edrone is a Social CRM for online businesses. The CRM tracks user- as well as visitor-behavior on your web site, e-commerce or mobile native app. Depending on segments and user-behavior edrone will send variable messages automatically via social media at the right time. Users never sleep and that's why edron helps to handle logged users and unlogged visitors.
5. Chris has bought new winter tyres in November. In March, system sent him an automated offer of buying
summer tyres with same size asking: Chris, thanks for your latest purchase. Are you satisfied? Let me
know. We’ve prepared summer tyres offer specially for you. Maybe they should also be changed?
Case Studies
6. Robert is looking for a watch at timeshop.com. Suddenly, John is calling: I have two tickets for the Madrid
Derby. Robert left the shop and forgot about the watch. After two hours he received an e-mail with a 20%
discount for the watch he wanted.
Case Studies
7. Anne was testing a diet application. She’s a blogger with over 5000 followers on Twitter. She stopped
using the application and after three days she received a code for the free 6-month version. Now, she’s a
tester and an ambassador of the application.
Case Studies
9. What’s going to happen...
While investing in advertisement
and using CRM
10. What possibilities it provides?
change one-time clients into permanent ones
convince those, who didn’t make a purchase
discounts, prizes for the most influential ones
know why clients don’t buy
understand why you have less clients
get to know clients and chat with them
benefit from social media recommendations
create automated loyalty plans
measure the value of your clients
11. edrone is a social CRM that uses public information from social media and
marketing automation class tools.
Anonymous visitors should become registered clients.
For who?
e-stores
Web applications
Websites and portals
Mobile applications
For e-businesses with a sign in option:
12. edrone is a social CRM that uses public information from social media and
marketing automation class tools.
Anonymous visitors should become registered clients.
Benefits?
Time: auto-filling of clients’ data and history
Advantage: contact clients at the right time
Effectiveness: automation of marketing
processes
Increase of sale: retention clients
Knowledge: measurable effects of campaigns
Comfort: whole history of a client in one place
13. Users never sleep, so the proper relations should be maintained when they need it. Social CRM will reveal
what a visitor is looking for, number of his subscribers, Twitter followers, current weather, operating
system, how long-range the visitor is, is the visitor a new client or recurrent one.
How edrone CRM works?
1. Clients, users and
anonymous visitors.
2. are visiting your website, e-store or a
mobile application.
3. The tracking code
recognises and
synchronizes their data with
public information from the
Web and assigns to the
right segments.
4. When a specific activity is
registered.
5. The message is
automatically sent via social
media, e-mail, chat or
notification on a website or in
an application.
14. 1. Clients, users and anonymous users.
to be continued...
How edrone CRM works?
15. 2. are visiting your website, e-store or a mobile application
to be continued...
How edrone CRM works?
16. 3. the tracking code recognises and synchronizes their data with public information
from the Web and assigns to the right segments.
to be continued...
How edrone CRM works?
17. 4. when a specific activity is registered.
to be continued...
How edrone CRM works?
18. 5. With the help of social media, the system will automatically send a message to
visitors of your e-business.
How edrone CRM works?
19. By only pasting the edrone JS code snippet (similar to Google Analytics code), the
system will start to monitor and save the activity of clients and visitors.
Implementation