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Eecs 441 kaput company presentation

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Eecs 441 kaput company presentation

  1. 1. Ryan Kaput 1
  2. 2. Products Rewards network“Moments” of advertising Connect to audience 2
  3. 3. Financials$4.3M in venture capital Mobile gaming industry:$87M in 2010 ad revenue Ten fold growth by 2015 $54B by 2015 3
  4. 4. History/Corporate Structure Brian Wong Founded in 2010 Zynga’s Ad Exec, Manny Anekal 4
  5. 5. Company AnecdoteWong in entrepreneurship hour Energy and charisma 5
  6. 6. What’s Hot/New SwarmReach new verticals 6
  7. 7. Secret SauceCharismatic leadershipTurn ads into rewards 7
  8. 8. Partners and Competitors 8
  9. 9. Hurdles and ConsiderationsPrices for more difficult achievements? What ads in what games? Cheating? 9
  10. 10. Prediction for Future Success Only limit? Size of market 10
  11. 11. Questions 11
  12. 12. 12

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