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Books & e-Books ecommerce website templates
1. Books & e-Books Ecommerce Website Templates for
Book Sellers / Publishers
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2. What do you need to get an online store ?
There are 5 elements that you need to keep in mind while planning or
launching an ecommerce store
Web Store Software
Web Hosting
Payment Processor
Shipping & Delivery
Promotion & Marketing
Click on the icon to continue…
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3. Web Store Software
3
Overview
An "all-in-one" hosted ecommerce platform that provides you with right features in the market to
get your business a real online success. Easy to setup and use its speeds up your daily
operations thus giving you more time to sell more to your customers.
For us at CSTech it’s a constant endeavor to get your features that matters the most.
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
4. Web Store Software
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Store Management
Products & Merchandising
Product Variations
In-store Merchandising
Order & Checkout
Inventory Management
Images & Photos
Tax Settings
Payment & Shipping
Marketing & Promotions
Content Management
Return System
In Store Search
Reporting
W3C / HTML Compliant Design
Edit email templates from control panel
Works in all popular web browsers
Web-based control panel
HTML easily parsed by search spiders
Per-page optimization (title, META, etc)
Set default page title and META details
Set page title and META details per product
Set page title and META details per page
Set page title and META details per news post
Set page title and META details per category
XML sitemap for Google Webmaster Tools
Proper use of H1...H6 tags
SEO friendly product links
SEO friendly category links
SEO friendly brand links
SEO friendly page links
SEO friendly news links
Custom product image alt text
Store Management
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
5. Web Store Software
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Store Management
Products & Merchandising
Product Variations
In-store Merchandising
Order & Checkout
Inventory Management
Images & Photos
Tax Settings
Payment & Shipping
Marketing & Promotions
Content Management
Return System
In Store Search
Reporting
Sell physical & digital products
Sell products with options (size, color, etc)
"Catalog only" mode
Create unlimited sub categories
Import products, images, variations, etc
Bulk export/re-import thousands of items at once
Export products for bulk update in Excel
Create and assign Authors/Publishers
Add products to unlimited categories
Per-product ISBN with Variations Acc to media type
(Download/Paperback/Revised edition/Hardbound
Fully WYSIWYG editor for description
Embed videos in product description
Edit product description HTML directly
Cut/copy/paste support in WYSIWYG editor
Per-product gift wrapping
Product reviews & comments
Choose if a product is taxable or not
Enable free shipping on a per-product basis
Products & Merchandising
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
6. Web Store Software
6
Store Management
Products & Merchandising
Product Variations
In-store Merchandising
Order & Checkout
Inventory Management
Images & Photos
Tax Settings
Payment & Shipping
Marketing & Promotions
Content Management
Return System
In Store Search
Reporting
Sell products such as apparel & computers
Setup unlimited options per product
Create a variation or set of product options
Assign the variation to multiple products
Set a unique SKU for each product option
Set a unique image for each product option
Set stock on hand for each product option
Set low stock level for each option
Add options without affecting existing products
Remove options without affecting products
Optionally track inventory per product
Product Variations
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
7. Web Store Software
7
Store Management
Products & Merchandising
Product Variations
In-store Merchandising
Order & Checkout
Inventory Management
Images & Photos
Tax Settings
Payment & Shipping
Marketing & Promotions
Content Management
Return System
In Store Search
Reporting
Full product catalog
Online checkout system
One click add to cart
Optimized usability
Product comparisons
Order status updates
Live order tracking
Email/print invoices
Customer address book
Private wish lists
Order messaging system
Related products
"You may also like"..
