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Twitter Trends
Indonesia
M A R C H 2 0 1 5
T W I T T E R
T W E E T S
F O L L O W E D
F O L L O W E R S
F A V O R I T E S
R E T W E E T S
A C T I V I T I E S
02 Top growth
1
2
3
S T A R B U C K S I N D O N E S I A
P R A B O W O S U B I A N T O
L E N O V O I N D O N E S I A
01 Top engagement
1
2
3
S M A R T F R E N
S A M S U N G I N D O N E S I A
T E L K O M S E L
35 596
32 461
27 654
Activities:
Activities:
Activities:
27
35
102
Per tweet:
Per tweet:
Per tweet:
+ 49 % FOLLOWERS
+ 7 % FOLLOWERS
+ 4 % FOLLOWERS
www.sotrender.com www.joyintermedia.sg
05 Top hashtags
top hashtags and mentions are most used by pages administrators
06 Most mentioned
#AUSPOL
#Bali9
#CelebratePleasure
count: 7 347
count: 3 775
count: 2 489
@Telkomsel
@KFCINDONESIA
@jokowi_do2
count: 49 681
count: 40 380
count: 34 283
04 Top retweets and replies
1
2
3
M A N D I R I C A R E
M A N D I R I F I E S T A
T E L K O M S E L
03 Most tweeting
1
2
3
W A L L S M A G N U M
T E L K O M S E L
P S D O R I G I N A L S
71 063
4 575
4 199
4 408
Basic tweets
Basic tweets
Basic tweets
Retweets & replies
Retweets & replies
Retweets & replies
1 983
1 309
Twitter Trends
Editorial
All Indonesian Brands
Automotive
Banks
Beverages
Cosmetics
E−commerce
Fashion
Food
Technologies
Telecommunications
4
5
11
17
23
29
35
41
47
53
59
table of contents 1/1
Reports and studies about social media − ask for more!
Twitter Trends 03.2014
Editorial 1/1
Sotrender and Joy Intermedia are proud to present the seventh edition of Fanpage & Twitter
Trends Indonesia. Our report contains the data on reach, engagement and content for 14
different industries present on Facebook & Twitter.
New categories in Sotrender reports about Facebook in Indonesia
We added 5 new categories to Fanpage Trends report in March. Do we see any changes in All
Indonesian Brands rank? OLX kept its position as the biggest Facebook page. This is probably
because OLX provides various products from many different categories while fanpages such as
Blackberry, XL Rame, Yamaha Motor Indonesia and Lazada Indonesia provide less variations
products they advertised. Moreover, surprisingly, Kratingdaeng Indonesia managed to reach
first position as biggest Facebook Fanpage in Beverage category in March whereas Sehat AQUA
always got the first for several months.
Although, OLX was the biggest fanpage on Facebook in Indonesia last month, it wasn’t in the
top of engagement ranking. Indomie, followed by Samsung, had the most engaging fanpage. The
fact that Indomie posted a quiz in March on its fanpage, it engaged its fans to be more
connected and active on it. The fact that Samsung is going to launch the next generation of
Samsung Galaxy Note and Samsung Note Edge, makes its fans impatient to see and own the
devices.
Overview of Twitter in Indonesia in March 2015
Telkomsel provided the best customer service and was the most engaging profile in Twitter in
Indonesia. No other Indonesian brand responded to 90% of fans’ posts. It’s a very good way to
maintain interactions with its fans for increasing their sales or, at least, enlarging their
fanbase.
In summary, in order to enlarge their Facebook or Twitter profiles, brands should communicate
and interact with their fans on very regular basis. If a brand provides a great customer
service and engages fans, it’s likely that other users will become interested in becoming
future customers as well. What’s more, brands should be more active on Facebook to attract
people and make them aware of the brand.
What happened on Indonesian Facebook and Twitter in March? We are giving the complete
information in this latest Trends report edition.
Fast & easy reporting of social media campaigns − just test!
4
All Indonesian
Brands
Twitter Trends 03.2014
5
Twitter Trends 03.2014
All Indonesian Brands
301 796
316 576
363 255
417 070
454 376
626 443
773 289
919 127
1 080 877
2 136 669
+2% (+5 494)
0% (− 357)
+4% (+14 537)
+2% (+8 788)
+8% (+33 660)
+4% (+22 125)
+7% (+51 807)
+6% (+49 882)
+1% (+7 395)
+1% (+29 230)
Smartfren
#maicih
BNI
Indosat
wirausaha mandiri
Telkomsel
Starbucks Indonesia
Samsung Indonesia
XL Axiata
KASKUS
Chart presents number of followers at the end of the month, and its increase.
−
−
−
−
−
−
−
−
−
−
10
9
8
7
6
5
4
3
2
1
The biggest Twitter profiles
14 days of free social media analytics − sign up!
6
Twitter Trends 03.2014
All Indonesian Brands
15.6
13
10.2
14.8
31
14.6
35.2
101.7
35.1
27.2
7 314
7 342
8 225
9 459
12 398
13 418
16 347
27 654
32 461
35 596
activities per tweet total number of activities
welovehonda
Crooz Cloth
XL Axiata
Yamaha Indonesia
mandiri fiesta
Indosat
KASKUS
Samsung Indonesia
Smartfren
Telkomsel
Total number of retweets, favorites and replies to all tweets.
−5
−
+2
−
+14
−3
+2
−
−1
+3
10
9
8
7
6
5
4
3
2
1
The most engaging Twitter profiles
Fast & easy reporting of social media campaigns − just test!
7
Twitter Trends 03.2014
All Indonesian Brands
14 328
16 144
18 608
19 928
20 761
22 177
27 659
27 943
40 380
49 681
mandiri fiesta
OPPO Indonesia
KASKUS
Starbucks Indonesia
PizzaHut ID Official
OLX.co.id
Smartfren
Yamaha Indonesia
KFC Jagonya Ayam!
Telkomsel
Total number of @mentions of a profile.
+7
+13
−
−
−
+4
+7
+1
−
+2
10
9
8
7
6
5
4
3
2
1
The most mentioned Twitter profiles
Reports and studies about social media − ask for more!
8
Twitter Trends 03.2014
All Indonesian Brands
22
50
15
4
9
38
46
31
46
94
48 846
61 683
62 786
77 474
81 955
83 704
86 114
90 891
138 919
587 636
relative activity index activity index
OPPO Indonesia
3 Indonesia
Indosat
KASKUS
Samsung Indonesia
Yamaha Indonesia
KFC Jagonya Ayam!
mandiri fiesta
Smartfren
Telkomsel
Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period.
Relative Activity considers also number of followers; it allows to compare profiles with different number of followers.
+14
+1
−4
+1
+8
−
+2
+8
−
−
10
9
8
7
6
5
4
3
2
1
The most interactive Twitter profiles
Precise data−driven recommendations − check it out!
9
Twitter Trends 03.2014
All Indonesian Brands
The most engaging tweets
@Samsung_ID − Mar 4Samsung Indonesia
Jago nyanyi / punya kemampuan jd penyiar? Upload rekaman lagu / siaranmu
ke http://t.co/nxtul051Dq skrg! #ComMEnity http://t.co/7zZ84V18vL
1641 retweets, 1169 favs
@cupcakesheaven − Mar 27Cupcakes Heaven
cupcake ulangtahun pertama tema binatang hutan..cocok utk ultah batita mau
kursus? bisa! wa 08128127970 http://t.co/2w9bCZdfjC
1236 retweets, 942 favs
@BurgerKing_ID − Mar 9BurgerKing Indonesia
Mau makan enak dan murah? Hanya dengan 10ribu rupiah kamu bisa makan Spicy
Burger di Burger King! http://t.co/1LF3isy9sw
938 retweets, 334 favs
@SilverQueenID − Mar 20SilverQueen
Utk nentuin diumumin pemenang or lanjut kuis,survey aja ya.Kl tweet ini
lbh byk RT, diumumin pemenang,kl lbh byk favorit lanjut #KuisSantai
21 retweets, 867 favs
@mizoneid − Mar 21Mizone Indonesia
Buat harimu terus semangat terus! Beli 3 Mizone bisa dapat motor, TV, HP,
pulsa & uang tunai! http://t.co/JBYZDB4sU6 http://t.co/FlnU3D88yD
365 retweets, 391 favs
14 days of free social media analytics − sign up!
10
Automotive
Twitter Trends 03.2014
11
Twitter Trends 03.2014
Automotive
8 480
10 626
27 394
29 823
33 142
49 121
82 743
122 452
221 998
284 569
+2% (+136)
+4% (+366)
+2% (+463)
+2% (+673)
+4% (+1 238)
+10% (+4 531)
+1% (+962)
+1% (+891)
+1% (+2 634)
+1% (+3 117)
KIA Motors Indonesia
Ford Indonesia
Suzuki Indonesia
Honda Indonesia
NISSAN Indonesia
Chevrolet Indonesia
Daihatsu Indonesia
Toyota Indonesia
Yamaha Indonesia
welovehonda
Chart presents number of followers at the end of the month, and its increase.
−
−
−
−
−
−
−
−
−
−
10
9
8
7
6
5
4
3
2
1
The biggest Twitter profiles
Fast & easy reporting of social media campaigns − just test!
12
Twitter Trends 03.2014
Automotive
1.5
3.4
4.3
6
46.5
9.1
19.9
7.7
15.6
14.8
261
319
702
958
1 628
2 173
3 148
3 214
7 314
9 459
activities per tweet total number of activities
KIA Motors Indonesia
Suzuki Indonesia
Kawasaki Indonesia
NISSAN Indonesia
Chevrolet Indonesia
Toyota Indonesia
Honda Indonesia
Daihatsu Indonesia
welovehonda
Yamaha Indonesia
Total number of retweets, favorites and replies to all tweets.
−
−
−1
+1
−1
−2
+2
+1
−1
+1
10
9
8
7
6
5
4
3
2
1
The most engaging Twitter profiles
14 days of free social media analytics − sign up!
13
Twitter Trends 03.2014
Automotive
202
238
277
632
1 455
1 468
1 732
4 016
12 628
27 943
Suzuki Indonesia
Kawasaki Indonesia
Ford Indonesia
Honda Indonesia
NISSAN Indonesia
Chevrolet Indonesia
Daihatsu Indonesia
welovehonda
Toyota Indonesia
Yamaha Indonesia
Total number of @mentions of a profile.
−1
−1
+3
−1
+1
−1
+1
−
−
−
10
9
8
7
6
5
4
3
2
1
The most mentioned Twitter profiles
Precise data−driven recommendations − check it out!
14
Twitter Trends 03.2014
Automotive
28
10
52
20
15
29
21
11
27
38
2 391
2 739
3 651
6 776
7 464
8 576
17 263
32 470
33 279
83 704
relative activity index activity index
KIA Motors Indonesia
Suzuki Indonesia
Kawasaki Indonesia
NISSAN Indonesia
Chevrolet Indonesia
Honda Indonesia
Daihatsu Indonesia
welovehonda
Toyota Indonesia
Yamaha Indonesia
Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period.
Relative Activity considers also number of followers; it allows to compare profiles with different number of followers.
−
−
−
−
−2
+1
+1
−
−
−
10
9
8
7
6
5
4
3
2
1
The most interactive Twitter profiles
Precise data−driven recommendations − check it out!
