Cold Calling and Lead Generation Training is Australia's leading one day, short course professional development management seminar course for managers and emerging talent. The training covers the most important aspects of cold calling and lead generation in the sales workplace today. The training includes all of the important aspects of gaining confidence making cold calls to prospects. This powerful and hands on one-day cold calling and the generation training program is delivered throughout Melbourne, Victoria, Sydney, New South Wales, Brisbane, Queensland, Adelaide, South Australia, Perth, Western Australia. To learn more about bringing this training to your sales team throughout Australia, call us today on: 1300-881-891 To learn more about this powerful two-day training program to your organisation, contact us in Australia on: 1300-881-891 and asked to speak to Paul Puckridge.

1. Professional Development Series
Coaching sales professionals to develop their
knowledge, skills and mindset to confidence to get
more positive outcomes from every new sales call.
Here’s just some of what you’ll learn during
your one-on-one coaching calls
• How to overcome cold call fear and reluctance
• How to develop the discipline to cold call
(and enjoy it)
• How to get the person you are calling
interested in talking to you
• How to secure your call objectives
without coming across as
being pushy
• How to anticipate the most
common type of objections that
you will hear
THE TRAINING PROGRAM FOR MAXIMISING YOUR PROSPECTING
TIME AND MAKING NEW SALES ON THE PHONE!
To register for this seminar, call 1300-881-891 or (03) 9533-9533
COLD CALLINGAND LEAD GENERATION FOR ACCOUNT MANAGERS AND SALES REPS
AUSTRALIA’A #1 COLD CALLING TRAINING

2. The ability to find, and then reach out to new potential
clients, through effective cold calling is one of the most cost
effective ways to make sales.
Getting results on the
telephone!
Would more conversations with
decision-makers increase your
sales opportunities?
Over the past decade many sales-
based organisations have tried to
ignore cold calling and instead
used a wide variety of techniques
and marketing ideas to find new
business opportunities. However,
many of the same organisations
have found that these ideas are
usually costly to implement and do
offer a good value on time or
money investment.
Unfortunately, the words 'cold
calling' often conjure up negative
images for salespeople. But it
doesn't have to be that way.
In these ever-changing business
conditions, the value and simplicity
of one-on-one telephone calls can
be a highly effective way to
introduce your products or services
to new potential clients and help
gain commitment from new
prospects.
Regardless of the economic
conditions, cold calling by sales
people is still one of the quickest,
easiest and most direct means of
finding new sales opportunities and
generating new sales in almost
every market.
During our results-focused one-on-one
coaching, you’ll learn to reduce the “fear of
cold calling” and develop a workable
system for getting new leads and putting
yourself in front of new prospects every
day.
• You’ll learn how to accomplish a higher quality of phone
calls in less time and discover how to focus your time
and energy on the key cold calls that will give you the
best results.
• We’ll show you how to write effective sales scripts that
are professional and persuasive. You will come across
to your prospects as a true ‘professional’, not a call-
centre hawker.
• Plus, you’ll gain new insights to keep you focused and
on-track during your calls, follow-up and stay of top
of your prospecting, without things being forgotten or
falling through the cracks.

3. Each participant receives all of these
extra training resources, free!
TRAINING MANUAL
Participants receive a detailed
training and reference manual.
The manual includes lessons, case
studies, diagrams and a reference
section. You’ll find yourself going back
to this manual to refer to many of the
ideas taught during the training.
WHITE PAPERS
Participants gain access to a special
reference vault on our website with
numerous reports, white papers and
reference material on cold calling and
professional selling skills.
MEMORY CARDS
These reference cards are a highly
sought-after item as they reinforce the
key cold calling skills.
MP3 BONUS
Participants receive access to MP3
and PDF learning material, which can
be downloaded directly from our
exclusive web portal.
CERTIFICATE
Participants receive a certificate of
their attendance and completion
of the seminar.
To learn more visit our website at: www.success.net.au
The Cold Calling
Training Overview
SESSION 1
• Pre call activity
• Identifying your targets (call research and
identifying your contact)
• Establishing call objectives
• Planning your calls
SESSION 2
• Making the call
• Anticipating possible call objections
• Handling Screening Objections
• Opening the call
• Gaining control of the call
SESSION 3
• Developing the call
• Achieving your call objectives
• Converting the call
• Closing the call
SESSION 4
• What post call activity should you carry out
• How to use your database or CRM to manage
and track calls
• How to take effective call notes
• Following up the call
• Establishing follow up call objectives
• How to open the follow up call
• How to close the follow up call
• How to gain commitment from the follow up call
Free coaching is provided online after
the training to make the learning STICK!

4. Extra Bonus for
ALL Participants
To register for this seminar, call 1300-881-891 or (03) 9533-9533
SPECIAL BONUS #2 - WHEN YOU REGISTER
Every participant will receive 4 sales and personal effectiveness digital
downloads which they can save to their iPod, iPhone or any MP3 audio
player.
These audio coaching programs are a powerful way to apply everything
they will learn from the face-to-face training and participants will be given a
special internet login link to access these mp3 training programs.