1. 3 Experts Share Tips for
Salesforce1 Mobile Apps
Thursday, 06/19/2014
Presented by Jennifer Hersom
Product Marketing Manager,AppExchange

2. Our 3 experts:

3. Today we will…
• Learn (briefly) what Salesforce1 is
• Understand how building a Salesforce1 mobile app will help your business
• Find out about new, FREE marketing opportunities
Hear from 3 successful Salesforce partners about building a top Salesforce1 mobile app
• Ken McElrath, CEO, Skuidify
• Ted Elliott, CEO, Jobscience
• Mangesh Bhandarkar, Director of Product Management,Adobe Systems
• Get a chance to ask questions directly to our experts
• Find out what next steps you can take to build your own Salesforce1 mobile app

4. Mobile is important.
Mobile will be the top
competitive strategy
for 84% of CIOs by
2017 -IBM
• Users check a
mobile device every
6 seconds -Nokia
• Your competitors will
build 4x more for
mobile than for PCs by
next year -Forrester
• 90% of enterprise
apps will be mobile
by 2017 -Gartner
• Mobile will be the “beating heart” of
your strategy -Forrester
More users will get online via
a mobile device than a PC in
2 years -IDC$1 trillion mobile opportunity
-Gartner

5. Build a mobile app quickly and
easily with Salesforce1

6. Salesforce1 is both a platform and a mobile app
The Salesforce1 Platform
= Cloud offerings, AppExchange
+ Salesforce1 Mobile App
+ APIs
+ Platform Services
bit.ly/S1Apple
bit.ly/S1Play
The Salesforce1 Mobile App
Download it today!

7. Salesforce1 Mobile App: Our UI and Features, Your Custom Apps
Publisher Actions &
Feed-First Notifications
All Your CRM, Custom
and AppExchange Apps
Flexible Pages for instant
access to any record
Mobile Cards for inline
HTML5 & Visualforce
JavaScript SDK for
mobile dev anywhere

8. 100,000+ companies use Salesforce
Our users are flocking to the Salesforce1
mobile app
Your Salesforce1 mobile app is deeply
integrated into the user’s experience
Build a Salesforce1 mobile app to skyrocket your business
Build once, deploy to iOS,Android and
Windows Mobile
Use our drag and drop interface or do
custom development
Every Salesforce instance is already mobile
Quickly build a mobile app Sell your app to our customers

9. App of the Week
Salesforce1 MobileApp
Showbook
Dreamforce
New, Free Marketing Opportunities (plus many more to come!)
Let the power of the salesforce.com marketing machine work for you
Campaign featuring Salesforce1
mobile apps
Broadcast to our direct sales reps
and our customers
Printed and ebook showcasing
Salesforce1 mobile apps
Submission deadline: Your app must
be submitted for review by July 15th
Put your app in the spotlight
Last year >140,000 registrants
MOBILE READYTo submit your app, ask your AE

10. And now, the experts

11. Ted Elliott
CEO, Jobscience

12. Jobscience Demo

13. Why Salesforce1?
Most Modern Technology
Platform
Leverage $600M R&D
Investment
Jobscience works with 4 of the
top 10 Global Staffing firms
And Fortune 1000
Direct Employers

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17. Mobile Feedback
• Recruiting
• Staffing & Direct Employers
• Use Case:
• A key challenge to recruiting talent
is getting response and direction
from hiring managers.

18. Mobile Use Case
• Recruiting
• Staffing & Direct Employers
• Use Case:
• A key challenge to recruiting talent
is getting response and direction
from hiring managers.

19. Mobile Use Case
• Recruiting
• Staffing & Direct Employers
• Use Case:
• A key challenge to recruiting talent
is getting response and direction
from hiring managers.

20. Mobile Use Case
• Recruiting
• Staffing & Direct Employers
• Use Case:
• A key challenge to recruiting talent
is getting response and direction
from hiring managers.

21. Mobile Use Case
• Recruiting
• Staffing & Direct Employers
• Use Case:
• A key challenge to recruiting talent
is getting response and direction
from hiring managers.

22. Mobile Use Case
• Recruiting
• Staffing & Direct Employers
• Use Case:
• A key challenge to recruiting talent
is getting response and direction
from hiring managers.

23. Mobile Use Case
• Recruiting
• Staffing & Direct Employers
• Use Case:
• A key challenge to recruiting talent
is getting response and direction
from hiring managers.

24. Mobile Use Case
• Recruiting
• Staffing & Direct Employers
• Use Case:
• A key challenge to recruiting talent
is getting response and direction
from hiring managers.

25. Mobile Use Case
• Recruiting
• Staffing & Direct Employers
• Use Case:
• A key challenge to recruiting talent
is getting response and direction
from hiring managers.

26. Mobile Use Case
• Recruiting
• Staffing & Direct Employers
• Use Case:
• A key challenge to recruiting talent
is getting response and direction
from hiring managers.

27. Interview Feedback
• Recruiting
• Staffing & Direct Employers
• Use Case:
• Pushing updates to managers
allows us to shorten response
time and hire faster.

28. Interview Feedback
• Recruiting
• Staffing & Direct Employers
• Use Case:
• Pushing updates to managers
allows us to shorten response
time and hire faster.

29. Interview Use Case
• Recruiting
• Staffing & Direct Employers
• Use Case:
• Pushing updates to managers
allows us to shorten response
time and hire faster.

30. Interview Use Case
• Recruiting
• Staffing & Direct Employers
• Use Case:
• Pushing updates to managers
allows us to shorten response
time and hire faster.