15
Twitter Trends 03.2014
Automotive
The most engaging tweets
@hondaisme − Mar 15Honda Indonesia
@officialJKT48 with All New Honda Jazz http://t.co/uJWfR1KJ6t
262 retweets, 269 favs
@welovehonda − Mar 16welovehonda
Short Version dari Behind The Scene Honda BeAT with @officialJKT48 nih
Brosis! Check it Out! https://t.co/4f9Nj8besw #2BeaTforevery1
173 retweets, 144 favs
@ChevyIndonesia − Mar 11Chevrolet Indonesia
Join yuk, nonton #AskManUtd LIVE @ChevroletFC bareng @ariebest7 dari
@unitedarmyfc 16 Maret http://t.co/9HuAVN94gJ http://t.co/M0h55rlxf6
170 retweets, 55 favs
@DaihatsuInd − Mar 19Daihatsu Indonesia
Tantangan #KuisKamisDaihatsu kali ini, kamu harus menjawab nama ilmuan
Bumi yg tergabung dlm misi penyelamatan bumi! http://t.co/9a9LRiLXLq
125 retweets, 8 favs
@YamahaIndonesia − Mar 7Yamaha Indonesia
ALL NEW SOUL GT 125, Gagah meyakinkan dan siap jadi pusat perhatian dengan
tampilan dan desain body yg garang. http://t.co/oxfsnZwTgT
73 retweets, 55 favs
14 days of free social media analytics − sign up!
16
Banks
Twitter Trends 03.2014
17
Twitter Trends 03.2014
Banks
47 443
56 981
68 842
86 784
96 015
112 556
191 828
291 961
363 255
454 376
+2% (+1 087)
+4% (+2 382)
+2% (+1 383)
+5% (+4 446)
+5% (+4 629)
+3% (+3 134)
+11% (+19 730)
+2% (+5 105)
+4% (+14 537)
+8% (+33 660)
BANK BRI
Bank OCBC NISP
mandiri kartu kredit
Commonwealth Bank ID
BII Maybank
Bank Syariah Mandiri
Xpresi BCA
mandiri fiesta
BNI
wirausaha mandiri
Chart presents number of followers at the end of the month, and its increase.
−
−
−
−
−
−
−
−
−
−
10
9
8
7
6
5
4
3
2
1
The biggest Twitter profiles
Precise data−driven recommendations − check it out!
18
Twitter Trends 03.2014
Banks
2.7
0.6
2.8
5.3
16.3
10.8
12.1
10.5
26.9
31
502
523
798
1 347
1 422
1 877
3 460
4 904
6 104
12 398
activities per tweet total number of activities
Xpresi BCA
Commonwealth Bank ID
mandiri kartu kredit
CIMB Niaga
BANK BRI
mandiricare
BNI
wirausaha mandiri
bank mandiri
mandiri fiesta
Total number of retweets, favorites and replies to all tweets.
−2
+1
+1
−
−
−1
−2
−
+3
−
10
9
8
7
6
5
4
3
2
1
The most engaging Twitter profiles
Precise data−driven recommendations − check it out!
19
Twitter Trends 03.2014
Banks
510
526
881
950
954
2 635
2 998
3 327
5 930
14 328
Xpresi BCA
Bank OCBC NISP
mandiri kartu kredit
BANK BRI
CIMB Niaga
mandiricare
BNI
wirausaha mandiri
bank mandiri
mandiri fiesta
Total number of @mentions of a profile.
−1
+2
−
−
−
−3
−1
+2
+2
−
10
9
8
7
6
5
4
3
2
1
The most mentioned Twitter profiles
Reports and studies about social media − ask for more!
20
Twitter Trends 03.2014
Banks
9
17
41
14
18
6
6
122
126
31
5 010
8 011
11 638
12 227
12 658
22 282
25 441
33 363
36 294
90 891
relative activity index activity index
Bank OCBC NISP
BANK BRI
CIMB Niaga
Commonwealth Bank ID
mandiri kartu kredit
BNI
wirausaha mandiri
bank mandiri
mandiricare
mandiri fiesta
Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period.
Relative Activity considers also number of followers; it allows to compare profiles with different number of followers.
+2
−
−
−2
−
−2
−
+4
−
−
10
9
8
7
6
5
4
3
2
1
The most interactive Twitter profiles
Precise data−driven recommendations − check it out!
21
Twitter Trends 03.2014
Banks
The most engaging tweets
@BNI46 − Mar 5BNI
Menangkan iPhone 6,iPhone 5S &10 iPod Shuffle di twitpic competition
#BNIATMPRIMA. http://t.co/bp1kjT5cMK @atmprima http://t.co/ADDoLB3xVj
298 retweets, 168 favs
@bankmandiri − Mar 16bank mandiri
Mau GRATIS tiket konser One Direction? Ikutan aja kuis #1Decash dr
@bankmandiri ! Follow utk info lengkap! http://t.co/qyZhe3ekoK
265 retweets, 86 favs
@mandirifiesta − Mar 22mandiri fiesta
Who am I? Clue : Anggota One Direction keturunan pakistan. Jangan lupa
gunakan hashtag #mandirikonser #1DINDO http://t.co/5x333EbIFi
210 retweets, 69 favs
@CIMBIndonesia − Mar 13CIMB Niaga
(1/3) Mau voucher @sodexoindonesia? Yuk jwb:Jika kartu ATMmu hilang jam 7
mlm, dmn kamu bs dpt kartu gantinya scr lgsg? #lelangDigitalLounge
114 retweets, 6 favs
@wrausahamandiri − Mar 14wirausaha mandiri
Ingin mndptkan koleksi busana muslim yg unik, menawan & mempesona?
Booth fashion milik @Bellaudya829 dpt mnjdi plhn NANA
http://t.co/q97LA3wyQQ
26 retweets, 40 favs
Analytical tool for Facebook, YouTube & Twitter − try!
22
Beverages
Twitter Trends 03.2014
23
Twitter Trends 03.2014
Beverages
74 525
107 573
113 418
116 091
158 372
163 612
189 526
213 972
226 151
773 289
0% (− 106)
+1% (+1 572)
+0% (+181)
0% (− 425)
+1% (+1 931)
+0% (+238)
+0% (+409)
+0% (+159)
+1% (+1 184)
+7% (+51 807)
Pepsi Indonesia
Pocari Sweat
Frestea Indonesia
Kratingdaeng
L−Men #invincible
NutriSari
Coca−Cola Indonesia
Mizone Indonesia
AQUA
Starbucks Indonesia
Chart presents number of followers at the end of the month, and its increase.
−
−
−
−
−
−
−
−
−
−
10
9
8
7
6
5
4
3
2
1
The biggest Twitter profiles
Fast & easy reporting of social media campaigns − just test!
24
Twitter Trends 03.2014
Beverages
4.8
2.1
48
59.3
46.8
45.8
49.1
8.2
17.7
19.1
322
550
816
1 364
1 591
1 693
2 356
3 107
5 571
6 624
activities per tweet total number of activities
Minute Maid Pulpy
Make Your Move!
Mizone Indonesia
Frestea Indonesia
Starbucks Indonesia
Coca−Cola Indonesia
AQUA
Pocari Sweat
L−Men #invincible
NutriSari
Total number of retweets, favorites and replies to all tweets.
+9
−6
−
+8
−1
+2
+2
+6
−1
+1
10
9
8
7
6
5
4
3
2
1
The most engaging Twitter profiles
Analytical tool for Facebook, YouTube & Twitter − try!
25
Twitter Trends 03.2014
Beverages
607
813
953
1 312
1 459
1 848
2 066
2 933
3 263
19 928
AQUA
Es Teler 77
Frestea Indonesia
CoffeeBeanIndonesia
L−Men #invincible
Coca−Cola Indonesia
Pocari Sweat
Excelso Coffee
NutriSari
Starbucks Indonesia
Total number of @mentions of a profile.
−1
−1
+9
−2
−3
+7
+7
−1
+2
−
10
9
8
7
6
5
4
3
2
1
The most mentioned Twitter profiles
Analytical tool for Facebook, YouTube & Twitter − try!
26
Twitter Trends 03.2014
Beverages
18
36
4
4
3
65
13
14
18
6
4 410
4 511
5 038
7 541
7 580
8 227
14 351
22 565
29 605
44 593
relative activity index activity index
Waktunya Kapal Api
Make Your Move!
Frestea Indonesia
Coca−Cola Indonesia
AQUA
Excelso Coffee
Pocari Sweat
L−Men #invincible
NutriSari
Starbucks Indonesia
Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period.
Relative Activity considers also number of followers; it allows to compare profiles with different number of followers.
−3
−5
+11
+4
+3
−
+4
−1
+1
−
10
9
8
7
6
5
4
3
2
1
The most interactive Twitter profiles
14 days of free social media analytics − sign up!
27
Twitter Trends 03.2014
Beverages
The most engaging tweets
@mizoneid − Mar 21Mizone Indonesia
Buat harimu terus semangat terus! Beli 3 Mizone bisa dapat motor, TV, HP,
pulsa & uang tunai! http://t.co/JBYZDB4sU6 http://t.co/FlnU3D88yD
365 retweets, 391 favs
@Frestea_id − Mar 1Frestea Indonesia
Coba cek HP kamu, dan sebutin 1 nama terakhir yang bikin kamu tetep
#KalemAjaLanjutTerus bulan lalu. http://t.co/xrXdbHZzeR
289 retweets, 237 favs
@sehatAQUA − Mar 24AQUA
Bandung! Mau hadiah iPad & iPod? Ayo ikut tes konsentrasi dari
#AdaAQUA. Yuk catat tanggal & lokasinya! http://t.co/vOboyumsIl
279 retweets, 167 favs
@pocariID − Mar 28Pocari Sweat
Kenalin ya, ini keluarga alien yg baru datang ke bumi. Mereka adl Popo,
Caca, Riri, Swea−Swea, & Toto. #PenampakanUFO http://t.co/DoAK4EXHtZ
145 retweets, 174 favs
@NutriSariID − Mar 26NutriSari
Yuk, tebak lanjutan dari rangkaian gambar berikut! Yang mana ya
jawabannya? #NSQuiz http://t.co/pQMxJC1aQN
227 retweets, 11 favs
Fast & easy reporting of social media campaigns − just test!
28
Cosmetics
Twitter Trends 03.2014
29
Twitter Trends 03.2014
Cosmetics
218
1 846
6 546
12 734
13 640
16 174
20 575
25 024
28 513
90 078
0% (−1)
+1% (+15)
+1% (+44)
+1% (+136)
0% (−23)
+2% (+320)
+3% (+551)
+1% (+245)
+1% (+192)
+2% (+1 369)
Rivera Cosmetics
gatsby_indonesia
MustikaRatuIND
PAC MARTHA TILAAR
Rexona
POND’S Indonesia
Sariayu MarthaTilaar
Vaseline Indonesia
Garnier Indonesia
Wardah Cosmetics
Chart presents number of followers at the end of the month, and its increase.
−
−
−
−
−
−
−
−
−
−
10
9
8
7
6
5
4
3
2
1
The biggest Twitter profiles
Fast & easy reporting of social media campaigns − just test!
30
Twitter Trends 03.2014
Cosmetics
1
0.2
0.8
2.3
2.5
1
1.4
1
7.2
9.3
4
13
14
49
76
93
103
121
1 086
4 654
activities per tweet total number of activities
LaTulipe Cosmetiques
gatsby_indonesia
Rexona
PAC MARTHA TILAAR
Garnier Indonesia
Vaseline Indonesia
POND’S Indonesia
MustikaRatuIND
Wardah Cosmetics
Sariayu MarthaTilaar
Total number of retweets, favorites and replies to all tweets.
