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BlogFest Blog Design Presentation

Blog Design on a Budget presentation recently given at IdeaWorld Blogfest Conference in Anaheim California.

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BlogFest Blog Design Presentation

  1. 1. Hack Design: Blog Design Tips and Tricks on a Budget Rita Barry Blog Genie Blog School
  2. 2. Your Big Picture Smart Spending Limiting Choice Design
  3. 3. Blog design is about creating an emotional connection between you and your readers.
  4. 4. How do I want my readers to feel when they arrive on my blog?
  5. 5. DISCOVERY Adventurous Brave Imaginative Free-Spirited
  6. 6. REVOLUTION Unpredictable Maverick Care-free Rebellious
  7. 7. ENJOYMENT Humorous Passionate Magnetic Exciting
  8. 8. ACHIEVEMENT Successful Proud Determined Powerful
  9. 9. NURTURE Empathetic Concerned Compassionate Genuine
  10. 10. INFLUENCE Intelligent Wise Expert Respected
  11. 11. AUTHORITY Leadership Confidence Knowledge Guiding
  12. 12. BELONGING Friendly Unpretentious Trusting No frills
  14. 14. Your “emotional space” is now the filter you use to evaluate design decisions.
  15. 15. Your Big Picture Smart Spending Limiting Choice Design
  16. 16. Smart Blog Spending domain
  17. 17. Smart Blog Spending domain hosting
  18. 18. Your Big Picture Smart Spending Limiting Choice Design
  19. 19. How many things can a visitor click at once?
  20. 20. The norm on blogs is to flood readers with click-ables.
  21. 21. The Jam Experiment
  22. 22. 30%vs 6%
  23. 23. How can you apply the “less is more” principle to: + navigation + sidebars
  24. 24. It’s not your readers’ job to figure out what’s important, it’s your job to show them.
  25. 25. Your Big Picture Smart Spending Limiting Choice Design
  26. 26. Blog design on a budget shouldn’t mean your site looks cheap.
  27. 27. Look Pro on a Budget
  28. 28. Look Pro on a Budget header
  29. 29. Look Pro on a Budget header theme
  30. 30. Presentation Resources: