Packaging of any product can make disaster change in your sales. Packaging draws people's attention very easily. Mostly anyone notice the packaging of product first before buying anything. So it's essential to have Creative Packaging Design to boost your sales.
1. Creative Packaging Ideas To
Enhance Your Sales
When designing packaging for your product, you want to ensure
that it stands out from the competition. Most similar products
will have the same general packaging shape and size, with the
main differences being colours and patterns. To enhance your
sales, you need your product to be eye-catching, which needs
some creativity. In Creative design the most important thing to
keep in mind is Packaging Graphic Design. It can communicate
with users easily. Rather than sticking to a plain box or plastic
2. container, try one of these creative packaging ideas, and you will
see a boost to your sales.
Incorporate Holidays and Cultures
If there is a special event coming up, think to do something
incorporate it into your packaging. Whereas most
companies will do this around major holidays, such as
Easter, Halloween, and Christmas, you can achieve creative
with any holiday that your target users may celebrate or
even be interested in learning more about.
Follow Your Theme
All products fit into a specific industry or have a general
theme. For example, Headphones, are generally used to
listen to music. Note chose to take advantage of this in a
creative way. Rather than just wrapping its headphones in a
boring package, Note wrapped them up in the shape of a
music note to show what they do and stand out from similar
products.
3. Create Associated Items
Similar to following the theme of your product, you can
obtain creativity by making your package look like an item
related to your product. Thelma’s, for example, sold cookies
inside a cardboard box designed to look like an oven.
Relatively, Mighty Nuts made the lid of its packaging for
pistachios open up like a nutcracker.
Play with Words
If you worked harder to come up with an innovative name
for your company or product, take benefit of it in your
packaging design. For example, Nike Air shoes were
packaged in enclosed bubbles of air. Another example is
TeaPee herbal teas, which packages its teas in the shape of
a teepee.
Make It Part of the Picture
A great way to attract people in to view your product is to
use the product itself to create an image with the packaging.
A classic example of this is Poilu paintbrushes; each
paintbrush comes in a hanging cardboard container with a
4. face so the bristles act as a beard. Similarly, Barra de Flama
packaged its individual pieces of bread in such a way that
the bread sticking out of the bag appeared to be the hat of
the gnome on the bag.
Extend the Product’s Appearance Outside
It is ordinary to include a picture of the product on the
exterior of the packaging or to have a cut-out. An option is
to just let the product serve as inspiration for the exterior of
the container. An example is juice boxes where the exterior
of the container is designed to imitate the exterior of the
fruit within the juice.
Conclusion:
We hope you liked this Creative Packaging design Ideas. There
are lots of other things you should be aware of while packaging
design. But the best way to make product packaging design
effective is to hire the best product packaging design company.
There are so many product packaging design company that will
help you with awesome packaging design.