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Customer Service  Marching Towards  Excellency in Customer Service Prakash Narayan Shukla  pnshukla@gmail.com
Exceptional Customer Service –that which leads to a level of "care" : Care and Concern for the Customer  2) Spontaneity and Flexibility of frontline workers, which enhances the ability for on-the-spot problem-solving.  3) Recovery: Making things right with the customer when the process has gone astray.  Prakash Narayan Shukla
Chapter - I Customer Service Strategy – Building A Customer Centric Organization
Delivering a valuable and differentiated experience for customers is essential to any organization's strategy for growth and business survival.  Consumers have an increasing range of choice:   choice of supplier,   choice of channel,   choice of products and services.  Their loyalty is determined by the quality of the experience they receive. In order for organizations to create and sustain competitive advantage there needs to be a clear strategy in place that meets their customers' demands and expectations. Customer Service Strategy - Building A Customer Centric Organization Prakash Narayan Shukla
How to Measure Strategic Success - Yesterday, Today and Tomorrow    What does the organization offer the customer? - Do we deliver?    What do your competitors do? - Better or differently?    What does the 'voice of the customer' confirm?    What do customers really want?    What can the organization do to set itself apart from and above the 	competition?    Setting agreed customer service standards that deliver the, levels and 	measures    Ensuring customer retention through excellence in service    Developing the processes that nurture customer brand loyalty    Recording and monitoring customer service issues    Putting in place processes to resolve customer dissatisfaction  Prakash Narayan Shukla
Devising a Strategy to Respond to the Voice of the Customer  Listen, act and deliver on customer needs    Re-evaluate and re-align the customer experience in line with demand    Using experience to re-shape the 'customer experience'    Ensuring consistency at every customer 'touch point'    Leading and motivating others to deliver superior service levels  Prakash Narayan Shukla
Chapter - II Managing Your Team to Deliver Excellent Customer Service
 Managing a customer service team is increasingly becoming a more 	demanding role.    Customer service managers have to manage the individuals and the 	team in the face of ever increasing stressful situations, whilst at 	the same time ensuring the team stays motivated.    We should  equip ourselves as an  individuals with the skills 	necessary to create and maintain a productive, customer 	focused climate Managing Your Team to Deliver Excellent Customer Service Prakash Narayan Shukla
Objectives   Understand your role and responsibilities as a customer service 	manager.    Develop a customer centric culture within your department    Motivate, manage and lead your team and individuals to deliver high 	quality customer service standards.    Coach and develop individuals to achieve objectives    Handle difficult situations and people using empathy and feedback.    Understand how to overcome barriers to communication.    Ongoing measurement and monitoring to support improvements in the 	customer experience.    Enhance the effectiveness/ performance of your team and the 	achievement of objectives and results Prakash Narayan Shukla
Focus The Manager as a Role Model  ,[object Object]
Your impact on individuals, behaviors and culture
Creating a customer centric culture within your department
Sharing best practice Effective Communication  ,[object Object]
Assertive team meetings and briefings
Handling conflict within the team and promoting co-operative behaviors Motivating Teams and Individuals  ,[object Object]
Coaching and giving feedback
Understand how employee experience mirrors the customer experience
Build commitment within your team to deliver quality service Prakash Narayan Shukla
Understanding Customer Expectations ,[object Object]
Importance of understanding your organizations product and services

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Marching towards excellency in customer service

  • 1. Customer Service Marching Towards Excellency in Customer Service Prakash Narayan Shukla pnshukla@gmail.com
  • 2. Exceptional Customer Service –that which leads to a level of "care" : Care and Concern for the Customer 2) Spontaneity and Flexibility of frontline workers, which enhances the ability for on-the-spot problem-solving. 3) Recovery: Making things right with the customer when the process has gone astray. Prakash Narayan Shukla
  • 3. Chapter - I Customer Service Strategy – Building A Customer Centric Organization
  • 4. Delivering a valuable and differentiated experience for customers is essential to any organization's strategy for growth and business survival. Consumers have an increasing range of choice: choice of supplier, choice of channel, choice of products and services. Their loyalty is determined by the quality of the experience they receive. In order for organizations to create and sustain competitive advantage there needs to be a clear strategy in place that meets their customers' demands and expectations. Customer Service Strategy - Building A Customer Centric Organization Prakash Narayan Shukla
  • 5. How to Measure Strategic Success - Yesterday, Today and Tomorrow What does the organization offer the customer? - Do we deliver? What do your competitors do? - Better or differently? What does the 'voice of the customer' confirm? What do customers really want? What can the organization do to set itself apart from and above the competition? Setting agreed customer service standards that deliver the, levels and measures Ensuring customer retention through excellence in service Developing the processes that nurture customer brand loyalty Recording and monitoring customer service issues Putting in place processes to resolve customer dissatisfaction Prakash Narayan Shukla
  • 6. Devising a Strategy to Respond to the Voice of the Customer Listen, act and deliver on customer needs Re-evaluate and re-align the customer experience in line with demand Using experience to re-shape the 'customer experience' Ensuring consistency at every customer 'touch point' Leading and motivating others to deliver superior service levels Prakash Narayan Shukla
  • 7. Chapter - II Managing Your Team to Deliver Excellent Customer Service
  • 8. Managing a customer service team is increasingly becoming a more demanding role. Customer service managers have to manage the individuals and the team in the face of ever increasing stressful situations, whilst at the same time ensuring the team stays motivated. We should equip ourselves as an individuals with the skills necessary to create and maintain a productive, customer focused climate Managing Your Team to Deliver Excellent Customer Service Prakash Narayan Shukla
  • 9. Objectives Understand your role and responsibilities as a customer service manager. Develop a customer centric culture within your department Motivate, manage and lead your team and individuals to deliver high quality customer service standards. Coach and develop individuals to achieve objectives Handle difficult situations and people using empathy and feedback. Understand how to overcome barriers to communication. Ongoing measurement and monitoring to support improvements in the customer experience. Enhance the effectiveness/ performance of your team and the achievement of objectives and results Prakash Narayan Shukla
  • 10.