−2
−
+2
−
−2
+1
+1
−
−
−
10
9
8
7
6
5
4
3
2
1
The most engaging Twitter profiles
14 days of free social media analytics − sign up!
31
Twitter Trends 03.2014
Cosmetics
17
19
21
33
37
89
108
175
643
3 495
gatsby_indonesia
PAC MARTHA TILAAR
LaTulipe Cosmetiques
Rexona
Vaseline Indonesia
MustikaRatuIND
Garnier Indonesia
POND’S Indonesia
Wardah Cosmetics
Sariayu MarthaTilaar
Total number of @mentions of a profile.
−1
−6
−
+3
−
−
+3
+1
−
−
10
9
8
7
6
5
4
3
2
1
The most mentioned Twitter profiles
Analytical tool for Facebook, YouTube & Twitter − try!
32
Twitter Trends 03.2014
Cosmetics
43
2
3
33
2
5
21
9
6
120
91
242
333
611
649
1 216
1 358
1 522
5 515
24 776
relative activity index activity index
LaTulipe Cosmetiques
Rexona
PAC MARTHA TILAAR
gatsby_indonesia
Garnier Indonesia
Vaseline Indonesia
MustikaRatuIND
POND’S Indonesia
Wardah Cosmetics
Sariayu MarthaTilaar
Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period.
Relative Activity considers also number of followers; it allows to compare profiles with different number of followers.
−1
−1
−2
+3
+1
−
−1
+1
−
−
10
9
8
7
6
5
4
3
2
1
The most interactive Twitter profiles
Precise data−driven recommendations − check it out!
33
Twitter Trends 03.2014
Cosmetics
The most engaging tweets
@Sariayu_MT − Mar 1Sariayu MarthaTilaar
Pertanyaan 5: Brpa Kombinasi Warna Lipstik Yg Ada Pada Scene Terakir The
Color Trend Dlm Video Ini? http://t.co/0sM0S0mf9R #SariayuIFW2015
71 retweets, 6 favs
@wardahbeauty − Mar 19Wardah Cosmetics
Dare to be different! Good morning Ladies :) http://t.co/wlNYC20n8x
29 retweets, 3 favs
@VaselineID − Mar 7Vaseline Indonesia
RT jika kamu adalah pengguna setia Vaseline :)
8 retweets, 0 favs
@GarnierID − Mar 29Garnier Indonesia
Atasi kulit kusam & pucat dgn Garnier Sakura White utk kulit putih
cerah merona dalam 4 minggu. #SayangiDirimu ^^ http://t.co/huqENwIQ8B
3 retweets, 2 favs
@myponds − Mar 2POND’S Indonesia
Campur 1 butir kuning telur dengan ½ buah alpukat yang sudah dihancurkan.
Lakukan secara rutin 1 minggu 1x. http://t.co/7DLT99HqEd
4 retweets, 1 favs
Reports and studies about social media − ask for more!
34
E−commerce
Twitter Trends 03.2014
35
Twitter Trends 03.2014
E−commerce
38 270
53 368
60 076
63 148
66 724
71 620
74 934
111 371
155 736
2 136 669
+8% (+2 753)
+0% (+168)
+1% (+363)
+26% (+13 113)
+42% (+19 666)
+10% (+6 257)
+9% (+6 083)
−1% (−1 474)
+1% (+1 427)
+1% (+29 230)
ZALORA Indonesia
Rakuten.co.id
berniaga
Blibli.com
Bhinneka.Com
Tiket.com
Lazada.co.id
elevenia
OLX.co.id
KASKUS
Chart presents number of followers at the end of the month, and its increase.
−
−2
−2
+1
+3
−
−
−
−
−
10
9
8
7
6
5
4
3
2
1
The biggest Twitter profiles
Analytical tool for Facebook, YouTube & Twitter − try!
36
Twitter Trends 03.2014
E−commerce
2.5
3.9
2
9.9
7.4
6.3
7.2
13
11.6
35.2
1 284
1 293
1 361
1 806
1 835
1 975
3 489
4 786
6 237
16 347
activities per tweet total number of activities
Blibli.com
Tiket.com
Tokopedia
Traveloka
GrouponID
elevenia
ZALORA Indonesia
Lazada.co.id
Bhinneka.Com
KASKUS
Total number of retweets, favorites and replies to all tweets.
−8
−2
+1
+3
+2
−
−
+3
+1
−
10
9
8
7
6
5
4
3
2
1
The most engaging Twitter profiles
Analytical tool for Facebook, YouTube & Twitter − try!
37
Twitter Trends 03.2014
E−commerce
885
1 283
1 361
1 644
2 581
2 615
6 745
10 799
18 608
22 177
Bhinneka.Com
Tokopedia
Tiket.com
Blibli.com
elevenia
Traveloka
ZALORA Indonesia
Lazada.co.id
KASKUS
OLX.co.id
Total number of @mentions of a profile.
−9
−
−
−2
+1
+5
+2
+1
−
+2
10
9
8
7
6
5
4
3
2
1
The most mentioned Twitter profiles
14 days of free social media analytics − sign up!
38
Twitter Trends 03.2014
E−commerce
29
19
11
74
73
31
52
105
30
4
9 060
12 083
12 698
13 313
16 764
20 605
38 838
40 063
47 377
77 474
relative activity index activity index
GrouponID
Blibli.com
elevenia
Tokopedia
Traveloka
Bhinneka.Com
Lazada.co.id
ZALORA Indonesia
OLX.co.id
KASKUS
Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period.
Relative Activity considers also number of followers; it allows to compare profiles with different number of followers.
+1
−4
−
+2
+4
−4
−
+3
+1
+1
10
9
8
7
6
5
4
3
2
1
The most interactive Twitter profiles
Analytical tool for Facebook, YouTube & Twitter − try!
39
Twitter Trends 03.2014
E−commerce
The most engaging tweets
@GrouponID − Mar 19GrouponID
1. RT this −−> Follow @GrouponID and Get MAP Gift Voucher Rp.200.000
NOW! #GrouponSchollQuiz http://t.co/Rn7IbtOoG0
312 retweets, 9 favs
@ZaloraID − Mar 2ZALORA Indonesia
#QUIZ TIME! Retweet gambar ini dgn menuliskan #ZALORA3 dan mention teman
kamu utk retweet dan dapatkan kado dr ZALORA http://t.co/TuUtLJmx6U
149 retweets, 14 favs
@kaskus − Mar 1KASKUS
Tipe−tipe Pengendara Motor yang Jadi Sasaran Begal http://t.co/h4b788uAfs
#HotThread
115 retweets, 26 favs
@LazadaID − Mar 16Lazada.co.id
Siapa sih yang nolak #LenovoA6000 gratis??? Tunggu kabar gembiranya di
twitter LazadaID. RT kalau #AkuMauLenovoA6000!
103 retweets, 19 favs
@traveloka − Mar 3Traveloka
RT tweet ini jika kamu mau mendapatkan #TiketGratisTraveloka Tunggu info
lengkapnya besok! http://t.co/vHSblrGHaz
98 retweets, 6 favs
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40
Fashion
Twitter Trends 03.2014
41
Twitter Trends 03.2014
Fashion
16 197
17 134
25 776
27 257
28 749
42 860
59 101
60 913
114 476
129 093
+1% (+119)
+2% (+338)
+1% (+316)
+5% (+1 197)
+1% (+307)
+3% (+1 061)
+0% (+19)
+0% (+139)
+1% (+675)
+3% (+3 241)
Dianpelangi Company
BRO.DO
elzatta hijab
Zoya Fashion & Hijab
ARL by hardware
unkl347(TM)
I love Indonesia
Uniqlo Indonesia
PSD ORIGINALS
Crooz Cloth
Chart presents number of followers at the end of the month, and its increase.
−
−
−
−
−
−
−
−
−
−
10
9
8
7
6
5
4
3
2
1
The biggest Twitter profiles
Analytical tool for Facebook, YouTube & Twitter − try!
42
Twitter Trends 03.2014
Fashion
no new tweets
7.1
12.8
6.4
2.7
4.2
2.5
0.6
4.8
13
17
64
204
217
345
585
974
2 699
2 878
7 342
activities per tweet total number of activities
Dianpelangi Company
I love Indonesia
ARL by hardware
Uniqlo Indonesia
BRO.DO
unkl347(TM)
elzatta hijab
PSD ORIGINALS
Zoya Fashion & Hijab
Crooz Cloth
Total number of retweets, favorites and replies to all tweets.
−
−
−1
+1
−1
+1
−
−
−
−
10
9
8
7
6
5
4
3
2
1
The most engaging Twitter profiles
Reports and studies about social media − ask for more!
43
Twitter Trends 03.2014
Fashion
5
31
216
219
270
276
455
538
734
1 895
Dianpelangi Company
I love Indonesia
Uniqlo Indonesia
unkl347(TM)
BRO.DO
ARL by hardware
PSD ORIGINALS
elzatta hijab
Zoya Fashion & Hijab
Crooz Cloth
Total number of @mentions of a profile.
−
−
−2
−
−1
+3
−1
−1
+2
−
10
9
8
7
6
5
4
3
2
1
The most mentioned Twitter profiles
14 days of free social media analytics − sign up!
44
Twitter Trends 03.2014
Fashion
0
1
4
2
17
8
31
50
22
37
52
323
1 239
1 324
2 867
3 412
7 999
13 499
28 023
42 858
relative activity index activity index
Dianpelangi Company
I love Indonesia
ARL by hardware
Uniqlo Indonesia
BRO.DO
unkl347(TM)
elzatta hijab
Zoya Fashion & Hijab
Crooz Cloth
PSD ORIGINALS
Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period.
Relative Activity considers also number of followers; it allows to compare profiles with different number of followers.
−
−
−1
+1
−1
+1
−
−
−
−
10
9
8
7
6
5
4
3
2
1
The most interactive Twitter profiles
Fast & easy reporting of social media campaigns − just test!
45
Twitter Trends 03.2014
Fashion
The most engaging tweets
@Crooz − Mar 27Crooz Cloth
#RIPOLGASYAHPUTRA semoga amal & ibadahnya diterima disisi Allah SWT
O:−)
419 retweets, 16 favs
@ZoyaLovers − Mar 17Zoya Fashion & Hijab
Semoga Allah melebihkan kesabaran pada keadaan apapun yang kita hadapi,
aamiin :)
129 retweets, 43 favs
@elzattahijab − Mar 16elzatta hijab
"@Marini_Zumarnis: Photoshoot for elzatta @citraciki @elzattahijab
@ina_misshijab http://t.co/nz2RHDzbzy"
28 retweets, 42 favs
@petersaysdenim − Mar 22PSD ORIGINALS
ketika barang bajakan merajalela di pasaran,menandakan satu produk yang
sangat di terima di masyarakat dan sulit untuk di lupakan.
56 retweets, 6 favs
@UNIQLOINDONESIA − Mar 4Uniqlo Indonesia
Hooray! Tintin datang ke UNIQLO! Ayo cek koleksi UT Tintin terbaru di
UNIQLO! http://t.co/2zGGvyCGT1
18 retweets, 8 favs
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46
Food
Twitter Trends 03.2014
47
Twitter Trends 03.2014
Food
36 620
37 680
40 662
42 193
57 035
61 247
81 042
153 474
186 165
316 576
+3% (+1 100)
+9% (+3 017)
+2% (+765)
+3% (+1 124)
0% (− 218)
0% (−88)
+1% (+1 187)
+3% (+4 355)
+1% (+1 787)
0% (− 357)
J.CO Donuts & Coffee
BurgerKing Indonesia
PHD Indonesia
PizzaHut ID Official
JetZ Snack
Cupcakes Heaven
Walls Magnum
Indomie
KFC Jagonya Ayam!
