Conferences have always been a great way to bring everyone together. A place where like-minded professionals, industry experts, and novices alike can make new discoveries, share knowledge and collaborate. But what about gamification? Is it a big enough deal to warrant an entire conference? We think so... Check out https://gamification-europe.com for more details on a great conference.

1. 5 REASONS WHY
YOU SHOULD ATTEND A
GAMIFICATION CONFERENCE

2. Conferences have always been a great way
to bring everyone together. A place where
like-minded professionals, industry experts,
and novices alike can make new
discoveries, share knowledge and
collaborate. But what about gamification?
Is it a big enough deal to warrant an entire
conference? We think so...
INTRODUCTION

3. BUT DON’T JUST
TAKE OUR WORD
FOR IT...
Global value of
gamification in 2018

4. $6.8
billion
Global value of
gamification in
2018
IMPRESSIVE GAMIFICATION STATS
$40
billion
Predicted global
value by 2024
75%
of the workforce
will be millennials
by 2025 - who
respond well to
gamification
Global value of
gamification in 2018

5. ““Wait, so you want to go to a
conference about gaming?”
While the boss might be reluctant at first, for the business to benefit from
everything gamification has to offer, you literally have to play the game!
Think of the following slides as a gamer’s manual for why
your team should get involved.

6. INNOVATION
KEEP UP WITH THE LATEST
GAMIFICATION TRENDS
1

7. Gamification conference | ɡeɪmɪfɪˈkeɪʃ(ə)n/ ˈkɒnf(ə)rəns |
NOUN
An industry led and expert guided playground for learning
about the latest trends and topics
One of the main reasons people attend conferences in general is
to keep up to date with the latest trends and innovations. The
gamification industry is going through rapid growth and therefore
staying up to date with the latest innovations is key.

8. Gamification conferences introduce new concepts
and theories, discover the latest products and let
you try out new technology.
Attendees gain knowledge from experienced professionals
that have tried and tested ideas and strategies, to later be
added to your own creative concepts.

9. DIFFERENTIATION
DISCOVER HOW TO ELEVATE
YOUR EMPLOYER BRAND
2

10. 43%
of employees
haven’t seen
gamification at
work
78%
of employees say
gamification
makes a
company more
desirable.
61%
of employees
experience
gamification
training

11. 81%
of employees say
gamification
provides a sense
of belonging
88%
of employees felt
happier after
experiencing
gamification
89%
of employees felt
more productive
after experiencing
gamification

12. ➔ Gamifying Google's travel expense system
translated into 100% compliance within 6
months
➔ Gamification helped Formaposte reduce staff
turnover by 17%.
➔ Since gamifying its social media training,
more than 650 Cisco employees have been
certified with over 13,000 courses taken
➔ At Deloitte, through gamification the average
time to complete training dropped by 50%
Some of the world’s top ranking brands
(including Google, Unilever and Hilton) use
gamification for learning & development,
processes and recruitment tools.

13. It shows willingness to diversify and make
changes to get the very best for your people.
Even if you aren’t able to implement gamification,
attending a gamification conference sets you apart from
the crowd and gives your business a competitive edge.

14. COLLABORATION
MEET NEW PEOPLE AND
MAKE WAVES TOGETHER
3

15. A gamification conference offers all of the
professional benefits of a standard event but the
added opportunity to play and have fun.
Gamification is weaved into learning and
education - cooperative play can help strike up
better networking relationships.
GOODBYE, BORING NETWORKING!

16. Break the ice earlier and actually get to know
potential partners, investors, clients and even future
colleagues or employees.
OR
Find a new gamification company that wants to use your
business as a testing ground for a reduced rate.

17. Tickets lead to more affordable ways of implementing
gamification and provide ideas that can be put into action in
the workplace right away.
Gamification conferences essentially give access to all areas with industry
giants and other professionals and leaders who advocate gamification.
When you confirm attendance you will then just be an email away from
arranging a meeting with otherwise unattainable industry members

18. 4 LEARNING MATERIALS
ACCESS TO ALL CONFERENCE CONTENT
AFTER THE EVENT
4

19. Feel the FOMO vibes at
the office and tenaciously
follow conference related
hashtags on the day.
Get access to
EVERYTHING related to
the conference and this
includes exclusive learning
materials - add value to
your practice
NO TICKET TICKET

20. The content you receive following a gamification conference
can be invaluable and essential to sharing your new found
knowledge with your colleagues and developing new in-house
strategies which employ gamification.
When you consider the cost of training content, this also means you are
delivering a level of ROI following the conference. You can use the materials to
relay your learnings back to the team and deliver some gamification training
in-house - it’s a win win.

21. INSPIRATION
CONFIDENCE BOOST AND
MOTIVATION TO INNOVATE
5

22. Organisations need to
modernise and adapt to
the demands of the 21st
century.
Take responsibility for
the representation of your business
or organisation at
a conference = innovator.

23. Attending a gamification conference will help you
build interpersonal skills and position you (and
the business) as accountable, credible and
invested in gamification.
This type of commitment ensures that you recognised as
active in the industry.

24. YOU WANT MORE?
Some more impressive stats about gamification
coming right up...

25. GAMIFICATION IS
ONE OF THE
TOP10
MUST-HAVE
FEATURES OF
LMS
IMPRESSIVE GAMIFICATION STATS
53%TECH LEADERS SAY
GAMIFICATION WILL BE
WIDESPREAD
BY 2020
50%
Startups are
integrating
gamification into
their strategy
Global value of
gamification in 2018

26. 87%
Retailers will use
gamification in
their operations in
the next 5 years
80%
of employees of
employees enjoy
using gamification
software solutions
at work
Gamified
training can
improve
performance
recall by up to
60%
IMPRESSIVE GAMIFICATION STATS

27. GAMIFICATION EUROPE

28. Now that you have everything
you need to unlock the budget,
you can find out what to expect
at our upcoming gamification
conference Gamification Europe
at gamification-europe.com.
Alternatively, just get in touch if you have
any questions about gamification in the
workplace.

29. FOR MORE INFO AND
REFERENCES READ THE
FULL BLOG AT:
GAMIFICATIONPLUS.UK/BLOG