4. Effects of CSR
Changed the cultural
norms of corporate
Positive impacts
towards
communities,
cultures , societies
and environment
Public relation
benefits
Build a positive
workplace
environment
5. CSR activities by POLARIS SOFTLAB
Polaris Financial Technology Limited started the Ullas
Trust in 1997.
Started SAMPADA- “Special Appreciation and
Mentoring Program Acknowledging Differently Abled”
It had been awarded India's best CSR Company by
NASSCOM 2010
6. Benefits of CSR for Corporate
Positive
image
among
public.
Easier
recruitment
and
retention.
Improves
operational
efficiency.
Increase
motivation.
Good
governance.
7. Conclusion
CSR as an image building tool can make corporate to
involve in CSR activities , thus making it a channel to
success and popularity among masses, responsibility
towards society is a factor that organizations have to
sense and follow apart from the profit motive of
every business
Editor's Notes
To fullfill dreams of economically challeged students