Mobile SEO will play a crucial role to propel your brand into the limelight this year. 2014 will certainly be the year of mobile SEO. With the exponential surge in the number of mobile and handheld devices, like smartphones and tablets,

1. Google + SEO + Mobile

2. Mobile SEO in 2014
2014 will certainly be the year of
mobile SEO. With the exponential
surge in the number of mobile and
handheld devices, like smartphones
and tablets, SEO has taken a whole
new dimension altogether. According
to a recent study, 65 percent of the
people who had a cell phone used it
to browse the web. Another
staggering 28 to 35 percent used it to
buy online, out of which 55 percent
bought within one hour of browsing
and 83 percent bought on the same
day (including those who bought
within an hour). The numbers speak
for themselves, and throw light on just
how important mobile SEO is going
to be this year, and increasingly so in
the future.

3. Mobile-Friendly Website Is a
Must
Now, most
websites still are
not responsive,
i.e., they do not fit
to any screen size
perfectly on which
they are being
viewed on. While
there are many
websites in need
of a mobilefriendly website,
many others have
already taken the
necessary steps
and made their
website so.
Evomantra
Evomantra
Evomantra

4. Good User Experience
With Google Panda's
continued emphasis
on quality user
experience, and
penalizing websites
that lack it, it would be
an excellent idea to
invest time and money
on the user
experience of your
mobile website. It is
the least that a user
expects.
Also, a website with a poor user experience is a big turn off and unlikely to be
visited again. A website that provides good UX soon becomes to favorite
hangout of the net surfer.

5. Better Performance
The website should load fast,
and not make the user wait
endlessly. Image sizes should
be ideal for loading them faster.
While this does not mean
having pixels visible, but this
doesn't mean you need to have
a blu-ray print of the picture
either. The overall page loading
speed should be good, too, so
use only speed-friendly
components and add-ons.

6. Design and Layout Matter Most
The designing should be
done keeping the
usability in mind. The
layout should facilitate
easy browsing and
navigation, and the links
should be strategically
placed in order to save
the visitor time and effort.
The end-user must be
kept in mind while
designing and developing
the website. Focus on
what they really want, not
on what you think that
they want or what you
want to give them.

7. Focus on Intent
Since the arrival of the Google
Hummingbird algorithm, searches have
become long-tailed, grammatical and
conversational. The searches from now
will be as if the user is having a direct
conversation with Google, and thus it
would be wise to focus on the intent of
the mobile user rather than blindly
targeting keywords and locations. Use
both locations and keywords to leverage
the intent of the users, and focus on
phrases as a whole. Try to find out what
users generally look for, and serve them
with just that.
Mobile SEO will play a crucial role to
propel your brand into the limelight this
year. Follow these 5 simple tips and get
going right away.

8. Evomantra Expert, Follow these 5 simple steps to gain a competitive
edge and rule the roost of mobile SEO in 2014.
Article Source: http://EzineArticles.com/?expert=Bruce_Thomsan