In-Store Merchandising
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
8. Web Store Software
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Store Management
Products & Merchandising
Product Variations
In-store Merchandising
Order & Checkout
Inventory Management
Images & Photos
Tax Settings
Payment & Shipping
Marketing & Promotions
Content Management
Return System
In Store Search
Reporting
Single page checkout
Guest checkout option
Refunds and store credits
Shipping tracking numbers
Email order confirmation
Agree to terms before ordering
Add multiple items to cart
Create order shipments
Order messaging system
Set a custom starting order number
Send order tracking link to customer automatically via email
Send product as a gift
Order & Checkout
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
9. Web Store Software
9
Store Management
Products & Merchandising
Product Variations
In-store Merchandising
Order & Checkout
Inventory Management
Images & Photos
Tax Settings
Payment & Shipping
Marketing & Promotions
Content Management
Return System
In Store Search
Reporting
Per-product inventory levels
Inventory tracking can be disabled per product
Set low stock level warning for each product
Automatic inventory control
Low stock reminder indicators on dashboard
Detailed inventory report for all products
Disable purchasing when no stock
Bulk update inventory levels
Inventory Management
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
10. Web Store Software
10
Store Management
Products & Merchandising
Product Variations
In-store Merchandising
Order & Checkout
Inventory Management
Images & Photos
Tax Settings
Payment & Shipping
Marketing & Promotions
Content Management
Return System
In Store Search
Reporting
Upload an unlimited number of photos
Add photos from your computer or a website
Automatically generated photo galleries
Photo thumbnails on product pages
Thumbnail photos created automatically
Upload dozens of images at once
Open large images in a popup / light box window
Per-image alt text and description for SEO
Images & Photos
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
11. Web Store Software
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Store Management
Products & Merchandising
Product Variations
In-store Merchandising
Order & Checkout
Inventory Management
Images & Photos
Tax Settings
Payment & Shipping
Marketing & Promotions
Content Management
Return System
In Store Search
Reporting
State-based taxes
Country-based taxes
Unlimited tax rates
Prices inc/ex tax
Flat tax option
Tax rate display in store
Tax shown on invoices, etc
Sales tax report by date
Sell locally, nationally or internationally
Tax Settings
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
12. Web Store Software
12
Store Management
Products & Merchandising
Product Variations
In-store Merchandising
Order & Checkout
Inventory Management
Images & Photos
Tax Settings
Payment & Shipping
Marketing & Promotions
Content Management
Return System
In Store Search
Reporting
Accept credit cards online
PayPal, Google Checkout, etc
Support for secure checkout
Support for "offline" payments
COD, pay in store, cheque, etc
Take orders over the phone
Sell in multiple currencies
Real time conversion rate updates
Auto-detect location for currency
Define your own shipping rates
Limit shipping methods by country
Limit shipping methods by state
Limit shipping methods by zip code
Various free shipping options
Add handling cost to orders
Payment & Shipping
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
13. Web Store Software
13
Store Management
Products & Merchandising
Product Variations
In-store Merchandising
Order & Checkout
Inventory Management
Images & Photos
Tax Settings
Payment & Shipping
Marketing & Promotions
Content Management
Return System
In Store Search
Reporting
Traceable coupon codes
Coupon expiry date
Coupon limited uses
Google Analytics integration
Gift certificates
Online certificate use
Discount rules system
Buy one get one free, etc
Free shipping over $x
Newsletter subscriptions
Export products to CSV
RSS feeds
Popular products list
New products list
Top sellers list
Quick search popup box
Integrates with ChatZilla chat support software
Marketing & Promotions
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
14. Web Store Software
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Store Management
Products & Merchandising
Product Variations
In-store Merchandising
Order & Checkout
Inventory Management
Images & Photos
Tax Settings
Payment & Shipping
Marketing & Promotions
Content Management
Return System
In Store Search
Reporting
Full CMS functionality
100% browser based
Publish web pages
Display returns policies, etc
Easy-to-use WYSIWYG editor
Page dropdown/pop out menus
SEO-friendly pages
Restrict to customer groups
Responses sent via email
Recent news items
Banners and promotions
Content Management
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
15. Web Store Software
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Store Management
Products & Merchandising
Product Variations
In-store Merchandising
Order & Checkout
Inventory Management
Images & Photos
Tax Settings
Payment & Shipping
Marketing & Promotions
Content Management
Return System
In Store Search
Reporting
Offer refund, swap or store credit
Customizable return reasons
Customizable return actions
Can return specific items from an order
Status updates sent to customer via email
Returns requested from "My Account" page
Receive email notification for new returns
Complete audit log of all return requests
Return System
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
16. Web Store Software
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Store Management
Products & Merchandising
Product Variations
In-store Merchandising
Order & Checkout
Inventory Management
Images & Photos
Tax Settings
Payment & Shipping
Marketing & Promotions
Content Management
Return System
In Store Search
Reporting
Search suggest
Related searches list
Advanced search options
Filter by price
Filter by availability
Filter by free shipping
Shop by brand
Shop by price
Saved searches and views
In-Store Search
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
17. Web Store Software
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Store Management
Products & Merchandising
Product Variations
In-store Merchandising
Order & Checkout
Inventory Management
Images & Photos
Tax Settings
Payment & Shipping
Marketing & Promotions
Content Management
Return System
In Store Search
Reporting
Flexible customer groups
Customer Account History
Customer Wish list
Customer Shopping Cart
Customer Gift Registry
Import customers from CSV file
Top 20 customers
Best selling products
Sales tax report by date
Orders by revenue
Popular products
Inventory report
Customers by date
Revenue per customer
Search keywords with results
Search keywords without results
Best performing keywords
Worst performing keywords
Zero results keyword
And many more…
Reporting
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
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Web Hosting
STEP 1 – What you need ?
