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Employee Empowerment: The Strong Demand for Better Retail Associate Tools

Today’s competitive retail marketplace is putting renewed interest in retail staffing models and budgets. Store associates are key contributors to the success or failure of brick-and-mortar stores. In many ways, they are a retailer’s most important asset.

However, retail employees aren't often provided with the tools to truly empower them. From increasing productivity and efficiency to opening up communication. Here are some of the important reasons why employee empowerment matters for retailers.

Sources: http://revunit.com & http://blog.revunit.com/demand-for-retail-employee-empowerment/

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Employee Empowerment: The Strong Demand for Better Retail Associate Tools

  1. 1. Employee Empowerment THE STRONG DEMAND FOR BETTER RETAIL EMPLOYEE EXPERIENCES Seth Waite | RevUnit.com Exceptional VALUE
  2. 2. Retail MARKETPLACE Today’s competitive retail marketplace is putting renewed interest in retail staffing models and budgets. Store associates are key contributors to the success or failure of brick-and-mortar stores. In many ways, they are a retailer’s most important asset.
  3. 3. Unfortunately, retail employees aren't always viewed as assets. Maybe that's because staffing represents a massive expense.
  4. 4. Recent data shows more than 50% of a typical retailer's non-inventory expenses go to labor/employee budgets. BAIN & COMPANY 2015
  5. 5. So it's no wonder retailers are trying to ease the burden of employee cost.
  6. 6. But, are retailers reducing costs at the expense of their customers?
  7. 7. Or even more importantly, at the cost of their greatest asset -- the retail associate
  8. 8. Empowerment IT WORKS FOR RETAILERS Imagine mobilizing your largest asset (employees) to improve productivity, communication, engagement, and accessibility with tools to shape the future of your customer experience.
  9. 9. Employee technology should do more than "manage" associates. Enabling employees with technology transforms them into agents of change.
  10. 10. This kind of tech turns brick-and-mortar stores into more than just profit centers. They become labs. Places where retailers can test and learn how to improve omnichannel strategies.
  11. 11. Recent data highlights employers using mobile tech for employees had 16% higher productivity. THE ECONOMIST 2016 16%
  12. 12. Additional research highlighted dramatic improvements in retention with 23% increases in job satisfaction.
  13. 13. So What Should Retailers Do About it?
  14. 14. Solve problems for employees by giving them the tools, tech and education to empower them to solve their own problems.
  15. 15. Start by focusing on four key areas: 1. Productivity 2. Communication 3. Engagement 4. Accessibility
  16. 16. Productivity IN THE HANDS OF EMPLOYEES Applying new technology to company operations to help employees achieve better execution and do so more efficiently.
  17. 17. Communication IN THE HANDS OF EMPLOYEES Connecting geographically disparate employees so they can learn from one another and build lasting relationships.
  18. 18. Engagement IN THE HANDS OF EMPLOYEES Connecting employees to the Company Purpose, helping them feel appreciated and set up for success.
  19. 19. Accessibility IN THE HANDS OF EMPLOYEES Provide easy access to the information employees need to be effective on the job and get the most out of their employment benefits.
  20. 20. Focusing on these four strategic employee imperatives allows retailers the opportunity to create measurable results in areas employees and retailers both care about.
  21. 21. "When the connection between tasks and organizational purpose is made clear for employees, performance improves." JOE SAUMWEBER - REVUNIT CEO
  22. 22. How does our retail organization get started?
  23. 23. Building the right tool is the very first step. 1. Ask your employees 2. Rate by highest impact 3. Involve experts 4. Build small 5. Learn fast 6. Iterate often
  24. 24. Research shows nearly 60% of employees will abandon their corporate apps if the user experience is poor.
  25. 25. Empowerment tools should make current workflows easier. It has to integrate. Out-of-the-box solutions often struggle to provide the flexibility and connectivity necessary for enterprise employee tools to actually work.
  26. 26. Retail competitiveness is at an all-time high. Major retailers are declaring bankruptcy all the time. Don't mistake one of retails' greatest assets for just a significant cost.
  27. 27. Empowered employees sell 87% more in-stores according to a two-year study of over 63,500 retail sales associates. The impact is huge.
  28. 28. Connect the strong demand for better employee empowerment with the opportunity to dramatically improve business.
  29. 29. If you need help, contact RevUnit. We've built employee empowerment ecosystems for the largest retailers in the world. Revunit.com info@revunit.com @RevunitRetail (479) 715-6400

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