter big ideas 8-7
 
Social Media Yesterday Today Tomorrow
Social Media Yesterday Today TomorrowSocial Media Yesterday Today Tomorrow
Social Media Yesterday Today Tomorrow
 
Press Release: JASE Group Signs Agency Of Record Agreement With Ballyhoo Home...
Press Release: JASE Group Signs Agency Of Record Agreement With Ballyhoo Home...Press Release: JASE Group Signs Agency Of Record Agreement With Ballyhoo Home...
Press Release: JASE Group Signs Agency Of Record Agreement With Ballyhoo Home...
 
How to Benefit from the Power of Google
How to Benefit from the Power of GoogleHow to Benefit from the Power of Google
How to Benefit from the Power of Google
 
Press Release: JASE Group Launches Norfolk Navy Homes.Com Portal
Press Release: JASE Group Launches Norfolk Navy Homes.Com PortalPress Release: JASE Group Launches Norfolk Navy Homes.Com Portal
Press Release: JASE Group Launches Norfolk Navy Homes.Com Portal
 
Is Social Media Really for Your Small Business?
Is Social Media Really for Your Small Business?Is Social Media Really for Your Small Business?
Is Social Media Really for Your Small Business?
 

Similar to Social Media Business Strategies

Social Medias Role In The Marketing Plan
Social Medias Role In The Marketing PlanSocial Medias Role In The Marketing Plan
Social Medias Role In The Marketing PlanKeith Parnell
 
Social Marketing in the Digital Age - Oct 2013
Social Marketing in the Digital Age - Oct 2013Social Marketing in the Digital Age - Oct 2013
Social Marketing in the Digital Age - Oct 2013Heather Davis
 
How to implement an audience engagement strategy using content - Content Mark...
How to implement an audience engagement strategy using content - Content Mark...How to implement an audience engagement strategy using content - Content Mark...
How to implement an audience engagement strategy using content - Content Mark...Branded3
 
How to implement an audience engagement strategy using content - Content Mark...
How to implement an audience engagement strategy using content - Content Mark...How to implement an audience engagement strategy using content - Content Mark...
How to implement an audience engagement strategy using content - Content Mark...Laura Crimmons
 
The University of Warwick - Social Media Module 2017
The University of Warwick - Social Media Module 2017 The University of Warwick - Social Media Module 2017
The University of Warwick - Social Media Module 2017 Adam Vowles
 
Social media for job seekers
Social media for job seekersSocial media for job seekers
Social media for job seekersTim McMahon, Jr
 
Marketing in the Digital Age - SCMAF Institute, September 2013
Marketing in the Digital Age - SCMAF Institute, September 2013Marketing in the Digital Age - SCMAF Institute, September 2013
Marketing in the Digital Age - SCMAF Institute, September 2013Heather Davis
 
Beyond the Hype: How to Use Social Media Tools to Grow Your Business
Beyond the Hype: How to Use Social Media Tools to Grow Your BusinessBeyond the Hype: How to Use Social Media Tools to Grow Your Business
Beyond the Hype: How to Use Social Media Tools to Grow Your Businessbatchblue
 
Reflections on Leadership-Women's Business Conference
Reflections on Leadership-Women's Business ConferenceReflections on Leadership-Women's Business Conference
Reflections on Leadership-Women's Business ConferenceSquare Martini Media
 
Social Media and the Young PR Professional
Social Media and the Young PR ProfessionalSocial Media and the Young PR Professional
Social Media and the Young PR ProfessionalRuth Bazinet
 
30-Minute Social Media Marketing by Susan Gunelius
30-Minute Social Media Marketing by Susan Gunelius30-Minute Social Media Marketing by Susan Gunelius
30-Minute Social Media Marketing by Susan GuneliusKeySplash Creative, Inc.
 
Social Media and Your Business - UPDATED
Social Media and Your Business - UPDATEDSocial Media and Your Business - UPDATED
Social Media and Your Business - UPDATEDCorey McPherson Nash
 
Social Media and the Job World
Social Media and the Job WorldSocial Media and the Job World
Social Media and the Job WorldMike Schaffer
 
Social Media for NPO's
Social Media for NPO'sSocial Media for NPO's
Social Media for NPO'sAgency 323
 
Putting Social Media to Work For Non-Profit Organizations
Putting Social Media to Work For Non-Profit OrganizationsPutting Social Media to Work For Non-Profit Organizations
Putting Social Media to Work For Non-Profit OrganizationsGary Moneysmith
 
