Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

26 Tweetable Tips from Marketing MVPs

In order to win the game of marketing, your brand needs to build a team of diverse skills and expertise. PR Newswire’s award-winning* Marketing MVPs share some advice to help you elevate your game.
*PR Newswire received the 2016 Marketo Revvie Award for Marketing Team of the Year, Enterprise

  • Login to see the comments

26 Tweetable Tips from Marketing MVPs

  1. 1. Copyright ©PR Newswire Association LLC. All Rights Reserved.
  2. 2. In order to win the game of marketing, your brand needs to build a team of diverse skills and expertise. Copyright ©PR Newswire Association LLC. All Rights Reserved.
  3. 3. PR Newswire’s award-winning* Marketing MVPs share some advice to elevate your game. *2016 Marketo Revvie Winner: Marketing Team of the Year, Enterprise Click the quotes to tweet their tips! Copyright ©PR Newswire Association LLC. All Rights Reserved.
  4. 4. Marketing transformation requires a holistic approach across content, people, process, data and technology. KEN WINCKO Senior Vice President, Marketing @KenWincko Copyright ©PR Newswire Association LLC. All Rights Reserved.
  5. 5. Give your message the space it needs to engage and your people room to try new ideas. EVA ROHRMANN Director – Solutions & Customer Lifecycle Marketing Copyright ©PR Newswire Association LLC. All Rights Reserved.
  6. 6. Keep your focus on people. Hire well and then give your talented team the support and guidance they need to shine. VICTORIA HARRES Vice President, Strategic Communications & Content @victoriaharres Copyright ©PR Newswire Association LLC. All Rights Reserved.
  7. 7. The conversation starts in the digital space, but the customer experience must carry all the way though the funnel. MICAH LEIBOWITZ Director, Digital Marketing @mbldesign Copyright ©PR Newswire Association LLC. All Rights Reserved.
  8. 8. ASMITA SINGH VP, Digital Experience & Marketing Optimization @asmita016 Leverage your marketing technology ecosystem to synchronize capabilities and drive measurable results. Copyright ©PR Newswire Association LLC. All Rights Reserved.
  9. 9. Ask until you understand. If it doesn't make sense to you, it won't make sense to your readers either. LAURIE SMITH CNW VP Strategic Communications, Media & Audience Relations @lauriesmith Copyright ©PR Newswire Association LLC. All Rights Reserved.
  10. 10. BRADLEY H. SMITH Director, Investor Relations & Regulatory Compliance @BHSMITH Try to entertain while you inform. A little creativity will make any content more readable (and memorable). Copyright ©PR Newswire Association LLC. All Rights Reserved.
  11. 11. Invite sales to the table early and relentlessly focus on activities that deepen customer relationships. DANIEL WATSON Director of Channel & Advocacy Marketing, North America @danielchwatson Copyright ©PR Newswire Association LLC. All Rights Reserved.
  12. 12. LUCIE VIETTI-CURTIS Program Manager, Channel & Advocacy Marketing @lucievcurtis Your brand advocates have a powerful voice – integrate them in all aspects of your marketing strategy. They can elevate your brand to new heights. Copyright ©PR Newswire Association LLC. All Rights Reserved.
  13. 13. Read everything. Social evolves at a rapid pace, you don't want to be on the wrong side of a trend. RYAN HANSEN Social Media Manager @RPH2004 Copyright ©PR Newswire Association LLC. All Rights Reserved.
  14. 14. TANUJ GUPTA Marketing Optimization Analytics @tanujee95 In the absence of analytics, you only have opinion. To improve marketing outcomes, you need data. Copyright ©PR Newswire Association LLC. All Rights Reserved.
  15. 15. Balance creativity, analytics, and commonsense to produce content that’s unique and useful. AMANDA HICKEN Sr. Manager, Strategic Content @ADHicken Copyright ©PR Newswire Association LLC. All Rights Reserved.
  16. 16. DANIELLE CAPRIATO Manager, Strategic Communications @DCapriato Experiment every day. Test a new release headline, or send at a different time. The only way to know what works best is to try new things. Copyright ©PR Newswire Association LLC. All Rights Reserved.
  17. 17. Look for inspiration everywhere. Collaborate to transform rough ideas into dynamic campaigns. JAMIE HECKLER Senior Creative Manager @jamieheckle Copyright ©PR Newswire Association LLC. All Rights Reserved.
  18. 18. AMANDA LAIRD CNW Manager of Communications @amandalaird Don't be afraid to try the ideas that seem too crazy to work! Copyright ©PR Newswire Association LLC. All Rights Reserved.
  19. 19. Keep your quotes, headlines and stats under 110 characters to make it easier for people to tweet them without having to edit. AMY-LOUISE TRACEY CNW Temp, Audience & Media Relations @AmyLouiseTracey Copyright ©PR Newswire Association LLC. All Rights Reserved.
  20. 20. ANNEMARIA NICHOLSON Solutions Marketing Manager @Annemaria_N Create a continuous narrative for your brand and drive perpetual demand to maximize influence and revenue potential. Copyright ©PR Newswire Association LLC. All Rights Reserved.
  21. 21. Take a step back, and breathe. Some of our best work happens when we have a clear, rested mind. DANIELLE FERRIS Marketing Coordinator Copyright ©PR Newswire Association LLC. All Rights Reserved.
  22. 22. MELISSA MEYER CNW Communications Assistant @_MelissaMeyer Read about your industry often and with an open mind. It can help you elevate the way you create content. Copyright ©PR Newswire Association LLC. All Rights Reserved.
  23. 23. Keep your focus on helping your clients achieve their goals and you’ll be viewed as a partner, not as a business. PRISCILLA RAMIREZ Customer Success Representative, Channel Marketing Copyright ©PR Newswire Association LLC. All Rights Reserved.
  24. 24. CHELSEA KIKO Events & Digital Coordinator @Ckiko47 Never be afraid to take a risk. Risks help you learn and grow in your career. If it makes you step out of your comfort zone – you’re doing the right thing. Copyright ©PR Newswire Association LLC. All Rights Reserved.
  25. 25. While driving revenue is an important goal, enhancing our customer’s experience is equally satisfying and rewarding for me – and the business. ADRIAN CAULCUTT Solutions Marketing Manager @AdrianCaulcutt Copyright ©PR Newswire Association LLC. All Rights Reserved.
  26. 26. GEOFFREY KRAJESKI Marketing Automation Specialist @GeoffKrajeski Find inspiration in the smallest of things. Copyright ©PR Newswire Association LLC. All Rights Reserved.
  27. 27. Create meaningful, exceptional digital marketing experiences for buyers & enable your sellers to more effectively expend calories. SCOTT ABBATE Program Manager, Channel Marketing Copyright ©PR Newswire Association LLC. All Rights Reserved.
  28. 28. PYCUS DELA CRUZ Senior Business Analyst @pycdel Life was given as a gift to me, what I do with it is my gift to others. Copyright ©PR Newswire Association LLC. All Rights Reserved.
  29. 29. Content may be King….but without a distribution plan, there is no kingdom. MICHAEL PRANIKOFF Global Director, Emerging Media @mpranikoff Copyright ©PR Newswire Association LLC. All Rights Reserved.
  30. 30. For more information, check out PR Newswire’s white paper, “Understanding How Buyer 2.0 Impacts Your Approaches to Demand Generation.” http://prn.to/23VoQzf Copyright ©PR Newswire Association LLC. All Rights Reserved.

×