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www.letsnurture.com
iOS 9 Search
Next Big Thing
www.letsnurture.com
IOS 9 Search – How and Why it's A Big Deal
Search in iOS 9 gives people great ways to access information
inside of your app, even when it isn’t installed.
When you make your content searchable, users can access
activities and content deep within your app through Spotlight
and Safari search results, Handoff, Siri Suggestions, and
Reminders.
Making your content searchable helps you enhance the user
experience of your app and improve its discoverability.
.
www.letsnurture.com
Letsnurture Can Help you conquer iOS Search
With Search in iOS 9 users worldwide would be able to access
information within the app even without installing it.
All you need to do is make your content searchable and with the help
of Siri suggestions, Spotlight, Safari search results, Handoff and
Reminders user would be able to access content and actions deep
within your App.
Major challenges today are to improve discoverability of your App and
provide users with great user experience these both can be taken care
of by iOS 9 Search Features and LetNurture's Expertise of providing
cutting edge solutions.
www.letsnurture.com
You can't search everything with iOS 9 Search
Apple is very sensitive when it comes to Privacy so are we.
With the help of two different types of indexes Apple with iOS 9
search provides amazing search experience and at the same time
without compromising on privacy of data.
IOS 9 offers following indexes
1. A Private on-device index
(user specific search results never shared with anyone even Apple)
2. Apple's server-side index
(Only publicly available data gets stored on Server)
www.letsnurture.com
We have mastered the Art of Indexing Content the Right Data
You need to come out with answers of following before we can device
right strategy for you.
1. Is your App and Website offers same content or different ?
2. Are app users generating data using your App?
3. Do you offer useful content via app that app users wants to access
frequently. ?
Current crop of Apps can be widely divided into following : News &
Magazine, Social Networks, Booking Tickets, Travel & Education besides
Games
www.letsnurture.com
How to make content available to the right Index
IOS 9 offers multiple APIs that would make your content available in
the right index.
1. NSUserActivity Class now has all that is required to index items
based on user interaction like navigating within the app and
generating or browsing content.
2. If you want to add app content to the device index and add deep
links to your app, look no further as Core Spotlight framework is here
for you.
3. If you have website also that has content that needs to be
searchable web markup is your weapon.
www.letsnurture.com
How Letsnurture would help you offer the greatest experience
to your users
1. Universal Links
IOS 9 wants you to replace custom URL with universal links(standard
HTTP or HTTPs)
2. Smart App Banners
LN would help you create the Smart App Banners that would let user
open your apps or open a link to download your app directly from
your website in Safari.
3. Handoff
Handoff in iOS 9 would help user browse your website on their Mac
and then jump to your app from iPhone or iPad.
www.letsnurture.com
Letsnurture would help you improve your Ranking in Search
Results
1. Preparing content that grabs attention right away.
2. Help you identify the items to be indexed(only the stuff
people likely to search for)
3. Maintain content in such a way that indexes are up to date
4. Always help you create rich and engaging content
5. Availability of search result in the App right next to where its
getting tagged.
www.letsnurture.com
NSUserActivity in iOS 9 Does the Magic
1.Every user action like creating or viewing content, viewing
result list or visiting a navigation point in your app is getting
indexed.
2.You can mark items that are available for public searching
3.It provides you indexable metadata about the item that would
provide useful information in search results.
www.letsnurture.com
Searchable item can display metadata using properties
www.letsnurture.com
Smarter Siri Suggestions
www.letsnurture.com
Title of the document does matter
www.letsnurture.com
Let us create App Extension for you

Today

Share

Action

Photo Editing

Finder Sync

Document Provider

Custom Keyboard
Core Spotlight defines an app extension you can implement to
index items when your app isn’t running.
www.letsnurture.com
Only schemas we would want from you
AggregateRating
AudioObject
InteractionCount
ImageObject
Offers
Organization
PriceRange
Recipe
SearchAction
VideoObject
www.letsnurture.com
Let Letsnurture combine power of all Search-Related APIs for
you
Index what really matters to user
Make sure you index areas of the app user uses the most
Using Core Spotlight APIs
Content that matters to users(pictures, content user has
generated)
Messages, Content that comes to device
Using Web Markup
Content that is there in both App and your website.
And you would be on the top of the ladder.
www.letsnurture.com
Let us show you the way how to improve search results
1. By making Titles super specific
2. Will Write a perfectly structured description for you
3. Suggest Content type that matches with the type of item
4. We will add thumbnail image and make it attractive
5. We will provide your user with what matters to them the
most
6. Your User must be able to take action like calling or getting
directions right from the search result
7. Will Think about your international audience too.
www.letsnurture.com
For all your ASO Queries
Contact: info@letsnurture.com