31. Interview Use Case
• Recruiting
• Staffing & Direct Employers
• Use Case:
• Pushing updates to managers
allows us to shorten response
time and hire faster.

32. Interview Use Case
• Recruiting
• Staffing & Direct Employers
• Use Case:
• Pushing updates to managers
allows us to shorten response
time and hire faster.

33. Interview Use Case
• Recruiting
• Staffing & Direct Employers
• Use Case:
• Pushing updates to managers
allows us to shorten response
time and hire faster.

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36. Jobscience Staffing is an award-winning, all in one system built specifically
for staffing firms- more than just an ATS. Drive growth with a 360 view of
your staffing firm's business.
Jobscience - Salesforce1 mobile app on the AppExchange
Used by Four of the Top 10 Global
Staffing Firms
Get It Now on the AppExchange > bit.ly/s1jobscience
.

37. Ken McElrath
CEO, Skuidify

38. 60 second demo of Skuid
by Ken McElrath

40. Use Case Story
• Mobile app capable of customizations from mobile
device.
• Target Market: Anyone on the Salesforce 1
Platform
• As an admin or developer, I want to be able to
create highly customized mobile apps
declaratively, so that I can save time and so that
my customers/users can have a mobile experience
that is still customizable with clicks instead of code,
and so that it works both inside and outside of the
S1 Mobile App.

41. Select the icon of the app
you built with the Skuid
Mobile Composer.
• Skuid runs inside a simple, two-line VF page, and
this page can be easily exposed inside the S1
Mobile app.
Salesforce1 Use Case Flow

42. Skuid Mobile apps are
completely responsive and
customizable with clicks.
Salesforce1 Use Case Flow

43. Edit your apps from within the
mobile app, or from your
desktop.
Salesforce1 Use Case Flow

44. Create a model and select
the fields you want to display.
Salesforce1 Use Case Flow

45. Drag and drop Ui
components into your page.
Salesforce1 Use Case Flow

46. Drag and drop to rearrange
and resize your layout.
Salesforce1 Use Case Flow

47. Add touch interactions to any
component.
Salesforce1 Use Case Flow

48. Adjust Skuid Shrink-wrap™
to control responsive
behaviors.
Salesforce1 Use Case Flow

49. Build your own menus, headers
and footers to complete your app.
Deploy inside or outside of the S1
Mobile App.
Salesforce1 Use Case Flow

51. Boost adoption & productivity. Drag & drop over a dozen prebuilt interface
components to create a powerful user experiences.
Skuid - Salesforce1 mobile app on the AppExchange
Build killer pages and apps for any
device
Get It Now on the AppExchange > bit.ly/s1skuid
.

52. Mangesh Bhandarkar
Director of Product Management, Adobe Systems

53. Adobe EchoSign for Salesforce1 in 60 secs
by Mangesh Bhandarkar

54. Action Driven

55. Use Case Story
• App Category: Sales
• Target Market: Sales
• Use Case:
As a Sales Executive, I want to be fully
productive on my mobile device by
requesting and obtaining signatures in
real-time so that I can close more
deals and have complete visibility into
my contracting process.

56. • Sales Rep is onsite with the client to get
the contract signed before returning to
office.
• Select an Opportunity in Salesforce1.
Salesforce1 Use Case Flow

57. • Select the EchoSign Action from the
Opportunity.
Salesforce1 Use Case Flow

58. • An Agreement record is created and pre-
populated based on the business rules that
have been defined by the administrator.
• Sales Rep clicks ‘Send’ to generate
agreement for signature.
Salesforce1 Use Case Flow

59. • To get a signature in-person, the
document is generated immediately for
signing in Salesforce1.
• Data from Salesforce is automatically
merged into the agreement and agreement
is ready for signature.
• Sales Rep passes his mobile device to
his client to complete the form fields and
sign.
Salesforce1 Use Case Flow

60. • Client fill up any requested fields in
the agreement
• Client signs the agreement simply
by typing or drawing her signature.
Salesforce1 Use Case Flow

61. Salesforce1 Use Case Flow
• The agreement record gets
immediately updated to ‘Signed’
status.
• The full audit trail and secured
signed & certified PDF is included in
the agreement record within
Salesforce.

62. Salesforce1 Use Case Flow
• The Opportunity is updated to
‘Closed Won’ and data entered by the
signer is pushed back into Salesforce.

64. Adobe EchoSign is Salesforce1 ready. Send, track, and get contracts
signed—anywhere, anytime, on any mobile device.
Echosign - Salesforce1 mobile app on the AppExchange
Global Electronic Signature Service
Get It Now on the AppExchange > bit.ly/s1echosign
.

65. Q&A

66. Build a
Salesforce1 mobile app
Get the Salesforce1 Mobile
sash in theAppExchange
Submit your app for
marketing opportunities
What you can do now:
Check out this fast and easy
workbook: bit.ly/s1workbook
1. Add screenshots or video of your
Salesforce1 mobile app to your
AppExchange listing
2. Submit a case in the Partner Portal
3. In the case, include a description of
a use case
Download instructions here:
http://s1webinar.com/downloads
Submit for App of the Week
Download instructions here:
http://s1webinar.com/downloads
Submit for the showbook
Any Salesforce1 mobile apps
submitted for review by July 15,
2014 are eligible
Submit for Dreamforce
Stay tuned…
Explore a wealth of resources at
http://developer.salesforce.com