  • 11. Your impact on individuals, behaviors and culture
  • 12. Creating a customer centric culture within your department
  • 13.
  • 14. Assertive team meetings and briefings
  • 15.
  • 17. Understand how employee experience mirrors the customer experience
  • 18. Build commitment within your team to deliver quality service Prakash Narayan Shukla
  • 19.
  • 20. Importance of understanding your organizations product and services
  • 22.
  • 24.
  • 25.
  • 26. What am I going to do to satisfy customer needsPrakash Narayan Shukla
  • 27. Chapter - IV Effective Field Operation : Dealing Confidently with customers
  • 28. Effective Field Operation - Dealing Confidently with customers Organizations are often judged by the first impression they make. The Field engineers represents the initial point of contact with the outside world, and as such is in a powerful position to enhance the way the company is perceived Prakash Narayan Shukla
  • 29. Add value to customer relations and project your organization in a professional manner. Utilize a variety of skills and techniques which will enhance your interpersonal communications, both internally and externally. Develop effective listening skills. Understand how to take appropriate professional action when faced with difficult customers and 'awkward customers', or when handling queries and complaints. Appreciate your responsibility for enhancing customer relations and maintaining the 'quality' perception of your organization. Provide the highest level of internal customer service when taking and relaying messages and feedback Project a professional image and approach at all times. Objectives Prakash Narayan Shukla
  • 30.
  • 31. Your role in representing your company/organization
  • 32. Defining your customers and your responsibilities to them
  • 33. The importance of first impressions
  • 34. Projecting a professional image - being well presented
  • 36. Dealing customers in a professional manner
  • 37. Professional Communication Skills
  • 40. Professional etiquette and effective verbal & Non Verbal communication
  • 41. Powerful use of voice , language and Body gesture
  • 42. Acting on every queries of customerFocus Prakash Narayan Shukla
  • 43.
  • 44. Your conduct - what does it tell the customer about your company?
  • 45. The importance of clarity and brevity in your communication – Verbal & Non Verbal
  • 46. Dealing with difficult customers - remaining calm and professional
  • 47. Getting the most from discussion with customer
  • 48. Knowing your company’s business and standard of Operation
  • 49. Being prepared at all times
  • 50. Being Confident of your technical skills and performing practical operation.
  • 51. Interpersonal Skills in the Field Engineers Role
  • 52. Your self-image - how do others see you? Does this limit or enhance your performance?
  • 53. Dealing with conflict and difficult situations Prakash Narayan Shukla
  • 54.
  • 55. Understanding the principles of prioritization, planning and organization
  • 56. Being well organized - getting the best from your systems and procedures
  • 57. Understand your personal impact on customers.
  • 59. Deliver a first class customer experience within a stressful environment.
  • 60. Recognize how a change in your behavior can increase customer loyalty.
  • 61. Customer Centric Focus
  • 62. Finding out what your customers want and need
  • 64. Making the customer feel special and valued Prakash Narayan Shukla
  • 65.
  • 66. What impression do you create?
  • 67. Positive words, tone and body language
  • 69. Looking to exceed customer expectations
  • 70. Understanding Customer Requirements
  • 72. Asking the right questions and understanding the issues
  • 73. Showing real empathy - ensuring the customer feels listened to
  • 75. Exploring option and alternatives Prakash Narayan Shukla
  • 76.
  • 77. Being on the 'firing line'
  • 78. Extremes of behavior - aggressive, sociable, cautious
  • 80. What to say/do - What not to say/do
  • 81. Putting it into practice
  • 82. Generating Customer loyalty
  • 83. How can I influence customer loyalty?
  • 84. Re-aligning my customer service approach
  • 85. Achieving consistency in customer service quality Prakash Narayan Shukla