Why are a growing number of enterprise customers deploying their Web experiences in the cloud? In this presentation, we discuss top reasons for moving a CMS to the cloud, how to craft a successful enterprise web strategy, and best practices for building next-generation web experiences.

1. 1
Rivet Logic & Crafter CMS
Moving Your CMS to the Cloud
Brendan Coleman | Practice Director |Web Experience

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Agenda
! Intro
! 5 Reasons To Move Your CMS to the CLOUD
! Web Design & Deployment Questions
! Customer Patterns – Why Crafter Keeps Winning
! Best Practices for Building Memorable Web Experiences

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Rivet Logic Overview
! Full Service Consulting and Integration Services
! HQ – Reston,VA
" Offices across the US and Costa Rica
! Aware Winning Platinum Partners for Leading Open Source Technologies
• Web
Experience
Management
• Digital
Publishing
• Big
Data
Applica9ons
• Social
Intranets

4. 4
4
Major
Brands
Major
Implementa9ons
Major
Success

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Crafter Cloud

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Crafter Cloud CMS
! User friendly Authoring tools
! Easy Integration
! Omni-Channel Experiences
! High Performance Content Delivery
! Personalization & Targeting
! Development Tools – Groovy, Spring, Freemarker, etc

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Moving Your CMS to Crafter Cloud

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5 Reasons Why Crafter Cloud
1. Custom Development Experience in the Cloud
" Personalized
" Use any front end framework
" Short release cycles
2. Full Featured CMS
" Design
" Integration
" Security
3. Augment IT
" Accelerate time-to-market
" Limit overhead & dependencies
4. Cost
5. Running your business at the speed of the market
" Keep pace with consumers and technology

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Design & Deployment Questions

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Web Experience Management
Easy
to
Use
Mul9
Channel
Personaliza9on
Engagement
Integra9on

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Who are my Users? What do they Need?
Internal
External
• Design
Requirements
• Expecta9ons
• Content
Requirements
• Feature
Request
• Frequency
of
updates
• IT
• Percep9on
–
how
do
users
view
the
brand
• User
Expecta9on
• Content
• Context
–
consuming
content
• Product
• Reliability

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Customer Win Patterns

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Patterns Leading to Crafter Cloud
Full
Featured
CMS
Minimal
IT
Overhead
Time
to
Market
Consolida9on

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Why Crafter Cloud Continues to Win
! Rebranding a 30yr old Company
" Cost Effective
" Needed now
" Future site consolidation
! Creating an Identity in Ad Tech
" CMS to support pixel perfect design
" Full featured
" Time to market
! Enhancing a Global Platform
" Supporting social capabilities
" Limited Platform Disruption
" Time to market with customization and flexibility

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Creating a Memorable Web Experience

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Best Practices
! Consistent
! Contextual
! Conversational

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Take Aways
! Custom Developer Experience in the Cloud
! Full Featured CMS
! Crafter Compliments Design Requirements
! Enables a Tailored User Experience
! Accelerate Time-to-Market

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rivetlogic.com
blogs.rivetlogic.com
facebook.com/rivetlogic
youtube.com/rivetlogic
twitter.com/rivetlogic
Questions & Learn More…