While planning to start a ecommerce storefront you need the following to get started. Like any other website you
host your store front will needs :
• Domain (A unique identifier for your store in the online world)
• Email Ids (To communicate with your visitors thru an electronic medium)
• Web space (This is where your store data resides)
STEP 3 – Shared Vs Dedicated Hosting ?
Well once you have decided over the technology all that is left is to choose between a shared hosting or dedicated
hosting pack.
A Shared Hosting as the name suggest will have multiple sites along with yours hosted on the same server.
while
A Dedicated Hosting will only cater to your website on one server, so you get dedicated resources.
STEP 2 – What technology works for me ?
When going in to decide on your web space you need to keep in mind what technology you are going to use
PHP/MYSQL or ASP.net / MSSQL and on basis of the same you can either choose a Linux hosting or Windows
based hosting plans.
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
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Web Hosting
RECOMMENDATIONS
So in case you think your are planning to launch a mega store with huge product range and planning to do an
extensive sales, marketing and branding processes over the same we will recommend you a Dedicated Hosting
Plan.
While in case you think you are opening is a cute small shop for some custom or limited products and think you
don’t want to spend too much on the hosting cost of the site then I will recommend you a Shared Hosting Plan.
Note : Performance of your website depends a lot on the server hardware and resources, you may start small but as the traffic increases ( no of visitors ) we
will recommend you to shift from a shared hosting plan to a dedicated one.
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
20. Payment Processor
What you need to know ?
Ok now you got your web store software and web hosting in place, you have added your inventory to your store too
and it looks fabulous but how do I accept payments online ?
Yes the right word is “Accept Payments Online” which empowers the complete ecommerce industry and there are
various providers available in the market to choose from :
Payment processors online charge a fixed setup fee, a per transaction TDR (per transaction cost for validating
credit card transactions) and a yearly maintenance cost. All the transactions are done on a 128 bit secure SSL
connection without your need to store customer credit card details on your server.
20http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
21. Shipping & Delivery
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So a customer purchased products and order is placed against successful payments. How do I ship it ?
There a various available shipping or logistic partners you can tie up with who can help you in delivery of your
products to the buyer. To name a few we have :
You can signup with them for an exclusive contract for shipping or use them on ad-hoc basis, all the providers gives
you a free script or link to track your consignment according to a docket number but require a shipping contract to
provide you access to api’s which gives a real time estimation of shipping price on basis of the location chosen.
Besides, that you can setup your store for free shipping items or setup a flat shipping fee on the basis of your
manual calculations in the system.
Factors that affect shipping cost of a consignment are :
• Size of shipment.
• Origin and Destination distance.
• Type of product and handling.
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
22. Promotion & Marketing
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Create the BUZZZZZZZZZZ….
This is one of the most important part of your ecommerce business plan. How would an ecommerce store sustain if
there are no sales.?
You need to work out a solid online as well as offline sales plan to support and sustain you store. Various kind of
promotion techniques you can work around to get noticed are :
• Search Engine Optimization
• Social Media Optimization
• Newsletter Subscriptions
• Blogging & Reviews
• Link Exchange
• Viral Promotion
• Advertising
• Affiliate Programs
• Networking
• Cross Selling
http://www.retaxis.com
Call us for a FREE Demo : 0120-4222758
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we can HELP
Feel free to contact us for your website requirements. We will be happy
to help you to conceptualize, execute and deliver the project.
You can contact :
Manish Gupta
Head Business Development
info@retaxis.com
09971125511
Skype : cstechmk
For more details about our products and services please visit
http://www.retaxis.com
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Call us for a FREE Demo : 0120-4222758