#maicih
Chart presents number of followers at the end of the month, and its increase.
−1
+1
−
−
−
−
−
−
−
−
10
9
8
7
6
5
4
3
2
1
The biggest Twitter profiles
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48
Twitter Trends 03.2014
Food
2
2.2
3.5
4.4
25.8
31.4
24.5
16.2
60.1
2
592
602
765
786
1 859
2 226
2 867
2 998
3 726
4 034
activities per tweet total number of activities
Domino’s Indonesia
#maicih
#36thRumahKedua
PHD Indonesia
KFC Jagonya Ayam!
Indomie
Cupcakes Heaven
SilverQueen
BurgerKing Indonesia
Walls Magnum
Total number of retweets, favorites and replies to all tweets.
−3
−3
−3
+1
−2
−3
+6
−
+7
−
10
9
8
7
6
5
4
3
2
1
The most engaging Twitter profiles
Precise data−driven recommendations − check it out!
49
Twitter Trends 03.2014
Food
561
959
1 099
1 154
2 014
2 762
3 422
13 669
20 761
40 380
#36thRumahKedua
PHD Indonesia
Indomie
SilverQueen
Domino’s Indonesia
Walls Magnum
BurgerKing Indonesia
J.CO Donuts & Coffee
PizzaHut ID Official
KFC Jagonya Ayam!
Total number of @mentions of a profile.
−
−1
−1
+2
−
−1
+1
−
−
−
10
9
8
7
6
5
4
3
2
1
The most mentioned Twitter profiles
14 days of free social media analytics − sign up!
50
Twitter Trends 03.2014
Food
32
17
5
35
64
54
84
38
102
46
5 231
7 038
8 138
8 357
11 731
20 516
30 835
31 003
42 918
86 114
relative activity index activity index
#36thRumahKedua
PHD Indonesia
Indomie
Domino’s Indonesia
SilverQueen
BurgerKing Indonesia
J.CO Donuts & Coffee
Walls Magnum
PizzaHut ID Official
KFC Jagonya Ayam!
Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period.
Relative Activity considers also number of followers; it allows to compare profiles with different number of followers.
−
−1
−2
−
−1
+4
−1
+1
−
−
10
9
8
7
6
5
4
3
2
1
The most interactive Twitter profiles
14 days of free social media analytics − sign up!
51
Twitter Trends 03.2014
Food
The most engaging tweets
@cupcakesheaven − Mar 27Cupcakes Heaven
cupcake ulangtahun pertama tema binatang hutan..cocok utk ultah batita mau
kursus? bisa! wa 08128127970 http://t.co/2w9bCZdfjC
1236 retweets, 942 favs
@BurgerKing_ID − Mar 9BurgerKing Indonesia
Mau makan enak dan murah? Hanya dengan 10ribu rupiah kamu bisa makan Spicy
Burger di Burger King! http://t.co/1LF3isy9sw
938 retweets, 334 favs
@SilverQueenID − Mar 20SilverQueen
Utk nentuin diumumin pemenang or lanjut kuis,survey aja ya.Kl tweet ini
lbh byk RT, diumumin pemenang,kl lbh byk favorit lanjut #KuisSantai
21 retweets, 867 favs
@Indomielovers − Mar 17Indomie
Bahagia itu sesederhana makan Indomie pake topping favoritmu. Kamu suka
makan Indomie pake apa? (IG @ekatan82) http://t.co/3RxWiX4J6S
405 retweets, 125 favs
@KFCINDONESIA − Mar 27KFC Jagonya Ayam!
Turut berduka cita atas meninggalnya Olga Syahputra. Semoga almarhum
diterima di sisi−Nya dan keluarga yg ditinggalkan diberi ketabahan.
68 retweets, 17 favs
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52
Technologies
Twitter Trends 03.2014
53
Twitter Trends 03.2014
Technologies
75 389
81 272
114 735
115 482
159 304
187 745
204 436
223 973
259 181
919 127
+4% (+2 835)
+4% (+3 113)
+4% (+4 175)
+4% (+4 172)
+49% (+52 652)
+4% (+6 946)
+7% (+12 841)
+1% (+2 001)
+4% (+10 155)
+6% (+49 882)
Toshiba TV Indonesia
Dell Lovers Indo.
LG Mobile Indonesia
HP Indonesia
Lenovo Indonesia
SonyXperiaID
ASUS Indonesia
OPPO Indonesia
Acer Indonesia
Samsung Indonesia
Chart presents number of followers at the end of the month, and its increase.
−
−
−1
−1
+2
−
−
−
−
−
10
9
8
7
6
5
4
3
2
1
The biggest Twitter profiles
Analytical tool for Facebook, YouTube & Twitter − try!
54
Twitter Trends 03.2014
Technologies
2.4
32.3
6.5
11.6
7.6
3.9
17
27.4
21
101.7
802
1 098
1 156
1 629
1 789
1 885
2 498
4 216
4 482
27 654
activities per tweet total number of activities
Nikon Indonesia
HP Indonesia
LG Mobile Indonesia
ASUS Indonesia
Acer Indonesia
SonyXperiaID
Microsoft Indonesia
OPPO Indonesia
Lenovo Indonesia
Samsung Indonesia
Total number of retweets, favorites and replies to all tweets.
−3
−
+2
+1
−3
+1
+1
−1
+2
−
10
9
8
7
6
5
4
3
2
1
The most engaging Twitter profiles
Precise data−driven recommendations − check it out!
55
Twitter Trends 03.2014
Technologies
425
869
889
1 022
1 126
1 215
1 436
2 030
6 634
16 144
Lenovo Mobile ID
LG Mobile Indonesia
ASUS Indonesia
SonyXperiaID
Microsoft Indonesia
Acer Indonesia
Lenovo Indonesia
HP Indonesia
Samsung Indonesia
OPPO Indonesia
Total number of @mentions of a profile.
+2
+1
−1
−3
−1
−2
+4
+6
−
−
10
9
8
7
6
5
4
3
2
1
The most mentioned Twitter profiles
Fast & easy reporting of social media campaigns − just test!
56
Twitter Trends 03.2014
Technologies
112
6
7
12
5
6
5
9
22
9
6 756
6 851
8 397
8 997
9 859
11 793
12 680
14 795
48 846
81 955
relative activity index activity index
Nikon Indonesia
LG Mobile Indonesia
HP Indonesia
Microsoft Indonesia
ASUS Indonesia
SonyXperiaID
Acer Indonesia
Lenovo Indonesia
OPPO Indonesia
Samsung Indonesia
Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period.
Relative Activity considers also number of followers; it allows to compare profiles with different number of followers.
−4
−
+2
−
+2
−
−1
+1
−
−
10
9
8
7
6
5
4
3
2
1
The most interactive Twitter profiles
Precise data−driven recommendations − check it out!
57
Twitter Trends 03.2014
Technologies
The most engaging tweets
@Samsung_ID − Mar 4Samsung Indonesia
Jago nyanyi / punya kemampuan jd penyiar? Upload rekaman lagu / siaranmu
ke http://t.co/nxtul051Dq skrg! #ComMEnity http://t.co/7zZ84V18vL
1641 retweets, 1169 favs
@Lenovo_ID − Mar 23Lenovo Indonesia
Belajar bikin film dengan sutradara @AnggaSasongko, Lenovo &
@Intel_Indonesia? Klik http://t.co/f3qcDAoeKT sekarang!
http://t.co/ziw1pQrSnq
289 retweets, 206 favs
@MicrosoftID − Mar 25Microsoft Indonesia
Sudah siap untuk ikutan kompetisinya? RT, reply, dan favorit ya!
#WeSpeakCodeLumia
235 retweets, 219 favs
@OPPOIndonesia − Mar 19OPPO Indonesia
Ofans, pengen dapetin kejutan OPPO R5? RT dulu yuk! :)
186 retweets, 9 favs
@LGMobileID − Mar 4LG Mobile Indonesia
2. Sekarang, pecahkan teka−teki lainnya di http://t.co/ffxZuoRowV &
menangkan hadiah menarik dari @LGMobileID http://t.co/2GxaM3KBgI
112 retweets, 10 favs
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58
Telecommunications
Twitter Trends 03.2014
59
Twitter Trends 03.2014
Telecommunications
21 970
30 658
59 639
94 665
116 400
122 459
301 796
417 070
626 443
1 080 877
+20% (+3 626)
+0% (+132)
+28% (+13 049)
+2% (+1 588)
+2% (+2 203)
+2% (+2 078)
+2% (+5 494)
+2% (+8 788)
+4% (+22 125)
+1% (+7 395)
BOLT! Care
Flexi Irit
BOLT! Super 4G LTE
Esia−BTEL
AXIS
3 Indonesia
Smartfren
Indosat
Telkomsel
XL Axiata
Chart presents number of followers at the end of the month, and its increase.
−
−
−
−
−
−
−
−
−
−
10
9
8
7
6
5
4
3
2
1
The biggest Twitter profiles
Reports and studies about social media − ask for more!
60
Twitter Trends 03.2014
Telecommunications
1.3
21.7
0.7
35.3
5.8
5.6
10.2
14.6
35.1
27.2
116
130
169
3 108
4 158
6 072
8 225
13 418
32 461
35 596
activities per tweet total number of activities
Flexi Irit
AXIS
Esia−BTEL
BOLT! Care
BOLT! Super 4G LTE
3 Indonesia
XL Axiata
Indosat
Smartfren
Telkomsel
Total number of retweets, favorites and replies to all tweets.
−
−2
+1
+1
−
−
−
−1
−1
+2
10
9
8
7
6
5
4
3
2
1
The most engaging Twitter profiles
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61
Twitter Trends 03.2014
Telecommunications
72
183
405
4 164
5 783
6 627
6 999
9 827
27 659
49 681
IM3 Indosat
AXIS
Esia−BTEL
BOLT! Care
BOLT! Super 4G LTE
3 Indonesia
XL Axiata
Indosat
Smartfren
Telkomsel
Total number of @mentions of a profile.
−
−1
+1
−
−4
+1
+1
+1
+1
−
10
9
8
7
6
5
4
3
2
1
The most mentioned Twitter profiles
Precise data−driven recommendations − check it out!
62
Twitter Trends 03.2014
Telecommunications
1
4
3
52
183
4
50
15
46
94
875
1 170
3 252
31 125
40 109
46 497
61 683
62 786
138 919
587 636
relative activity index activity index
AXIS
Flexi Irit
Esia−BTEL
BOLT! Super 4G LTE
BOLT! Care
XL Axiata
3 Indonesia
Indosat
Smartfren
Telkomsel
Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period.
Relative Activity considers also number of followers; it allows to compare profiles with different number of followers.
−2
+1
+1
−3
−
+2
+1
−
−
−
10
9
8
7
6
5
4
3
2
1
The most interactive Twitter profiles
Reports and studies about social media − ask for more!
