This is a lecture on corporate entrepreneurship, intrapreneurship. Not much comprehensive ideas have been made on the subject matter. The forthcoming lecture for insurance staff and officers has egged me to make such a lecture.

1. Intrapreneurship

2. “Creating new venture within a well established
organization “ popularized by guru Peter
Drucker
“Pursuing within the organization without regards
to to the resources they control” by Stevenson
and Roberts 1999
“Formal and informal process of creating new
products, business, and processes within an
existing organization.” From business exchange

3.  Mavericks
 Intrapreneurs
 Corporate innovators

4.  Self renewal
 Leadership continuity
 Innovation
 Sustainable business development

5.  Creativity
 Innovation
 Creating entrepreneurial organization

6.  New products and ventures
 Innovation
 Corporate/business renewal
 Growth
 Profitability

7.  Participative decision making
 Risk taking
 Less command and control (loose reins)
 Enabling ecosystem:
Policies
Reward system
Tolerance to failure

8.  “Those were the days my friend
(management ego)
 Resistance to change
 Organizational inertia (a large organization
can not change easily
 Lack of entrepreneurial talent

9.  Creativity
 Innovation
 Invention
 Entrepreneurship
 Imitation
 Creative imitation/copying?

10.  Whole brain thinking
 Integrative thinking
 Independent thinking
 Algorithm (trial and error)
 Balance of action vs thinking
 Adventurer
 Embrace complexity
By Susan Folley at Corporate Entrepreneurship | April 22, 2013
BusinessWeek

11.  High Speed Innovation
 Customer ProductVision
 Sense of Mission
 Self inspired behavior

12.  Refer to Business Model innovation by Alex
Osterwalder (BMI) Business Model
Innovation
1. Primary target market
2. Customer link
3. Customer bond
4. MVP
5. Key Processes
6. Key Resources
7. Partners

13.  What pisses you off
 Mega trends
 Changing customer wants and needs
 Competitive activities
 Disruptions in the markets/economies
 Crisis
 Bad service/practices
 “What is cool/hip”

14.  Prepared by: Prof Jorge Saguinsin
Ateneo GSB Makati City PHL
www.profjorgeentrep-jorge.blogspot.com
www.nuideashare .blogspot.com
www.alternativeenergee.blogspot.com
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4/26/2013 jus