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# How to design exponential (10X) business models?

My slides of the Webinar with Singularity University on 9 Design Principles on Exponential (10X) Business Models. I have studied over 50 business models to discover patterns on exponential features. You can find examples of Zappos, Netflix here and 9 design principles based on the business model canvas.

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### How to design exponential (10X) business models?

1. 1. HOW TO DESIGN EXPONENTIAL BUSINESS MODELS? Patrick van der Pijl & Lisa Kay Solomon
2. 2. YOUR HOSTS Patrick   Van  der   Pijl CEO  Buiness Models Inc. Lisa Kay Solomon MD  Transformational Practices Singularity University
3. 3. EXPONENTIAL BUSINESS MODELS HOW TO DESIGN THEM?
4. 4. Crazy vehicles designed by Crazy people Burning Man 2016
5. 5. LET US DEFINE EXPONENTIAL FIRST…
6. 6. WHAT IS AN EXPONENTIAL BUSINESS MODEL?
7. 7. exponential ˌɛkspəәˈnɛnʃ(əә)l/ Adjective . 1. (of  an  increase)  becoming  more  and  more  rapid 2. of  or  expressed  by  a  mathematical  exponent. "an  exponential  curve"
8. 8. Peter Diamandis: from 10% to 10X
9. 9. © www.businessmodelgeneration.com Key partners Key activities Value proposition Customer relationship Customer segments Key resources Cost structure Revenue streams Channels The Business Model Canvas
10. 10. X10 BUSINESS MODELS
11. 11. DEFINITION: “HOW WE CREATE EXPONENTIAL VALUE”
12. 12. WHY?
13. 13. EXPONENTIALITY CAN CLOSE THE GAP
14. 14. SOME EXAMPLES OF 10X BUSINESS MODELS
15. 15. EXAMPLES OF 10X BUSINESS MODELS
16. 16. THINK BOLD – GEORGE BORST ex CEO
17. 17. 10% INCREMENTAL 10X
18. 18. LET’S LOOK AT NETFLIX WHAT IS 10X?
19. 19. © www.businessmodelgeneration.com Key partners Key activities Value proposition Customer relationship Customer segments Key resources Cost structure Revenue streams Channels 10X Business Model Netflix* Mass   Market Sub-­‐ scription Self   service Price Acces-­‐ ibility Unique   content Netflix.com Multiple devices Content Algorithm *Business  Model  is  not  complete
20. 20. 10X – NETFLIX ALGORITHM + CONTENT
21. 21. LET’S LOOK AT ZAPPOS WHAT IS 10X?
22. 22. DELIVER THE WOW!
23. 23. © www.businessmodelgeneration.com Key partners Key activities Value proposition Customer relationship Customer segments Key resources Cost structure Revenue streams Channels 10X Business Model Zappos* Mass   Market LOVE   brand Selection Culture! Customer   JOY! Zappos.com Insights Amazon Brands UPS *Business  Model  is  not  complete
24. 24. 10X – ZAPPOS’ HOLOCRACY CULTURE
25. 25. LET’S LOOK AT STELLAR WHAT IS 10X?
26. 26. 10X – SUSTAINABLE USAGE OF SNAIL
27. 27. © www.businessmodelgeneration.com Key partners Key activities Value proposition Customer relationship Customer segments Key resources Cost structure Revenue streams Channels 10X Business Model Stellar* Mass   Market Share  to   the  max Growing   snails Partners *Business  Model  is  not  complete
28. 28. 10X – PARTNERSHIPS
29. 29. DESIGN PRINCIPLES FOR 10X BUSINESS MODELS 9
30. 30. YOU CAN DESIGN BUSINESS
31. 31. BEFORE YOU START
32. 32. EMBRACE UNCERTAINTY
33. 33. MASSIVE TRANSFORMATIVE PURPOSE
34. 34. 1- SOLVE PROBLEM FOR THE MASSES
35. 35. 2- COMMUNITY OF FANS
36. 36. 3- INFORMATION BASED SERVICES
37. 37. 4- SOCIAL & COLLABORATION
38. 38. 5- SCALABLE PROCESSES
39. 39. 6- LEAN APPROACH
40. 40. 7- ALGORITHM TO THE CORE
41. 41. 8- “HOLOCRACY” CULTURE
42. 42. 9- LEVERAGE PARTNERS
43. 43. © www.businessmodelgeneration.com Key partners Key activities Value proposition Customer relationship Customer segments Key resources Cost structure Revenue streams Channels Social  &   Collaboration Holacracy Culture Algorithm to  the  core Leverage Partners Lean approach Community   of  fans Info  based   offering Scalable processes Solve   problems   for  many 1 23 4 6 7 8 5 9
44. 44. WHAT ABOUT RESEARCH ON 10X BUSINESS MODELS? ?
45. 45. © www.businessmodelgeneration.com Key partners Key activities Value proposition Customer relationship Customer segments Key resources Cost structure Revenue streams Channels What  about   channels? What  about  cost  structure? 10X Business Model Exploration
46. 46. WHAT ABOUT THE FUTURE? ?
47. 47. KEEP AN EYE ON PLATFORM BUSINESS
48. 48. A.I. WILL CHANGE THE GAME
49. 49. ROBOTICS
50. 50. BUSINESS DESIGNERS UNITE!
51. 51. ` DESIGNABETTERBUSINESS.COM