63
Twitter Trends 03.2014
Telecommunications
The most engaging tweets
@smartfrenworld − Mar 2Smartfren
Tantangan #SemangatSenin hari ini: "Apa judul & siapa penyanyi dari
potongan lirik lagu berikut?" #CelebrateMoment http://t.co/ce063AJeA5
110 retweets, 18 favs
@Telkomsel − Mar 29Telkomsel
Hargai apapun yang kamu miliki, namun jangan biarkan yang tak berarti
membuatmu kehilangan sesuatu yang berarti. Selamat malam! :)
101 retweets, 10 favs
@triindonesia − Mar 113 Indonesia
Selamat menjawab #TriKuis http://t.co/tpAAFoSv2P
102 retweets, 8 favs
@indosatmania − Mar 26Indosat
Main game makin seru pake fitur premium Tuips! Belinya gampang krn
#beliappspakepulsa :D Cek http://t.co/nvXxL2c0P4 http://t.co/kAAkusE90A
46 retweets, 40 favs
@XL123 − Mar 2XL Axiata
Lengkapi 2 bait pertama pantun berikut: ______ ______ Yuk, ikutan
#OndeMonday, Kita rayain anniversary−nya Elevenia. @eleveniaID @XL123."
66 retweets, 10 favs
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media sosial Indonesia Twitter fanpage march 2015

  • 1. www.sotrender.com www.joyintermedia.sg Twitter Trends Indonesia M A R C H 2 0 1 5 T W I T T E R T W E E T S F O L L O W E D F O L L O W E R S F A V O R I T E S R E T W E E T S A C T I V I T I E S 02 Top growth 1 2 3 S T A R B U C K S I N D O N E S I A P R A B O W O S U B I A N T O L E N O V O I N D O N E S I A 01 Top engagement 1 2 3 S M A R T F R E N S A M S U N G I N D O N E S I A T E L K O M S E L 35 596 32 461 27 654 Activities: Activities: Activities: 27 35 102 Per tweet: Per tweet: Per tweet: + 49 % FOLLOWERS + 7 % FOLLOWERS + 4 % FOLLOWERS
  • 2. www.sotrender.com www.joyintermedia.sg 05 Top hashtags top hashtags and mentions are most used by pages administrators 06 Most mentioned #AUSPOL #Bali9 #CelebratePleasure count: 7 347 count: 3 775 count: 2 489 @Telkomsel @KFCINDONESIA @jokowi_do2 count: 49 681 count: 40 380 count: 34 283 04 Top retweets and replies 1 2 3 M A N D I R I C A R E M A N D I R I F I E S T A T E L K O M S E L 03 Most tweeting 1 2 3 W A L L S M A G N U M T E L K O M S E L P S D O R I G I N A L S 71 063 4 575 4 199 4 408 Basic tweets Basic tweets Basic tweets Retweets & replies Retweets & replies Retweets & replies 1 983 1 309
  • 3. Twitter Trends Editorial All Indonesian Brands Automotive Banks Beverages Cosmetics E−commerce Fashion Food Technologies Telecommunications 4 5 11 17 23 29 35 41 47 53 59 table of contents 1/1 Reports and studies about social media − ask for more!
  • 4. Twitter Trends 03.2014 Editorial 1/1 Sotrender and Joy Intermedia are proud to present the seventh edition of Fanpage & Twitter Trends Indonesia. Our report contains the data on reach, engagement and content for 14 different industries present on Facebook & Twitter. New categories in Sotrender reports about Facebook in Indonesia We added 5 new categories to Fanpage Trends report in March. Do we see any changes in All Indonesian Brands rank? OLX kept its position as the biggest Facebook page. This is probably because OLX provides various products from many different categories while fanpages such as Blackberry, XL Rame, Yamaha Motor Indonesia and Lazada Indonesia provide less variations products they advertised. Moreover, surprisingly, Kratingdaeng Indonesia managed to reach first position as biggest Facebook Fanpage in Beverage category in March whereas Sehat AQUA always got the first for several months. Although, OLX was the biggest fanpage on Facebook in Indonesia last month, it wasn’t in the top of engagement ranking. Indomie, followed by Samsung, had the most engaging fanpage. The fact that Indomie posted a quiz in March on its fanpage, it engaged its fans to be more connected and active on it. The fact that Samsung is going to launch the next generation of Samsung Galaxy Note and Samsung Note Edge, makes its fans impatient to see and own the devices. Overview of Twitter in Indonesia in March 2015 Telkomsel provided the best customer service and was the most engaging profile in Twitter in Indonesia. No other Indonesian brand responded to 90% of fans’ posts. It’s a very good way to maintain interactions with its fans for increasing their sales or, at least, enlarging their fanbase. In summary, in order to enlarge their Facebook or Twitter profiles, brands should communicate and interact with their fans on very regular basis. If a brand provides a great customer service and engages fans, it’s likely that other users will become interested in becoming future customers as well. What’s more, brands should be more active on Facebook to attract people and make them aware of the brand. What happened on Indonesian Facebook and Twitter in March? We are giving the complete information in this latest Trends report edition. Fast & easy reporting of social media campaigns − just test! 4
  • 6. Twitter Trends 03.2014 All Indonesian Brands 301 796 316 576 363 255 417 070 454 376 626 443 773 289 919 127 1 080 877 2 136 669 +2% (+5 494) 0% (− 357) +4% (+14 537) +2% (+8 788) +8% (+33 660) +4% (+22 125) +7% (+51 807) +6% (+49 882) +1% (+7 395) +1% (+29 230) Smartfren #maicih BNI Indosat wirausaha mandiri Telkomsel Starbucks Indonesia Samsung Indonesia XL Axiata KASKUS Chart presents number of followers at the end of the month, and its increase. − − − − − − − − − − 10 9 8 7 6 5 4 3 2 1 The biggest Twitter profiles 14 days of free social media analytics − sign up! 6
  • 7. Twitter Trends 03.2014 All Indonesian Brands 15.6 13 10.2 14.8 31 14.6 35.2 101.7 35.1 27.2 7 314 7 342 8 225 9 459 12 398 13 418 16 347 27 654 32 461 35 596 activities per tweet total number of activities welovehonda Crooz Cloth XL Axiata Yamaha Indonesia mandiri fiesta Indosat KASKUS Samsung Indonesia Smartfren Telkomsel Total number of retweets, favorites and replies to all tweets. −5 − +2 − +14 −3 +2 − −1 +3 10 9 8 7 6 5 4 3 2 1 The most engaging Twitter profiles Fast & easy reporting of social media campaigns − just test! 7
  • 8. Twitter Trends 03.2014 All Indonesian Brands 14 328 16 144 18 608 19 928 20 761 22 177 27 659 27 943 40 380 49 681 mandiri fiesta OPPO Indonesia KASKUS Starbucks Indonesia PizzaHut ID Official OLX.co.id Smartfren Yamaha Indonesia KFC Jagonya Ayam! Telkomsel Total number of @mentions of a profile. +7 +13 − − − +4 +7 +1 − +2 10 9 8 7 6 5 4 3 2 1 The most mentioned Twitter profiles Reports and studies about social media − ask for more! 8
  • 9. Twitter Trends 03.2014 All Indonesian Brands 22 50 15 4 9 38 46 31 46 94 48 846 61 683 62 786 77 474 81 955 83 704 86 114 90 891 138 919 587 636 relative activity index activity index OPPO Indonesia 3 Indonesia Indosat KASKUS Samsung Indonesia Yamaha Indonesia KFC Jagonya Ayam! mandiri fiesta Smartfren Telkomsel Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period. Relative Activity considers also number of followers; it allows to compare profiles with different number of followers. +14 +1 −4 +1 +8 − +2 +8 − − 10 9 8 7 6 5 4 3 2 1 The most interactive Twitter profiles Precise data−driven recommendations − check it out! 9
  • 10. Twitter Trends 03.2014 All Indonesian Brands The most engaging tweets @Samsung_ID − Mar 4Samsung Indonesia Jago nyanyi / punya kemampuan jd penyiar? Upload rekaman lagu / siaranmu ke http://t.co/nxtul051Dq skrg! #ComMEnity http://t.co/7zZ84V18vL 1641 retweets, 1169 favs @cupcakesheaven − Mar 27Cupcakes Heaven cupcake ulangtahun pertama tema binatang hutan..cocok utk ultah batita mau kursus? bisa! wa 08128127970 http://t.co/2w9bCZdfjC 1236 retweets, 942 favs @BurgerKing_ID − Mar 9BurgerKing Indonesia Mau makan enak dan murah? Hanya dengan 10ribu rupiah kamu bisa makan Spicy Burger di Burger King! http://t.co/1LF3isy9sw 938 retweets, 334 favs @SilverQueenID − Mar 20SilverQueen Utk nentuin diumumin pemenang or lanjut kuis,survey aja ya.Kl tweet ini lbh byk RT, diumumin pemenang,kl lbh byk favorit lanjut #KuisSantai 21 retweets, 867 favs @mizoneid − Mar 21Mizone Indonesia Buat harimu terus semangat terus! Beli 3 Mizone bisa dapat motor, TV, HP, pulsa & uang tunai! http://t.co/JBYZDB4sU6 http://t.co/FlnU3D88yD 365 retweets, 391 favs 14 days of free social media analytics − sign up! 10
  • 12. Twitter Trends 03.2014 Automotive 8 480 10 626 27 394 29 823 33 142 49 121 82 743 122 452 221 998 284 569 +2% (+136) +4% (+366) +2% (+463) +2% (+673) +4% (+1 238) +10% (+4 531) +1% (+962) +1% (+891) +1% (+2 634) +1% (+3 117) KIA Motors Indonesia Ford Indonesia Suzuki Indonesia Honda Indonesia NISSAN Indonesia Chevrolet Indonesia Daihatsu Indonesia Toyota Indonesia Yamaha Indonesia welovehonda Chart presents number of followers at the end of the month, and its increase. − − − − − − − − − − 10 9 8 7 6 5 4 3 2 1 The biggest Twitter profiles Fast & easy reporting of social media campaigns − just test! 12
  • 13. Twitter Trends 03.2014 Automotive 1.5 3.4 4.3 6 46.5 9.1 19.9 7.7 15.6 14.8 261 319 702 958 1 628 2 173 3 148 3 214 7 314 9 459 activities per tweet total number of activities KIA Motors Indonesia Suzuki Indonesia Kawasaki Indonesia NISSAN Indonesia Chevrolet Indonesia Toyota Indonesia Honda Indonesia Daihatsu Indonesia welovehonda Yamaha Indonesia Total number of retweets, favorites and replies to all tweets. − − −1 +1 −1 −2 +2 +1 −1 +1 10 9 8 7 6 5 4 3 2 1 The most engaging Twitter profiles 14 days of free social media analytics − sign up! 13
