More Related Content Similar to 45 Quotes from Cannes Lions 2011 Similar to 45 Quotes from Cannes Lions 2011 (20) 45 Quotes from Cannes Lions 2011 2. Failure is not the
end of the road, it's
a step forward.
Robert Redford
3. A good story is something
you didn’t know. Something
that hits your gut, your heart
and therefore your emotions.
Robert Redford
4. To be trusted, you need to
prove integrity. It starts
with authenticity and
quality.
Robert Redford
5. A trusted brand provides
authenticity in an
environment where it’s
hard to know what's real
or not.
Robert Redford
6. By taking risks you
explore new territory
which in turn leads to
opportunities.
Robert Redford
9. Nobody votes for a new
idea. If you believe in
something, you’re going to
have to do it yourself.
Robert Redford
10. Big ideas are always
really simple, well
thought through, but
simple.
Paul Bulcke, Nestlé
11. Authenticity is a bit like
pornography, you know
it when you see it.
Arianna Huffington, Huffington Post
12. Banners are for the
planet of the apes.
Content is for humans.
Tim Armstrong, AOL
13. 83% of consumers use
less than 30 sites a
month. As a brand, you
have to think about how
to become 1 of those 30.
Tim Armstrong, AOL
14. Local is driving human
behavior. Think about it
when creating a global
strategy.
Tim Armstrong, AOL
15. Today we are putting in
place the new patterns
for publishing. The
people that come after us
will follow those patterns.
Tim Armstrong, AOL
16. Do not translate texts,
translate your brand to
the local level.
Tim Armstrong, AOL
23. Internet is not a
threat to TV, it's
an opportunity.
Jeff Bewkes, Time Warner
24. TV is not an
appointment
anymore, it's a
library.
Jeff Bewkes, Time Warner
27. Today it's not about
creating fantasies
anymore, it's about
creating the reality.
Jim Farley, Ford Motor Company
28. Give up control of the
brand to the people
formerly known as
customers.
Jim Farley, Ford Motor Company
30. The era of co-creation
and customer-centricity
all began with... the
Blair Witch Project.
Jim Farley, Ford Motor Company
32. Five years from now
people are going to
experience inception of
ideas in real time on the
internet.
Will.I.am
33. It is more painful to
restrain creativity
than to release it.
Sir Ken Robinson
34. Great leaders know their
job is to create the right
conditions. Not command
and control.
Sir Ken Robinson
36. A lot of people who are
successful say they’ve been
very lucky. Luck is very
ambiguous. When people
succeed, in my experience, it’s
because they have self
confidence, persistence, and
overcome obstacles.
Sir Ken Robinson
38. Social has to be
baked in at the core
of anything you do.
Carolyn Everson, Facebook
40. We do not think
possibilities enough.
Edward de Bono
43. The 3 Cs of modern
creativity are Community,
Crowdsourcing and Co-
creation.
Jon Wilkins, Naked
45. Data is the new oil.
It's only useful when
it's refined!
Jess Greenwood, Contagious
46. We should step away
from the 360degree
marketing and replace it
with the 365 days
marketing.
Jess Greenwood, Contagious