Social Media For Small Business - Smart Solutions
Social Media For Small Business - Smart SolutionsSocial Media For Small Business - Smart Solutions
Social Media For Small Business - Smart SolutionsMark Knowles
 
Creative Social Media Marketing Strategies
Creative Social Media Marketing StrategiesCreative Social Media Marketing Strategies
Creative Social Media Marketing StrategiesKeith Parnell
 
Social Media: Beyond the Hype
Social Media: Beyond the HypeSocial Media: Beyond the Hype
Social Media: Beyond the HypeCarole Mahoney
 

Similar to Social Media Business Strategies (20)

Social Medias Role In The Marketing Plan
Social Medias Role In The Marketing PlanSocial Medias Role In The Marketing Plan
Social Medias Role In The Marketing Plan
 
Social Marketing in the Digital Age - Oct 2013
Social Marketing in the Digital Age - Oct 2013Social Marketing in the Digital Age - Oct 2013
Social Marketing in the Digital Age - Oct 2013
 
How to implement an audience engagement strategy using content - Content Mark...
How to implement an audience engagement strategy using content - Content Mark...How to implement an audience engagement strategy using content - Content Mark...
How to implement an audience engagement strategy using content - Content Mark...
 
How to implement an audience engagement strategy using content - Content Mark...
How to implement an audience engagement strategy using content - Content Mark...How to implement an audience engagement strategy using content - Content Mark...
How to implement an audience engagement strategy using content - Content Mark...
 
The University of Warwick - Social Media Module 2017
The University of Warwick - Social Media Module 2017 The University of Warwick - Social Media Module 2017
The University of Warwick - Social Media Module 2017
 
Social media for job seekers
Social media for job seekersSocial media for job seekers
Social media for job seekers
 
Marketing in the Digital Age - SCMAF Institute, September 2013
Marketing in the Digital Age - SCMAF Institute, September 2013Marketing in the Digital Age - SCMAF Institute, September 2013
Marketing in the Digital Age - SCMAF Institute, September 2013
 
Beyond the Hype: How to Use Social Media Tools to Grow Your Business
Beyond the Hype: How to Use Social Media Tools to Grow Your BusinessBeyond the Hype: How to Use Social Media Tools to Grow Your Business
Beyond the Hype: How to Use Social Media Tools to Grow Your Business
 
Reflections on Leadership-Women's Business Conference
Reflections on Leadership-Women's Business ConferenceReflections on Leadership-Women's Business Conference
Reflections on Leadership-Women's Business Conference
 
Social Media and the Young PR Professional
Social Media and the Young PR ProfessionalSocial Media and the Young PR Professional
Social Media and the Young PR Professional
 
دورة الرياض ب 1
دورة الرياض ب 1دورة الرياض ب 1
دورة الرياض ب 1
 
30-Minute Social Media Marketing by Susan Gunelius
30-Minute Social Media Marketing by Susan Gunelius30-Minute Social Media Marketing by Susan Gunelius
30-Minute Social Media Marketing by Susan Gunelius
 
Social Media and Your Business - UPDATED
Social Media and Your Business - UPDATEDSocial Media and Your Business - UPDATED
Social Media and Your Business - UPDATED
 
Social Media and the Job World
Social Media and the Job WorldSocial Media and the Job World
Social Media and the Job World
 
Social Media for NPO's
Social Media for NPO'sSocial Media for NPO's
Social Media for NPO's
 
Putting Social Media to Work For Non-Profit Organizations
Putting Social Media to Work For Non-Profit OrganizationsPutting Social Media to Work For Non-Profit Organizations
Putting Social Media to Work For Non-Profit Organizations
 
Social Media For Small Business - Smart Solutions
Social Media For Small Business - Smart SolutionsSocial Media For Small Business - Smart Solutions
Social Media For Small Business - Smart Solutions
 
Creative Social Media Marketing Strategies
Creative Social Media Marketing StrategiesCreative Social Media Marketing Strategies
Creative Social Media Marketing Strategies
 
Social Media: Beyond the Hype
Social Media: Beyond the HypeSocial Media: Beyond the Hype
Social Media: Beyond the Hype
 
Stark Summit Social Media Roundtable Presentation 081412
Stark Summit Social Media Roundtable Presentation 081412Stark Summit Social Media Roundtable Presentation 081412
Stark Summit Social Media Roundtable Presentation 081412
 

More from Keith Parnell

The Role of Public Relations in Today’s Business World
The Role of Public Relations in Today’s Business WorldThe Role of Public Relations in Today’s Business World
The Role of Public Relations in Today’s Business WorldKeith Parnell
 
