2. Establish Your Presence on Social
Media
Make sure you have an emphatic
presence on all major social media
platforms like Facebook, Twitter,
Google+, LinkedIn, Pinterest, Tumblr,
etc. People nowadays are using these
social networking websites heavily and
research has shown that nine out of
ten people will listen to what their
friends, family, and other customers
have to say about a brand and its
products before deciding to buy from it.
And because of Google's preference
for fresh posting and content on social
media websites, make sure that you
regularly
post
interesting
and
informative posts that help you connect
with your customers better.
3. Make sure you get enough positive
reviews
Positive reviews can do a brand a world of good. Picture a customer
searching for a particular product online and getting all hunky-dory
posts on the first page of Google about. Imagine how greatly it
boosts the chances of the customer buying the product.
You must go to any length to ensure that
positive reviews are being posted about your
brand across all popular customer reviewing
sites. Encourage satisfied clients to rate and
review your product and promote their
reviews as much as you can.
4. Listen to what your customers have to
say
It is very important to listen to what your customers want to convey to you on
social media websites. It is a very effective communication tool and interface
between brands and its customers and thus customer messages and shoutouts can serve as a great source of feedbacks and reviews to help you
improve your products and services.
5. Try to engage negative reviewers
Those who write negative reviews about
you may have two reasons. Either they
could be doing it out of a grudge due to
an unpleasant experience of a product or
service, or it could be an unethical
practice of a competitor. In the latter case,
you cannot do much except reporting
abuse against the review and trying t push
those as further down as possible. In the
former case, however, you can try to
engage them as much as possible and try
to know why they had a bad experience. If
you're successful to turn that around, you
can also turn them into satisfied
customers and thus increase your
customer base as well.
6. Managing you online reputation is
very important. Make sure you take
these steps so that your you
increase both your customer base
and retention.
- WebSter
Article Source:
http://EzineArticles.com/8122824
7. Managing you online reputation is
very important. Make sure you take
these steps so that your you
increase both your customer base
and retention.
- WebSter
Article Source:
http://EzineArticles.com/8122824
