GTM Tools Checklist

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6 likes•1,682 views

Phil Pearce

GTM Tools Checklist from eMetrics

Data & Analytics

Life saving tools
bit.ly/gtm-checklist
Technical (Phil)
1. +/-2% migration comparison sheet:
bit.ly/ga-api-example
2. Auto-QA sheet:
bit.ly/qatemplate
3. GTM auto-config file: bit.ly/gtmconfig
4. DEV strawman examples: bit.ly/strawman-test2
5. GTM developer guide: bit.ly/gtmdevguide2
• Script for "Deployed via GTM flag" to find
inline GA scripts (without using a crawler)
• Script for _initData to sustain gap.push events
Tactical (Agency)
1. Resource planning Gantt sheet:
bit.ly/ga-planning-chart2
2. Deadline planning sheet:
bit.ly/ga-timeline2
3. GTM user access audit:
bit.ly/gtm-access-audit2
4. GTM audit template:
bit.ly/gtm-audit-template
5. Free GTM Training videos:
bit.ly/gtmplaylist

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