Keynote presented by Joe Crump, Razorfish's, Group VP Strategy and Planning, at IAB / Mexico about the nature of change in Latin American media.

52. R E S E A R C H Franklin Barbosa D E S I G N Andrew Bouchie C O N T R I B U T O R S Luiz Pimentel, Fernando Gomes, Thomas Rakos, Fernando Madeira, Jose Martinez