  • 14. Twitter Trends 03.2014 Automotive 202 238 277 632 1 455 1 468 1 732 4 016 12 628 27 943 Suzuki Indonesia Kawasaki Indonesia Ford Indonesia Honda Indonesia NISSAN Indonesia Chevrolet Indonesia Daihatsu Indonesia welovehonda Toyota Indonesia Yamaha Indonesia Total number of @mentions of a profile. −1 −1 +3 −1 +1 −1 +1 − − − 10 9 8 7 6 5 4 3 2 1 The most mentioned Twitter profiles Precise data−driven recommendations − check it out! 14
  • 15. Twitter Trends 03.2014 Automotive 28 10 52 20 15 29 21 11 27 38 2 391 2 739 3 651 6 776 7 464 8 576 17 263 32 470 33 279 83 704 relative activity index activity index KIA Motors Indonesia Suzuki Indonesia Kawasaki Indonesia NISSAN Indonesia Chevrolet Indonesia Honda Indonesia Daihatsu Indonesia welovehonda Toyota Indonesia Yamaha Indonesia Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period. Relative Activity considers also number of followers; it allows to compare profiles with different number of followers. − − − − −2 +1 +1 − − − 10 9 8 7 6 5 4 3 2 1 The most interactive Twitter profiles Precise data−driven recommendations − check it out! 15
  • 16. Twitter Trends 03.2014 Automotive The most engaging tweets @hondaisme − Mar 15Honda Indonesia @officialJKT48 with All New Honda Jazz http://t.co/uJWfR1KJ6t 262 retweets, 269 favs @welovehonda − Mar 16welovehonda Short Version dari Behind The Scene Honda BeAT with @officialJKT48 nih Brosis! Check it Out! https://t.co/4f9Nj8besw #2BeaTforevery1 173 retweets, 144 favs @ChevyIndonesia − Mar 11Chevrolet Indonesia Join yuk, nonton #AskManUtd LIVE @ChevroletFC bareng @ariebest7 dari @unitedarmyfc 16 Maret http://t.co/9HuAVN94gJ http://t.co/M0h55rlxf6 170 retweets, 55 favs @DaihatsuInd − Mar 19Daihatsu Indonesia Tantangan #KuisKamisDaihatsu kali ini, kamu harus menjawab nama ilmuan Bumi yg tergabung dlm misi penyelamatan bumi! http://t.co/9a9LRiLXLq 125 retweets, 8 favs @YamahaIndonesia − Mar 7Yamaha Indonesia ALL NEW SOUL GT 125, Gagah meyakinkan dan siap jadi pusat perhatian dengan tampilan dan desain body yg garang. http://t.co/oxfsnZwTgT 73 retweets, 55 favs 14 days of free social media analytics − sign up! 16
  • 18. Twitter Trends 03.2014 Banks 47 443 56 981 68 842 86 784 96 015 112 556 191 828 291 961 363 255 454 376 +2% (+1 087) +4% (+2 382) +2% (+1 383) +5% (+4 446) +5% (+4 629) +3% (+3 134) +11% (+19 730) +2% (+5 105) +4% (+14 537) +8% (+33 660) BANK BRI Bank OCBC NISP mandiri kartu kredit Commonwealth Bank ID BII Maybank Bank Syariah Mandiri Xpresi BCA mandiri fiesta BNI wirausaha mandiri Chart presents number of followers at the end of the month, and its increase. − − − − − − − − − − 10 9 8 7 6 5 4 3 2 1 The biggest Twitter profiles Precise data−driven recommendations − check it out! 18
  • 19. Twitter Trends 03.2014 Banks 2.7 0.6 2.8 5.3 16.3 10.8 12.1 10.5 26.9 31 502 523 798 1 347 1 422 1 877 3 460 4 904 6 104 12 398 activities per tweet total number of activities Xpresi BCA Commonwealth Bank ID mandiri kartu kredit CIMB Niaga BANK BRI mandiricare BNI wirausaha mandiri bank mandiri mandiri fiesta Total number of retweets, favorites and replies to all tweets. −2 +1 +1 − − −1 −2 − +3 − 10 9 8 7 6 5 4 3 2 1 The most engaging Twitter profiles Precise data−driven recommendations − check it out! 19
  • 20. Twitter Trends 03.2014 Banks 510 526 881 950 954 2 635 2 998 3 327 5 930 14 328 Xpresi BCA Bank OCBC NISP mandiri kartu kredit BANK BRI CIMB Niaga mandiricare BNI wirausaha mandiri bank mandiri mandiri fiesta Total number of @mentions of a profile. −1 +2 − − − −3 −1 +2 +2 − 10 9 8 7 6 5 4 3 2 1 The most mentioned Twitter profiles Reports and studies about social media − ask for more! 20
  • 21. Twitter Trends 03.2014 Banks 9 17 41 14 18 6 6 122 126 31 5 010 8 011 11 638 12 227 12 658 22 282 25 441 33 363 36 294 90 891 relative activity index activity index Bank OCBC NISP BANK BRI CIMB Niaga Commonwealth Bank ID mandiri kartu kredit BNI wirausaha mandiri bank mandiri mandiricare mandiri fiesta Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period. Relative Activity considers also number of followers; it allows to compare profiles with different number of followers. +2 − − −2 − −2 − +4 − − 10 9 8 7 6 5 4 3 2 1 The most interactive Twitter profiles Precise data−driven recommendations − check it out! 21
  • 22. Twitter Trends 03.2014 Banks The most engaging tweets @BNI46 − Mar 5BNI Menangkan iPhone 6,iPhone 5S &10 iPod Shuffle di twitpic competition #BNIATMPRIMA. http://t.co/bp1kjT5cMK @atmprima http://t.co/ADDoLB3xVj 298 retweets, 168 favs @bankmandiri − Mar 16bank mandiri Mau GRATIS tiket konser One Direction? Ikutan aja kuis #1Decash dr @bankmandiri ! Follow utk info lengkap! http://t.co/qyZhe3ekoK 265 retweets, 86 favs @mandirifiesta − Mar 22mandiri fiesta Who am I? Clue : Anggota One Direction keturunan pakistan. Jangan lupa gunakan hashtag #mandirikonser #1DINDO http://t.co/5x333EbIFi 210 retweets, 69 favs @CIMBIndonesia − Mar 13CIMB Niaga (1/3) Mau voucher @sodexoindonesia? Yuk jwb:Jika kartu ATMmu hilang jam 7 mlm, dmn kamu bs dpt kartu gantinya scr lgsg? #lelangDigitalLounge 114 retweets, 6 favs @wrausahamandiri − Mar 14wirausaha mandiri Ingin mndptkan koleksi busana muslim yg unik, menawan & mempesona? Booth fashion milik @Bellaudya829 dpt mnjdi plhn NANA http://t.co/q97LA3wyQQ 26 retweets, 40 favs Analytical tool for Facebook, YouTube & Twitter − try! 22
  • 24. Twitter Trends 03.2014 Beverages 74 525 107 573 113 418 116 091 158 372 163 612 189 526 213 972 226 151 773 289 0% (− 106) +1% (+1 572) +0% (+181) 0% (− 425) +1% (+1 931) +0% (+238) +0% (+409) +0% (+159) +1% (+1 184) +7% (+51 807) Pepsi Indonesia Pocari Sweat Frestea Indonesia Kratingdaeng L−Men #invincible NutriSari Coca−Cola Indonesia Mizone Indonesia AQUA Starbucks Indonesia Chart presents number of followers at the end of the month, and its increase. − − − − − − − − − − 10 9 8 7 6 5 4 3 2 1 The biggest Twitter profiles Fast & easy reporting of social media campaigns − just test! 24
  • 25. Twitter Trends 03.2014 Beverages 4.8 2.1 48 59.3 46.8 45.8 49.1 8.2 17.7 19.1 322 550 816 1 364 1 591 1 693 2 356 3 107 5 571 6 624 activities per tweet total number of activities Minute Maid Pulpy Make Your Move! Mizone Indonesia Frestea Indonesia Starbucks Indonesia Coca−Cola Indonesia AQUA Pocari Sweat L−Men #invincible NutriSari Total number of retweets, favorites and replies to all tweets. +9 −6 − +8 −1 +2 +2 +6 −1 +1 10 9 8 7 6 5 4 3 2 1 The most engaging Twitter profiles Analytical tool for Facebook, YouTube & Twitter − try! 25
  • 26. Twitter Trends 03.2014 Beverages 607 813 953 1 312 1 459 1 848 2 066 2 933 3 263 19 928 AQUA Es Teler 77 Frestea Indonesia CoffeeBeanIndonesia L−Men #invincible Coca−Cola Indonesia Pocari Sweat Excelso Coffee NutriSari Starbucks Indonesia Total number of @mentions of a profile. −1 −1 +9 −2 −3 +7 +7 −1 +2 − 10 9 8 7 6 5 4 3 2 1 The most mentioned Twitter profiles Analytical tool for Facebook, YouTube & Twitter − try! 26
  • 27. Twitter Trends 03.2014 Beverages 18 36 4 4 3 65 13 14 18 6 4 410 4 511 5 038 7 541 7 580 8 227 14 351 22 565 29 605 44 593 relative activity index activity index Waktunya Kapal Api Make Your Move! Frestea Indonesia Coca−Cola Indonesia AQUA Excelso Coffee Pocari Sweat L−Men #invincible NutriSari Starbucks Indonesia Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period. Relative Activity considers also number of followers; it allows to compare profiles with different number of followers. −3 −5 +11 +4 +3 − +4 −1 +1 − 10 9 8 7 6 5 4 3 2 1 The most interactive Twitter profiles 14 days of free social media analytics − sign up! 27
  • 28. Twitter Trends 03.2014 Beverages The most engaging tweets @mizoneid − Mar 21Mizone Indonesia Buat harimu terus semangat terus! Beli 3 Mizone bisa dapat motor, TV, HP, pulsa & uang tunai! http://t.co/JBYZDB4sU6 http://t.co/FlnU3D88yD 365 retweets, 391 favs @Frestea_id − Mar 1Frestea Indonesia Coba cek HP kamu, dan sebutin 1 nama terakhir yang bikin kamu tetep #KalemAjaLanjutTerus bulan lalu. http://t.co/xrXdbHZzeR 289 retweets, 237 favs @sehatAQUA − Mar 24AQUA Bandung! Mau hadiah iPad & iPod? Ayo ikut tes konsentrasi dari #AdaAQUA. Yuk catat tanggal & lokasinya! http://t.co/vOboyumsIl 279 retweets, 167 favs @pocariID − Mar 28Pocari Sweat Kenalin ya, ini keluarga alien yg baru datang ke bumi. Mereka adl Popo, Caca, Riri, Swea−Swea, & Toto. #PenampakanUFO http://t.co/DoAK4EXHtZ 145 retweets, 174 favs @NutriSariID − Mar 26NutriSari Yuk, tebak lanjutan dari rangkaian gambar berikut! Yang mana ya jawabannya? #NSQuiz http://t.co/pQMxJC1aQN 227 retweets, 11 favs Fast & easy reporting of social media campaigns − just test! 28
  • 30. Twitter Trends 03.2014 Cosmetics 218 1 846 6 546 12 734 13 640 16 174 20 575 25 024 28 513 90 078 0% (−1) +1% (+15) +1% (+44) +1% (+136) 0% (−23) +2% (+320) +3% (+551) +1% (+245) +1% (+192) +2% (+1 369) Rivera Cosmetics gatsby_indonesia MustikaRatuIND PAC MARTHA TILAAR Rexona POND’S Indonesia Sariayu MarthaTilaar Vaseline Indonesia Garnier Indonesia Wardah Cosmetics Chart presents number of followers at the end of the month, and its increase. − − − − − − − − − − 10 9 8 7 6 5 4 3 2 1 The biggest Twitter profiles Fast & easy reporting of social media campaigns − just test! 30
