SlideShare a Scribd company logo
1 of 9
Facts of email marketing
www.Plugleads.com
77% of consumers prefer to receive
permission-based
marketing communications through
email.
Do you know?
www.Plugleads.com
Suppressing anyone in your list who
hasn't engaged with your emails in
over a year increases your deliverability
rate by 3-5% immediately.
Do you know?
www.Plugleads.com
60% of marketers believe email
marketing produces positive ROI.
Do you know?
www.Plugleads.com
66% of consumers have made
a purchase online as a result
of an email marketing message.
Do you know?
www.Plugleads.com
56% of businesses say they
plan to increase their use
of e-mail marketing in 2015.
Do you know?
www.Plugleads.com
40% of B2B marketers rated the
leads generated by email
marketing as high quality.
Do you know?
www.Plugleads.com
64% of people say they open
an email because of subject line.
Do you know?
www.Plugleads.com
Thank you
www.Plugleads.com
Plugleads
3rd floor,
Srishti Towers,
Madhapur, Hyderabad.
500081

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Facts of email marketing

  • 1. Facts of email marketing www.Plugleads.com
  • 2. 77% of consumers prefer to receive permission-based marketing communications through email. Do you know? www.Plugleads.com
  • 3. Suppressing anyone in your list who hasn't engaged with your emails in over a year increases your deliverability rate by 3-5% immediately. Do you know? www.Plugleads.com
  • 4. 60% of marketers believe email marketing produces positive ROI. Do you know? www.Plugleads.com
  • 5. 66% of consumers have made a purchase online as a result of an email marketing message. Do you know? www.Plugleads.com
  • 6. 56% of businesses say they plan to increase their use of e-mail marketing in 2015. Do you know? www.Plugleads.com
  • 7. 40% of B2B marketers rated the leads generated by email marketing as high quality. Do you know? www.Plugleads.com
  • 8. 64% of people say they open an email because of subject line. Do you know? www.Plugleads.com
  • 9. Thank you www.Plugleads.com Plugleads 3rd floor, Srishti Towers, Madhapur, Hyderabad. 500081