LinkedIn for Business, with a touch of Inbound Marketing Strategy
LinkedIn for Business, with a touch of Inbound Marketing StrategyLinkedIn for Business, with a touch of Inbound Marketing Strategy
LinkedIn for Business, with a touch of Inbound Marketing StrategyKeith Parnell
 
2009 Holiday Greeting
2009 Holiday Greeting2009 Holiday Greeting
2009 Holiday GreetingKeith Parnell
 
Press Release: JASE Group Signs Graphics And Video Production Partnership Agr...
Press Release: JASE Group Signs Graphics And Video Production Partnership Agr...Press Release: JASE Group Signs Graphics And Video Production Partnership Agr...
Press Release: JASE Group Signs Graphics And Video Production Partnership Agr...Keith Parnell
 
Press Release: JASE Group Signs Norfolk Navy Homes.Com Partnership Agreement ...
Press Release: JASE Group Signs Norfolk Navy Homes.Com Partnership Agreement ...Press Release: JASE Group Signs Norfolk Navy Homes.Com Partnership Agreement ...
Press Release: JASE Group Signs Norfolk Navy Homes.Com Partnership Agreement ...Keith Parnell
 
Press Release: JASE Group Signs Cvasa.Com Partnership Agreement With Central ...
Press Release: JASE Group Signs Cvasa.Com Partnership Agreement With Central ...Press Release: JASE Group Signs Cvasa.Com Partnership Agreement With Central ...
Press Release: JASE Group Signs Cvasa.Com Partnership Agreement With Central ...Keith Parnell
 
Press Release: JASE Group Renews Software Engineering Partnership With Tape R...
Press Release: JASE Group Renews Software Engineering Partnership With Tape R...Press Release: JASE Group Renews Software Engineering Partnership With Tape R...
Press Release: JASE Group Renews Software Engineering Partnership With Tape R...Keith Parnell
 
Press Release: JASE Group Signs Agency Of Record Agreement With Carolyn Sulce...
Press Release: JASE Group Signs Agency Of Record Agreement With Carolyn Sulce...Press Release: JASE Group Signs Agency Of Record Agreement With Carolyn Sulce...
Press Release: JASE Group Signs Agency Of Record Agreement With Carolyn Sulce...Keith Parnell
 
Press Release: JASE Group Signs Agency Of Record Agreement With Concrete Conc...
Press Release: JASE Group Signs Agency Of Record Agreement With Concrete Conc...Press Release: JASE Group Signs Agency Of Record Agreement With Concrete Conc...
Press Release: JASE Group Signs Agency Of Record Agreement With Concrete Conc...Keith Parnell
 
2009 Merrytime Market Flyer
2009 Merrytime Market Flyer2009 Merrytime Market Flyer
2009 Merrytime Market FlyerKeith Parnell
 
Successful Social Media Marketing Campaign, 140 Characters at a Time
Successful Social Media Marketing Campaign, 140 Characters at a TimeSuccessful Social Media Marketing Campaign, 140 Characters at a Time
Successful Social Media Marketing Campaign, 140 Characters at a TimeKeith Parnell
 
How to Monetize Your Blog
How to Monetize Your BlogHow to Monetize Your Blog
How to Monetize Your BlogKeith Parnell
 
New Media Conventions Speaker Intro Slides
New Media Conventions Speaker Intro SlidesNew Media Conventions Speaker Intro Slides
New Media Conventions Speaker Intro SlidesKeith Parnell
 

More from Keith Parnell (13)

The Role of Public Relations in Today’s Business World
The Role of Public Relations in Today’s Business WorldThe Role of Public Relations in Today’s Business World
The Role of Public Relations in Today’s Business World
 
LinkedIn for Business, with a touch of Inbound Marketing Strategy
LinkedIn for Business, with a touch of Inbound Marketing StrategyLinkedIn for Business, with a touch of Inbound Marketing Strategy
LinkedIn for Business, with a touch of Inbound Marketing Strategy
 
2009 Holiday Greeting
2009 Holiday Greeting2009 Holiday Greeting
2009 Holiday Greeting
 
Press Release: JASE Group Signs Graphics And Video Production Partnership Agr...
Press Release: JASE Group Signs Graphics And Video Production Partnership Agr...Press Release: JASE Group Signs Graphics And Video Production Partnership Agr...
Press Release: JASE Group Signs Graphics And Video Production Partnership Agr...
 
