Karl Roche

London, United Kingdom United Kingdom

Social Media Manager & Developer Influencer Relations, European Brand & Communications at IBM

Technology / Software / Internet

Proven experience to manage a variety of projects simultaneously with multiple stakeholders across internal and external audiences, focused primarily on social business and communications. Developed a reputation of pushing the boundaries of communications, taking calculated risks and being self-motivated. Currently Social Media Communications lead in IBM's European Brand and Communications team. My focus is at the edges of AR, PR and Marketing, working out how technology and behaviour is changing the relationship between people and brands. Broad experience in social media communications, community management, development, education and enablement. Demonstrated ability to develop effe...