Presentation at SAP Technology Services Conference in Palo Alto, California on April 2, 2013. Overview of SAP Screen Personas, demo, business value, links to more information.

1. SAP Screen Personas
SAP Technology Services Conference
April 2, 2013

2. SAP Screen Personas improves SAP GUI usability
Agenda
1. What is SAP Screen Personas?
2. Demo
3. How Personas delivers business value
4. Where to Learn More
5. Q&A
© 2013 SAP AG. All rights reserved. 2

3. What customers say about SAP
Helps me run
Comprehensive my business Too Many
– it does better Clicks
everything
Integrated – Too Many Too Many
everything we Fields Screens
need
© 2013 SAP AG. All rights reserved. 3

4. With SAP you can now cater to individuals in your company by
embracing their different needs, roles and styles
© 2013 SAP AG. All rights reserved. 4

5. © 2013 SAP AG. All rights reserved. 5

6. What is SAP Screen Personas?
Personalization without programming

© 2013 SAP AG. All rights reserved. 6

7. What is SAP Screen Personas?
Intuitive, branded, simplified screens

© 2013 SAP AG. All rights reserved. 7

8. What is SAP Screen Personas?
The information you need in the right context

© 2013 SAP AG. All rights reserved. 8

9. There are several options for personalizing SAP
Software Developer System Analyst End-User
Create New Transactions Classic SAP
Change Workflows Development
level of customization
Form processing
tools
Build Forms
Build Custom Frontends Frontend and
data entry tools
Personas
“Key-User”
UI-only Modifications
Personas
“End-User”
months minutes
time to value
© 2013 SAP AG. All rights reserved. 9

10. © 2013 SAP AG. All rights reserved. 10

11. © 2013 SAP AG. All rights reserved. 11

12. © 2013 SAP AG. All rights reserved. 12

13. SAP Screen Personas improves SAP GUI usability
Agenda
1. What is SAP Screen Personas?
2. Demo
3. How Personas delivers business value
4. Where to Learn More
5. Q&A
© 2013 SAP AG. All rights reserved. 13

14. SAP Screen Personas improves SAP GUI usability
Demo
Introduction to Personas
http://www.youtube.com/watch?v=gquHYSGHol8
Writing a simple script
http://www.youtube.com/watch?v=tpMdktziC_8
© 2013 SAP AG. All rights reserved. 14

15. SAP Screen Personas improves SAP GUI usability
Agenda
1. What is SAP Screen Personas?
2. Demo
3. How Personas delivers business value
4. Where to Learn More
5. Q&A
© 2013 SAP AG. All rights reserved. 15

16. Business Value: Productivity
Example: Verifying a Sales Order
After Personas Before Personas
1 click to see data 7 clicks to see data
  

 


Clean, branded screen Data in tabs
© 2013 SAP AG. All rights reserved. 16

17. Business Value: User Satisfaction
Example: Paying a Vendor
After: Intuitive Before: Overwhelming
Obvious where to enter data Too many choices
Pre-filled values speed process Must memorize many numbers
4 fields 37 fields
© 2013 SAP AG. All rights reserved. 17

18. Personas allows IT to make business users happier.
Business users get more done, faster, with fewer errors.

19. SAP Screen Personas improves SAP GUI usability
Agenda
1. What is SAP Screen Personas?
2. Demo
3. How Personas delivers business value
4. Where to Learn More
5. Q&A
© 2013 SAP AG. All rights reserved. 19

20. © 2013 SAP AG. All rights reserved. 20

21. © 2013 SAP AG. All rights reserved. 21

22. Kernel
Personas
NWBC
© 2013 SAP AG. All rights reserved. 22

23. © 2013 SAP AG. All rights reserved. 23

24. Summary
Value Personalization without Programming
SAP GUI (Dynpro) Screens
Works on
(Windows or Mac desktop, Win 8 tablet)
Business Suite (ECC 6)
Requires
Kernel 7.21 or higher
Web Dynpro applications, CRM, SRM,
Not for
iPad, iPhone, Android
Availability Now
© 2013 SAP AG. All rights reserved. 24

25. More Information:
SAP Screen Personas
http://www.sapscreenpersonas.com
Product Page
http://wiki.sdn.sap.com/wiki/download/attachments/298682098/
Fact Sheet SAP_Screen_Personas_customer_fact_sheet.pdf
Overview PowerPoint http://www.slideshare.net/peterspielvogel/sap-screen-personas-
Presentation overview-december-2012-15542219
http://scn.sap.com/community/technology-
FAQ Blog Post on SCN innovation/blog/2012/10/23/sap-screen-personas-technical-faq-from-
teched
http://www.youtube.com/watch?v=gquHYSGHol8 (intro)
Demo Videos http://www.youtube.com/watch?v=tpMdktziC_8 (basic scripting)
© 2013 SAP AG. All rights reserved. 25

26. Webinar Series
Webinar 1 replay http://www.sap.com/community/showdetail.epx?ItemID=24419
http://scn.sap.com/community/gui/blog/2013/03/05/qa-
Q&A from Webinar 1
transcript-from-sap-screen-personas-webinar-1
Webinar 2 replay http://www.sap.com/community/showdetail.epx?ItemID=24423
http://scn.sap.com/community/gui/blog/2013/03/09/qa-
Q&A from Webinar 2
transcript-from-sap-screen-personas-webinar-2
Webinar 3 replay http://www.sap.com/community/showdetail.epx?ItemID=24425
http://scn.sap.com/community/gui/blog/2013/03/18/qa-
Q&A from Webinar 3
transcript-from-sap-screen-personas-webinar-3
Webinar 4 replay http://www.sap.com/community/showdetail.epx?ItemID=24436
http://scn.sap.com/community/gui/blog/2013/04/09/qa-
Q&A from Webinar 4
transcript-from-sap-screen-personas-webinar-4
http://www.sap.com/campaign/na/usa/CRM-XU13-CDP-
Register for 5 PERSHWC/index.html
© 2013 SAP AG. All rights reserved. 26

27. Thank you.
Any Questions?
Contact Information:
Peter Spielvogel
Senior Director, Product Marketing
SAP Imagineering
www.sapscreenpersonas.com