  • 31. Twitter Trends 03.2014 Cosmetics 1 0.2 0.8 2.3 2.5 1 1.4 1 7.2 9.3 4 13 14 49 76 93 103 121 1 086 4 654 activities per tweet total number of activities LaTulipe Cosmetiques gatsby_indonesia Rexona PAC MARTHA TILAAR Garnier Indonesia Vaseline Indonesia POND’S Indonesia MustikaRatuIND Wardah Cosmetics Sariayu MarthaTilaar Total number of retweets, favorites and replies to all tweets. −2 − +2 − −2 +1 +1 − − − 10 9 8 7 6 5 4 3 2 1 The most engaging Twitter profiles 14 days of free social media analytics − sign up! 31
  • 32. Twitter Trends 03.2014 Cosmetics 17 19 21 33 37 89 108 175 643 3 495 gatsby_indonesia PAC MARTHA TILAAR LaTulipe Cosmetiques Rexona Vaseline Indonesia MustikaRatuIND Garnier Indonesia POND’S Indonesia Wardah Cosmetics Sariayu MarthaTilaar Total number of @mentions of a profile. −1 −6 − +3 − − +3 +1 − − 10 9 8 7 6 5 4 3 2 1 The most mentioned Twitter profiles Analytical tool for Facebook, YouTube & Twitter − try! 32
  • 33. Twitter Trends 03.2014 Cosmetics 43 2 3 33 2 5 21 9 6 120 91 242 333 611 649 1 216 1 358 1 522 5 515 24 776 relative activity index activity index LaTulipe Cosmetiques Rexona PAC MARTHA TILAAR gatsby_indonesia Garnier Indonesia Vaseline Indonesia MustikaRatuIND POND’S Indonesia Wardah Cosmetics Sariayu MarthaTilaar Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period. Relative Activity considers also number of followers; it allows to compare profiles with different number of followers. −1 −1 −2 +3 +1 − −1 +1 − − 10 9 8 7 6 5 4 3 2 1 The most interactive Twitter profiles Precise data−driven recommendations − check it out! 33
  • 34. Twitter Trends 03.2014 Cosmetics The most engaging tweets @Sariayu_MT − Mar 1Sariayu MarthaTilaar Pertanyaan 5: Brpa Kombinasi Warna Lipstik Yg Ada Pada Scene Terakir The Color Trend Dlm Video Ini? http://t.co/0sM0S0mf9R #SariayuIFW2015 71 retweets, 6 favs @wardahbeauty − Mar 19Wardah Cosmetics Dare to be different! Good morning Ladies :) http://t.co/wlNYC20n8x 29 retweets, 3 favs @VaselineID − Mar 7Vaseline Indonesia RT jika kamu adalah pengguna setia Vaseline :) 8 retweets, 0 favs @GarnierID − Mar 29Garnier Indonesia Atasi kulit kusam & pucat dgn Garnier Sakura White utk kulit putih cerah merona dalam 4 minggu. #SayangiDirimu ^^ http://t.co/huqENwIQ8B 3 retweets, 2 favs @myponds − Mar 2POND’S Indonesia Campur 1 butir kuning telur dengan ½ buah alpukat yang sudah dihancurkan. Lakukan secara rutin 1 minggu 1x. http://t.co/7DLT99HqEd 4 retweets, 1 favs Reports and studies about social media − ask for more! 34
  • 36. Twitter Trends 03.2014 E−commerce 38 270 53 368 60 076 63 148 66 724 71 620 74 934 111 371 155 736 2 136 669 +8% (+2 753) +0% (+168) +1% (+363) +26% (+13 113) +42% (+19 666) +10% (+6 257) +9% (+6 083) −1% (−1 474) +1% (+1 427) +1% (+29 230) ZALORA Indonesia Rakuten.co.id berniaga Blibli.com Bhinneka.Com Tiket.com Lazada.co.id elevenia OLX.co.id KASKUS Chart presents number of followers at the end of the month, and its increase. − −2 −2 +1 +3 − − − − − 10 9 8 7 6 5 4 3 2 1 The biggest Twitter profiles Analytical tool for Facebook, YouTube & Twitter − try! 36
  • 37. Twitter Trends 03.2014 E−commerce 2.5 3.9 2 9.9 7.4 6.3 7.2 13 11.6 35.2 1 284 1 293 1 361 1 806 1 835 1 975 3 489 4 786 6 237 16 347 activities per tweet total number of activities Blibli.com Tiket.com Tokopedia Traveloka GrouponID elevenia ZALORA Indonesia Lazada.co.id Bhinneka.Com KASKUS Total number of retweets, favorites and replies to all tweets. −8 −2 +1 +3 +2 − − +3 +1 − 10 9 8 7 6 5 4 3 2 1 The most engaging Twitter profiles Analytical tool for Facebook, YouTube & Twitter − try! 37
  • 38. Twitter Trends 03.2014 E−commerce 885 1 283 1 361 1 644 2 581 2 615 6 745 10 799 18 608 22 177 Bhinneka.Com Tokopedia Tiket.com Blibli.com elevenia Traveloka ZALORA Indonesia Lazada.co.id KASKUS OLX.co.id Total number of @mentions of a profile. −9 − − −2 +1 +5 +2 +1 − +2 10 9 8 7 6 5 4 3 2 1 The most mentioned Twitter profiles 14 days of free social media analytics − sign up! 38
  • 39. Twitter Trends 03.2014 E−commerce 29 19 11 74 73 31 52 105 30 4 9 060 12 083 12 698 13 313 16 764 20 605 38 838 40 063 47 377 77 474 relative activity index activity index GrouponID Blibli.com elevenia Tokopedia Traveloka Bhinneka.Com Lazada.co.id ZALORA Indonesia OLX.co.id KASKUS Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period. Relative Activity considers also number of followers; it allows to compare profiles with different number of followers. +1 −4 − +2 +4 −4 − +3 +1 +1 10 9 8 7 6 5 4 3 2 1 The most interactive Twitter profiles Analytical tool for Facebook, YouTube & Twitter − try! 39
  • 40. Twitter Trends 03.2014 E−commerce The most engaging tweets @GrouponID − Mar 19GrouponID 1. RT this −−> Follow @GrouponID and Get MAP Gift Voucher Rp.200.000 NOW! #GrouponSchollQuiz http://t.co/Rn7IbtOoG0 312 retweets, 9 favs @ZaloraID − Mar 2ZALORA Indonesia #QUIZ TIME! Retweet gambar ini dgn menuliskan #ZALORA3 dan mention teman kamu utk retweet dan dapatkan kado dr ZALORA http://t.co/TuUtLJmx6U 149 retweets, 14 favs @kaskus − Mar 1KASKUS Tipe−tipe Pengendara Motor yang Jadi Sasaran Begal http://t.co/h4b788uAfs #HotThread 115 retweets, 26 favs @LazadaID − Mar 16Lazada.co.id Siapa sih yang nolak #LenovoA6000 gratis??? Tunggu kabar gembiranya di twitter LazadaID. RT kalau #AkuMauLenovoA6000! 103 retweets, 19 favs @traveloka − Mar 3Traveloka RT tweet ini jika kamu mau mendapatkan #TiketGratisTraveloka Tunggu info lengkapnya besok! http://t.co/vHSblrGHaz 98 retweets, 6 favs Fast & easy reporting of social media campaigns − just test! 40
  • 42. Twitter Trends 03.2014 Fashion 16 197 17 134 25 776 27 257 28 749 42 860 59 101 60 913 114 476 129 093 +1% (+119) +2% (+338) +1% (+316) +5% (+1 197) +1% (+307) +3% (+1 061) +0% (+19) +0% (+139) +1% (+675) +3% (+3 241) Dianpelangi Company BRO.DO elzatta hijab Zoya Fashion & Hijab ARL by hardware unkl347(TM) I love Indonesia Uniqlo Indonesia PSD ORIGINALS Crooz Cloth Chart presents number of followers at the end of the month, and its increase. − − − − − − − − − − 10 9 8 7 6 5 4 3 2 1 The biggest Twitter profiles Analytical tool for Facebook, YouTube & Twitter − try! 42
  • 43. Twitter Trends 03.2014 Fashion no new tweets 7.1 12.8 6.4 2.7 4.2 2.5 0.6 4.8 13 17 64 204 217 345 585 974 2 699 2 878 7 342 activities per tweet total number of activities Dianpelangi Company I love Indonesia ARL by hardware Uniqlo Indonesia BRO.DO unkl347(TM) elzatta hijab PSD ORIGINALS Zoya Fashion & Hijab Crooz Cloth Total number of retweets, favorites and replies to all tweets. − − −1 +1 −1 +1 − − − − 10 9 8 7 6 5 4 3 2 1 The most engaging Twitter profiles Reports and studies about social media − ask for more! 43
  • 44. Twitter Trends 03.2014 Fashion 5 31 216 219 270 276 455 538 734 1 895 Dianpelangi Company I love Indonesia Uniqlo Indonesia unkl347(TM) BRO.DO ARL by hardware PSD ORIGINALS elzatta hijab Zoya Fashion & Hijab Crooz Cloth Total number of @mentions of a profile. − − −2 − −1 +3 −1 −1 +2 − 10 9 8 7 6 5 4 3 2 1 The most mentioned Twitter profiles 14 days of free social media analytics − sign up! 44
  • 45. Twitter Trends 03.2014 Fashion 0 1 4 2 17 8 31 50 22 37 52 323 1 239 1 324 2 867 3 412 7 999 13 499 28 023 42 858 relative activity index activity index Dianpelangi Company I love Indonesia ARL by hardware Uniqlo Indonesia BRO.DO unkl347(TM) elzatta hijab Zoya Fashion & Hijab Crooz Cloth PSD ORIGINALS Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period. Relative Activity considers also number of followers; it allows to compare profiles with different number of followers. − − −1 +1 −1 +1 − − − − 10 9 8 7 6 5 4 3 2 1 The most interactive Twitter profiles Fast & easy reporting of social media campaigns − just test! 45
  • 46. Twitter Trends 03.2014 Fashion The most engaging tweets @Crooz − Mar 27Crooz Cloth #RIPOLGASYAHPUTRA semoga amal & ibadahnya diterima disisi Allah SWT O:−) 419 retweets, 16 favs @ZoyaLovers − Mar 17Zoya Fashion & Hijab Semoga Allah melebihkan kesabaran pada keadaan apapun yang kita hadapi, aamiin :) 129 retweets, 43 favs @elzattahijab − Mar 16elzatta hijab "@Marini_Zumarnis: Photoshoot for elzatta @citraciki @elzattahijab @ina_misshijab http://t.co/nz2RHDzbzy" 28 retweets, 42 favs @petersaysdenim − Mar 22PSD ORIGINALS ketika barang bajakan merajalela di pasaran,menandakan satu produk yang sangat di terima di masyarakat dan sulit untuk di lupakan. 56 retweets, 6 favs @UNIQLOINDONESIA − Mar 4Uniqlo Indonesia Hooray! Tintin datang ke UNIQLO! Ayo cek koleksi UT Tintin terbaru di UNIQLO! http://t.co/2zGGvyCGT1 18 retweets, 8 favs Fast & easy reporting of social media campaigns − just test! 46
  • 48. Twitter Trends 03.2014 Food 36 620 37 680 40 662 42 193 57 035 61 247 81 042 153 474 186 165 316 576 +3% (+1 100) +9% (+3 017) +2% (+765) +3% (+1 124) 0% (− 218) 0% (−88) +1% (+1 187) +3% (+4 355) +1% (+1 787) 0% (− 357) J.CO Donuts & Coffee BurgerKing Indonesia PHD Indonesia PizzaHut ID Official JetZ Snack Cupcakes Heaven Walls Magnum Indomie KFC Jagonya Ayam! #maicih Chart presents number of followers at the end of the month, and its increase. −1 +1 − − − − − − − − 10 9 8 7 6 5 4 3 2 1 The biggest Twitter profiles Precise data−driven recommendations − check it out! 48
