1. Startup Europe
EUROPEAN CROWDFUNDING
Dr. Reinhard Willfort
Founding Member & Executive Board Member
European Crowdfunding Network AISBL
7th floor, 50 Avenue des Arts
B-1000 Brussels
Belgium
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

2. Inhalt
• Vorstellung des European Crowdfunding Network
• Welche Initiativen wurden und werden gesetzt?
• Warum und wie unterstützt die EU Crowdfunding?
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

3. ECN - European Crowdfunding Network,
Board of Directors
• Oliver Gajda, Germany (Chairman & Executive Director)
• Suzanne Huiskes, Pifworld, Netherlands
• Ronald Kleverlaan, Webclusive, Netherlands
• Sissy Mueller, GreenCrowding, Germany & Belgium
• Femke Mussels, Angel.me, Belgium
• Alex Raguet, Lumo, France
• Lionel Slusny, Loft Solutions, France
• Reinhard Willfort, 1000x1000.at, Austria
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

4. ECN – European Crowdfunding Network Members 2014
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

5. What we asked the EC and national
policy makers to do since 2012
6
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

6. What has happened since?
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

7. Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

8. What has happened since?
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

9. What has happened since?
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

10. What has happened since?
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

11. The state of the Crowdfunding Industry
12
“Crowdfunding – this
alternative form of fundraising
that is collective, participatory
and interactive – is becoming
increasingly important.”
Michel Barnier
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

12. Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

13. European Crowdfunding Stakeholder Forum
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

14. What has happened since?
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

15. Progress
16
Done !
In Process!
In Process!
Starting
Starting
In Process!
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

16. ECN Code of Conduct - Guiding principles
• Act with integrity and in fairness
• Keep your promises
• Disclose conflicts of interest
• Foster data transparency
• Maintain confidentiality
• Do no harm to the industry, society or environment
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

17. European regulation for crowdfunding
… easy as pie!
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

18. Womit beschäftigt sich die EC?
• EC Juncker: Crowdfunding wird weiter an Bedeutung gewinnen und ist
wichtiger Teil der KMU Finanzierung
• Crowdfunding Handbuch in Arbeit - Ziel: Wissenstransfer zu KMUs
• Kurzfristig keine europaweite Regulierung – Bringschuld der
Mitgliedstaaten (Fazit bisher: In Staaten wo man sich damit beschäftigt,
funktioniert Crowdfunding besser)
• Fazit zu Österreich: Interesse der Regierung ist nicht mehr erkennbar...
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

19. Crowdfunding im Regierungsprogramm
S.16
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

20. Crowdfunding ergänzt bestehende
Finanzierungen in der Frühphase
CCrroowwddffuunnddiinngg
AAnnggeell IInnvveessttmmeenntt VVeennttuurree FFoonnddss
FFöörrddeerruunnggeenn,, ZZuusscchhüüssssee,, BBeessiicchheerruunnggeenn
BBaannkkeennffiinnaannzziieerruunngg
0 € 250k € 750k €
> 3 Mio. €
0M 48M
12M 24M 36M Zeit
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

21. Jede Innovation liefert Chancen und Gefahren
CROWD & FUNDING
•Crowdsourcing
•Innovationskultur
•Risikosenkung
•Time to market
•Business Model
Innovation
•…
•Prospektpflicht
•Investitionsrisiko
•Anlegerschutz
•Sekundärmarkt
•Regulierung
•…
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

22. Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org

23. 24
“The best way to predict
the future is to create it”
Abraham Lincoln
Univ.-Lektor Dipl.-Ing. Dr. Reinhard Willfort
ISN – Innovation Service Network GmbH
A-8010 Graz, Hugo-Wolf-Gasse 6a
reinhard.willfort@innovation.at
Tel. +43.664.2220468
www.innovation.at
Crowdfunding Symposium 2014 ,Wien, 25 September 2014 | Reinhard Willfort | European Crowdfunding Network AISBL - www.europecrowdfunding.org