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iOS9 Search - Revolution in Search and App Discovery

  • 2. www.letsnurture.com IOS 9 Search – How and Why it's A Big Deal Search in iOS 9 gives people great ways to access information inside of your app, even when it isn’t installed. When you make your content searchable, users can access activities and content deep within your app through Spotlight and Safari search results, Handoff, Siri Suggestions, and Reminders. Making your content searchable helps you enhance the user experience of your app and improve its discoverability. .
  • 3. www.letsnurture.com Letsnurture Can Help you conquer iOS Search With Search in iOS 9 users worldwide would be able to access information within the app even without installing it. All you need to do is make your content searchable and with the help of Siri suggestions, Spotlight, Safari search results, Handoff and Reminders user would be able to access content and actions deep within your App. Major challenges today are to improve discoverability of your App and provide users with great user experience these both can be taken care of by iOS 9 Search Features and LetNurture's Expertise of providing cutting edge solutions.
  • 4. www.letsnurture.com You can't search everything with iOS 9 Search Apple is very sensitive when it comes to Privacy so are we. With the help of two different types of indexes Apple with iOS 9 search provides amazing search experience and at the same time without compromising on privacy of data. IOS 9 offers following indexes 1. A Private on-device index (user specific search results never shared with anyone even Apple) 2. Apple's server-side index (Only publicly available data gets stored on Server)
  • 5. www.letsnurture.com We have mastered the Art of Indexing Content the Right Data You need to come out with answers of following before we can device right strategy for you. 1. Is your App and Website offers same content or different ? 2. Are app users generating data using your App? 3. Do you offer useful content via app that app users wants to access frequently. ? Current crop of Apps can be widely divided into following : News & Magazine, Social Networks, Booking Tickets, Travel & Education besides Games
  • 6. www.letsnurture.com How to make content available to the right Index IOS 9 offers multiple APIs that would make your content available in the right index. 1. NSUserActivity Class now has all that is required to index items based on user interaction like navigating within the app and generating or browsing content. 2. If you want to add app content to the device index and add deep links to your app, look no further as Core Spotlight framework is here for you. 3. If you have website also that has content that needs to be searchable web markup is your weapon.
  • 7. www.letsnurture.com How Letsnurture would help you offer the greatest experience to your users 1. Universal Links IOS 9 wants you to replace custom URL with universal links(standard HTTP or HTTPs) 2. Smart App Banners LN would help you create the Smart App Banners that would let user open your apps or open a link to download your app directly from your website in Safari. 3. Handoff Handoff in iOS 9 would help user browse your website on their Mac and then jump to your app from iPhone or iPad.
  • 8. www.letsnurture.com Letsnurture would help you improve your Ranking in Search Results 1. Preparing content that grabs attention right away. 2. Help you identify the items to be indexed(only the stuff people likely to search for) 3. Maintain content in such a way that indexes are up to date 4. Always help you create rich and engaging content 5. Availability of search result in the App right next to where its getting tagged.
  • 9. www.letsnurture.com NSUserActivity in iOS 9 Does the Magic 1.Every user action like creating or viewing content, viewing result list or visiting a navigation point in your app is getting indexed. 2.You can mark items that are available for public searching 3.It provides you indexable metadata about the item that would provide useful information in search results.
  • 10. www.letsnurture.com Searchable item can display metadata using properties
  • 12. www.letsnurture.com Title of the document does matter
  • 13. www.letsnurture.com Let us create App Extension for you  Today  Share  Action  Photo Editing  Finder Sync  Document Provider  Custom Keyboard Core Spotlight defines an app extension you can implement to index items when your app isn’t running.
  • 14. www.letsnurture.com Only schemas we would want from you AggregateRating AudioObject InteractionCount ImageObject Offers Organization PriceRange Recipe SearchAction VideoObject
  • 15. www.letsnurture.com Let Letsnurture combine power of all Search-Related APIs for you Index what really matters to user Make sure you index areas of the app user uses the most Using Core Spotlight APIs Content that matters to users(pictures, content user has generated) Messages, Content that comes to device Using Web Markup Content that is there in both App and your website. And you would be on the top of the ladder.
  • 16. www.letsnurture.com Let us show you the way how to improve search results 1. By making Titles super specific 2. Will Write a perfectly structured description for you 3. Suggest Content type that matches with the type of item 4. We will add thumbnail image and make it attractive 5. We will provide your user with what matters to them the most 6. Your User must be able to take action like calling or getting directions right from the search result 7. Will Think about your international audience too.
  • 17. www.letsnurture.com For all your ASO Queries Contact: info@letsnurture.com