  • 49. Twitter Trends 03.2014 Food 2 2.2 3.5 4.4 25.8 31.4 24.5 16.2 60.1 2 592 602 765 786 1 859 2 226 2 867 2 998 3 726 4 034 activities per tweet total number of activities Domino’s Indonesia #maicih #36thRumahKedua PHD Indonesia KFC Jagonya Ayam! Indomie Cupcakes Heaven SilverQueen BurgerKing Indonesia Walls Magnum Total number of retweets, favorites and replies to all tweets. −3 −3 −3 +1 −2 −3 +6 − +7 − 10 9 8 7 6 5 4 3 2 1 The most engaging Twitter profiles Precise data−driven recommendations − check it out! 49
  • 50. Twitter Trends 03.2014 Food 561 959 1 099 1 154 2 014 2 762 3 422 13 669 20 761 40 380 #36thRumahKedua PHD Indonesia Indomie SilverQueen Domino’s Indonesia Walls Magnum BurgerKing Indonesia J.CO Donuts & Coffee PizzaHut ID Official KFC Jagonya Ayam! Total number of @mentions of a profile. − −1 −1 +2 − −1 +1 − − − 10 9 8 7 6 5 4 3 2 1 The most mentioned Twitter profiles 14 days of free social media analytics − sign up! 50
  • 51. Twitter Trends 03.2014 Food 32 17 5 35 64 54 84 38 102 46 5 231 7 038 8 138 8 357 11 731 20 516 30 835 31 003 42 918 86 114 relative activity index activity index #36thRumahKedua PHD Indonesia Indomie Domino’s Indonesia SilverQueen BurgerKing Indonesia J.CO Donuts & Coffee Walls Magnum PizzaHut ID Official KFC Jagonya Ayam! Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period. Relative Activity considers also number of followers; it allows to compare profiles with different number of followers. − −1 −2 − −1 +4 −1 +1 − − 10 9 8 7 6 5 4 3 2 1 The most interactive Twitter profiles 14 days of free social media analytics − sign up! 51
  • 52. Twitter Trends 03.2014 Food The most engaging tweets @cupcakesheaven − Mar 27Cupcakes Heaven cupcake ulangtahun pertama tema binatang hutan..cocok utk ultah batita mau kursus? bisa! wa 08128127970 http://t.co/2w9bCZdfjC 1236 retweets, 942 favs @BurgerKing_ID − Mar 9BurgerKing Indonesia Mau makan enak dan murah? Hanya dengan 10ribu rupiah kamu bisa makan Spicy Burger di Burger King! http://t.co/1LF3isy9sw 938 retweets, 334 favs @SilverQueenID − Mar 20SilverQueen Utk nentuin diumumin pemenang or lanjut kuis,survey aja ya.Kl tweet ini lbh byk RT, diumumin pemenang,kl lbh byk favorit lanjut #KuisSantai 21 retweets, 867 favs @Indomielovers − Mar 17Indomie Bahagia itu sesederhana makan Indomie pake topping favoritmu. Kamu suka makan Indomie pake apa? (IG @ekatan82) http://t.co/3RxWiX4J6S 405 retweets, 125 favs @KFCINDONESIA − Mar 27KFC Jagonya Ayam! Turut berduka cita atas meninggalnya Olga Syahputra. Semoga almarhum diterima di sisi−Nya dan keluarga yg ditinggalkan diberi ketabahan. 68 retweets, 17 favs Reports and studies about social media − ask for more! 52
  • 54. Twitter Trends 03.2014 Technologies 75 389 81 272 114 735 115 482 159 304 187 745 204 436 223 973 259 181 919 127 +4% (+2 835) +4% (+3 113) +4% (+4 175) +4% (+4 172) +49% (+52 652) +4% (+6 946) +7% (+12 841) +1% (+2 001) +4% (+10 155) +6% (+49 882) Toshiba TV Indonesia Dell Lovers Indo. LG Mobile Indonesia HP Indonesia Lenovo Indonesia SonyXperiaID ASUS Indonesia OPPO Indonesia Acer Indonesia Samsung Indonesia Chart presents number of followers at the end of the month, and its increase. − − −1 −1 +2 − − − − − 10 9 8 7 6 5 4 3 2 1 The biggest Twitter profiles Analytical tool for Facebook, YouTube & Twitter − try! 54
  • 55. Twitter Trends 03.2014 Technologies 2.4 32.3 6.5 11.6 7.6 3.9 17 27.4 21 101.7 802 1 098 1 156 1 629 1 789 1 885 2 498 4 216 4 482 27 654 activities per tweet total number of activities Nikon Indonesia HP Indonesia LG Mobile Indonesia ASUS Indonesia Acer Indonesia SonyXperiaID Microsoft Indonesia OPPO Indonesia Lenovo Indonesia Samsung Indonesia Total number of retweets, favorites and replies to all tweets. −3 − +2 +1 −3 +1 +1 −1 +2 − 10 9 8 7 6 5 4 3 2 1 The most engaging Twitter profiles Precise data−driven recommendations − check it out! 55
  • 56. Twitter Trends 03.2014 Technologies 425 869 889 1 022 1 126 1 215 1 436 2 030 6 634 16 144 Lenovo Mobile ID LG Mobile Indonesia ASUS Indonesia SonyXperiaID Microsoft Indonesia Acer Indonesia Lenovo Indonesia HP Indonesia Samsung Indonesia OPPO Indonesia Total number of @mentions of a profile. +2 +1 −1 −3 −1 −2 +4 +6 − − 10 9 8 7 6 5 4 3 2 1 The most mentioned Twitter profiles Fast & easy reporting of social media campaigns − just test! 56
  • 57. Twitter Trends 03.2014 Technologies 112 6 7 12 5 6 5 9 22 9 6 756 6 851 8 397 8 997 9 859 11 793 12 680 14 795 48 846 81 955 relative activity index activity index Nikon Indonesia LG Mobile Indonesia HP Indonesia Microsoft Indonesia ASUS Indonesia SonyXperiaID Acer Indonesia Lenovo Indonesia OPPO Indonesia Samsung Indonesia Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period. Relative Activity considers also number of followers; it allows to compare profiles with different number of followers. −4 − +2 − +2 − −1 +1 − − 10 9 8 7 6 5 4 3 2 1 The most interactive Twitter profiles Precise data−driven recommendations − check it out! 57
  • 58. Twitter Trends 03.2014 Technologies The most engaging tweets @Samsung_ID − Mar 4Samsung Indonesia Jago nyanyi / punya kemampuan jd penyiar? Upload rekaman lagu / siaranmu ke http://t.co/nxtul051Dq skrg! #ComMEnity http://t.co/7zZ84V18vL 1641 retweets, 1169 favs @Lenovo_ID − Mar 23Lenovo Indonesia Belajar bikin film dengan sutradara @AnggaSasongko, Lenovo & @Intel_Indonesia? Klik http://t.co/f3qcDAoeKT sekarang! http://t.co/ziw1pQrSnq 289 retweets, 206 favs @MicrosoftID − Mar 25Microsoft Indonesia Sudah siap untuk ikutan kompetisinya? RT, reply, dan favorit ya! #WeSpeakCodeLumia 235 retweets, 219 favs @OPPOIndonesia − Mar 19OPPO Indonesia Ofans, pengen dapetin kejutan OPPO R5? RT dulu yuk! :) 186 retweets, 9 favs @LGMobileID − Mar 4LG Mobile Indonesia 2. Sekarang, pecahkan teka−teki lainnya di http://t.co/ffxZuoRowV & menangkan hadiah menarik dari @LGMobileID http://t.co/2GxaM3KBgI 112 retweets, 10 favs Precise data−driven recommendations − check it out! 58
  • 60. Twitter Trends 03.2014 Telecommunications 21 970 30 658 59 639 94 665 116 400 122 459 301 796 417 070 626 443 1 080 877 +20% (+3 626) +0% (+132) +28% (+13 049) +2% (+1 588) +2% (+2 203) +2% (+2 078) +2% (+5 494) +2% (+8 788) +4% (+22 125) +1% (+7 395) BOLT! Care Flexi Irit BOLT! Super 4G LTE Esia−BTEL AXIS 3 Indonesia Smartfren Indosat Telkomsel XL Axiata Chart presents number of followers at the end of the month, and its increase. − − − − − − − − − − 10 9 8 7 6 5 4 3 2 1 The biggest Twitter profiles Reports and studies about social media − ask for more! 60
  • 61. Twitter Trends 03.2014 Telecommunications 1.3 21.7 0.7 35.3 5.8 5.6 10.2 14.6 35.1 27.2 116 130 169 3 108 4 158 6 072 8 225 13 418 32 461 35 596 activities per tweet total number of activities Flexi Irit AXIS Esia−BTEL BOLT! Care BOLT! Super 4G LTE 3 Indonesia XL Axiata Indosat Smartfren Telkomsel Total number of retweets, favorites and replies to all tweets. − −2 +1 +1 − − − −1 −1 +2 10 9 8 7 6 5 4 3 2 1 The most engaging Twitter profiles 14 days of free social media analytics − sign up! 61
  • 62. Twitter Trends 03.2014 Telecommunications 72 183 405 4 164 5 783 6 627 6 999 9 827 27 659 49 681 IM3 Indosat AXIS Esia−BTEL BOLT! Care BOLT! Super 4G LTE 3 Indonesia XL Axiata Indosat Smartfren Telkomsel Total number of @mentions of a profile. − −1 +1 − −4 +1 +1 +1 +1 − 10 9 8 7 6 5 4 3 2 1 The most mentioned Twitter profiles Precise data−driven recommendations − check it out! 62
  • 63. Twitter Trends 03.2014 Telecommunications 1 4 3 52 183 4 50 15 46 94 875 1 170 3 252 31 125 40 109 46 497 61 683 62 786 138 919 587 636 relative activity index activity index AXIS Flexi Irit Esia−BTEL BOLT! Super 4G LTE BOLT! Care XL Axiata 3 Indonesia Indosat Smartfren Telkomsel Activity Index is a collective, weighted rate of all activities within a Twitter profile in a given period. Relative Activity considers also number of followers; it allows to compare profiles with different number of followers. −2 +1 +1 −3 − +2 +1 − − − 10 9 8 7 6 5 4 3 2 1 The most interactive Twitter profiles Reports and studies about social media − ask for more! 63
  • 64. Twitter Trends 03.2014 Telecommunications The most engaging tweets @smartfrenworld − Mar 2Smartfren Tantangan #SemangatSenin hari ini: "Apa judul & siapa penyanyi dari potongan lirik lagu berikut?" #CelebrateMoment http://t.co/ce063AJeA5 110 retweets, 18 favs @Telkomsel − Mar 29Telkomsel Hargai apapun yang kamu miliki, namun jangan biarkan yang tak berarti membuatmu kehilangan sesuatu yang berarti. Selamat malam! :) 101 retweets, 10 favs @triindonesia − Mar 113 Indonesia Selamat menjawab #TriKuis http://t.co/tpAAFoSv2P 102 retweets, 8 favs @indosatmania − Mar 26Indosat Main game makin seru pake fitur premium Tuips! Belinya gampang krn #beliappspakepulsa :D Cek http://t.co/nvXxL2c0P4 http://t.co/kAAkusE90A 46 retweets, 40 favs @XL123 − Mar 2XL Axiata Lengkapi 2 bait pertama pantun berikut: ______ ______ Yuk, ikutan #OndeMonday, Kita rayain anniversary−nya Elevenia. @eleveniaID @XL123." 66 retweets, 10 favs Fast & easy reporting of social media campaigns − just test! 64
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