As a marketer, you’re always looking for new ways of connecting your brand with your customers. Music is a huge opportunity for your brand to achieve that. At Raven and Finch we constantly monitor inspiring examples of brands that use the opportunity of music. Here are some of the latest cases from the fashion industry.
2. AS A MARKETER, YOU’RE
ALWAYS LOOKING FOR NEW
WAYS OF CONNECTING
YOUR BRAND WITH YOUR
CUSTOMERS.
3. MUSIC IS A HUGE
OPPORTUNITY FOR
YOUR BRAND TO
ACHIEVE THAT.
4. At Raven and Finch we constantly
monitor inspiring examples of brands
that use the opportunity of music.
!
Here are some of the latest cases from
the fashion industry.
5. CONTENT
Creating personal resonances
#1 BURBERRY
Celebrate the audience, not yourself
#2 CONVERSE
Findings of Havas SE Fans.Passion.Brands study
#3 MUSIC AND BRAND IMAGE
28. 73%
73% of consumers agree that
music improves brand image.
56%
56% of modern consumers listen
to 10 music genres.
find out more here: http://www.havas-se.com/features/fans-passions-brands-study
29. Do you know how music is
affecting your brand image and
what music genres are aligned with
your customer expectations?
Q U E S T I O N # 3
31. If you want to find out where your opportunities of music are,
feel free to get in touch with us at office@ravenandfinch.com
!
M U S I C O P P O R T U N I T I E S F O R
Y O U R B R A N D
M A X K I C K I N G E R
Max Kickinger is CEO of Raven and Finch
Images:
!
slides 16, 19, 21, 23: Converse http://media.converse.com/news
slides 6, 7, 9, 10, 11, 12, 13, 14 Burberry
slides 25: Havas Study fans.passion.brands
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!