Press Release: JASE Group Signs Norfolk Navy Homes.Com Partnership Agreement ...
Press Release: JASE Group Signs Norfolk Navy Homes.Com Partnership Agreement ...Press Release: JASE Group Signs Norfolk Navy Homes.Com Partnership Agreement ...
Press Release: JASE Group Signs Norfolk Navy Homes.Com Partnership Agreement ...
 
Press Release: JASE Group Signs Cvasa.Com Partnership Agreement With Central ...
Press Release: JASE Group Signs Cvasa.Com Partnership Agreement With Central ...Press Release: JASE Group Signs Cvasa.Com Partnership Agreement With Central ...
Press Release: JASE Group Signs Cvasa.Com Partnership Agreement With Central ...
 
Press Release: JASE Group Renews Software Engineering Partnership With Tape R...
Press Release: JASE Group Renews Software Engineering Partnership With Tape R...Press Release: JASE Group Renews Software Engineering Partnership With Tape R...
Press Release: JASE Group Renews Software Engineering Partnership With Tape R...
 
Press Release: JASE Group Signs Agency Of Record Agreement With Carolyn Sulce...
Press Release: JASE Group Signs Agency Of Record Agreement With Carolyn Sulce...Press Release: JASE Group Signs Agency Of Record Agreement With Carolyn Sulce...
Press Release: JASE Group Signs Agency Of Record Agreement With Carolyn Sulce...
 
Press Release: JASE Group Signs Agency Of Record Agreement With Concrete Conc...
Press Release: JASE Group Signs Agency Of Record Agreement With Concrete Conc...Press Release: JASE Group Signs Agency Of Record Agreement With Concrete Conc...
Press Release: JASE Group Signs Agency Of Record Agreement With Concrete Conc...
 
2009 Merrytime Market Flyer
2009 Merrytime Market Flyer2009 Merrytime Market Flyer
2009 Merrytime Market Flyer
 
Successful Social Media Marketing Campaign, 140 Characters at a Time
Successful Social Media Marketing Campaign, 140 Characters at a TimeSuccessful Social Media Marketing Campaign, 140 Characters at a Time
Successful Social Media Marketing Campaign, 140 Characters at a Time
 
How to Monetize Your Blog
How to Monetize Your BlogHow to Monetize Your Blog
How to Monetize Your Blog
 
New Media Conventions Speaker Intro Slides
New Media Conventions Speaker Intro SlidesNew Media Conventions Speaker Intro Slides
New Media Conventions Speaker Intro Slides
 

Recently uploaded

B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxB.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxpriyanshujha201
 
M.C Lodges -- Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.M.C Lodges -- Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.Aaiza Hassan
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfAdmir Softic
 
Call Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room ServiceCall Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room Servicediscovermytutordmt
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756dollysharma2066
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLSeo
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxWorkforce Group
 
Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageInsurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageMatteo Carbone
 
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableDipal Arora
 
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st CenturyFamous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Centuryrwgiffor
 
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangaloreamitlee9823
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...lizamodels9
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityEric T. Tung
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...Aggregage
 
Monte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMMonte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMRavindra Nath Shukla
 
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...Lviv Startup Club
 
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Delhi Call girls
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyEthan lee
 

Recently uploaded (20)

B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxB.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
 
M.C Lodges -- Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.M.C Lodges -- Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
 
Call Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room ServiceCall Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room Service
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptx
 
Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageInsurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usage
 
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
 
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st CenturyFamous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Century
 
Forklift Operations: Safety through Cartoons
Forklift Operations: Safety through CartoonsForklift Operations: Safety through Cartoons
Forklift Operations: Safety through Cartoons
 
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service BangaloreCall Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
Monte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMMonte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSM
 
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
 
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
 
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
 

Social Media Business Strategies

  • 1. Social Media Business Strategies Keith Parnell keithparnell.com @parnellk63
  • 2. Social Media Revolution http:// www.youtube.com/watch?v =sIFYPQjYhv8
  • 3. A quick poll, before we get started! Blogging Microblogging Vlogging Tagging Bookmarking Photo Sharing Video Sharing Livecasting Skype or IM Wiki RSS Social Networking Mashups Virtual Worlds Music Community
  • 4.
  • 5.
  • 6.
  • 7.
  • 8. I’ve changed! You Haven’t! http:// www.youtube.com/watch?v = heSudg-tfIk
  • 9.
  • 10.
  • 11. Basics of an Inbound Marketing Plan Content, Content, Content! Inbound Links
  • 13.
  • 14.