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Roland Frasier
Managing Partner
DigitalMarketer
Facebook.com/RolandFrasier @RolandFrasier LinkedIn.com/in/RolandFrasier
Ho...
Target your ideal Audience…
Scientifically craft the best Offers…
Fill profit gaps in your existing Funnel, and…
Implement...
THE GOAL IS TO OPTIMIZE
Who is the ideal buyer for your
product/service?
Where do they hang out?
Who is already selling to them?
How can you best ...
Use your best customers to identify ideal buyers…
Don’t Have A List To Analyze? No Problem…
>
Or
Find out who your best customers are…
Find out who your best customers are…
Find out where they hang out…
Find out where they hang out…
Find out where they hang out…
Who is already selling to them…
Source: Neustar
Who is already selling to them…
Source: Neustar
Source: Neustar
Who is already selling to them…
How can you best target them…
Source: Neustar
Website Custom
Audience
46% Bump in
Conversions!
How can you best target them…
How can you best target them…
How can you best target them…
How can you best target them…
How can you best target them…
ADWORDS
How can you best target them…
Tools to help you learn more…
OPTIMIZE YOUR
FINDING THE PERFECT OFFER
What’s Trending: Spike
What’s Trending: BuzzSumo
What’s Trending: BuzzSumo
ClickBank.com
ClickBank.com
ClickBank: CBEngine.com
ClickBank: CBEngine.com
What’s Trending: Terapeak
Ebay Trends: Terapeak
Ebay Trends: Terapeak
Ebay Trends: Terapeak
Ebay Trends: Terapeak
Amazon Trends: Terapeak
Amazon Trends: Merchant Words
Amazon Trends: Merchant Words
Amazon Trends: FreshKey
Amazon Trends: FreshKey
Amazon Best Sellers By Category
Amazon Best Sellers By Category
Amazon Best Sellers By Category
Amazon Best Sellers By Category
Amazon Best Sellers By Category
Amazon Best Sellers By Category
Amazon Best Sellers By Category
Amazon Best Sellers By Category
Amazon Best Sellers By Category
Amazon Best Sellers By Category
Amazon Best Sellers By Category
Amazon Best Sellers By Category
Amazon Best Sellers By Category
Amazon NOTES
Responsemag infomercial best sellers by category
Jordan-Whitney Top 10 Infomercials
Jordan-Whitney Top 10 Spots
Jordan-Whitney Top 10 Infomercials
Launch drtv top 50 infomercials
drtv NOTES
Adwords keyword planner
Adwords keyword planner - trends
Adwords keyword planner – sort by search volume
Adwords keyword planner – offer ideas
Adwords keyword planner – offer ideas
Adwords keyword planner – offer ideas
Compete.com – offer ideas
Compete.com – 3 mo. Average referrals
Compete.com – individual site analysis
Google suggest + organic + paid
Google serps ads for offer creation
Google serps ad 1 offer
Google serps ad 2 offer
Google serps ad 3 offer
Google serps ad 3 offer exit pop
Google serps ad 4 offer
SimilarSites.com
SimilarWeb.com
SimilarWeb.com
SimilarWeb.com
SimilarWeb.com
SimilarWeb.com
SimilarWeb.com
GHOSTERY CHROME EXTENSION
GHOSTERY CHROME EXTENSION
Follow.net
AdBeat.com
AdBeat.com – 22 Countries
AdBeat – research top performing offers
AdBeat – research top performing landing pages
AdBeat – top performing offers
AdBeat – top performing offers
AdBeat – top performing offers
AdBeat – top publishers for top ads
WhatRunsWhere– top publishersfor top ads
WhatRunsWhere– top publishersfor top ads
WhatRunsWhere – spy on advertiser traffic sources
WhatRunsWhere – Strongest ad copy
WhatRunsWhere – suggest placements
AdClarity.com – Campaigns
AdClarity.com – Suggest Placements
AdClarity.com – Campaigns
BoxOfAds
Ispoionage.com
Ispionage.com – top ppc competitors
Ispionage.com – top ads in google
Ispionage.com – top seo competitors
Ispionage.com – related keywords
BoxOfAds – pay per view 1
BoxOfAds – pay per view 2
BoxOfAds – pay per view
best performing lander closeup
BoxOfAds – pay per view
Best performing lander offer
BoxOfAds – display
BoxOfAds – luminosity display creatives
BoxOfAds – luminosity landing pages
BoxOfAds – luminosity best lander headline
BoxOfAds – luminosity best lander offer
OTHER TOOLS NOTES
FUNNEL ARCHITECTURE NOTES
Alibaba – physical product search
Google – shankhpushpi story research
Alibaba – memory card game
Alibaba – memory electronic game
Alibaba – brain exercise puzzle
Compete – outgoing traffic for PM 1
Compete – incoming traffic for PM 1
Compete – outgoing traffic for pm 2
WHO’s MAILING WHAT
WHO’s MAILING WHAT
WHO’s MAILING WHAT
FUNNEL ARCHITECTURE NOTES
Funnel architecture notes
Funnel Build: ClickFunnels
Funnel Build: Lead Pages
Lead magnet mock-up page
Tripwire mock-up page
Core offer mock-up page
Profit Maximizer mock-up page
Business Intelligence | Competitive Intelligence | Business Intelligence Tools
Business Intelligence | Competitive Intelligence | Business Intelligence Tools
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Business Intelligence | Competitive Intelligence | Business Intelligence Tools

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Business intelligence tools and competitive intelligence analysis to research competitor copy, landing pages, offers, keywords, ads, creative, identify upsells, downsells, jv opportinities and more. Data tells you everything and this deck tells you how and where to find all the data you need to create a complete, scientifically proven to be successful offer, without split testing or spending thousands of dollars guessing.

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Business Intelligence | Competitive Intelligence | Business Intelligence Tools

  1. 1. Roland Frasier Managing Partner DigitalMarketer Facebook.com/RolandFrasier @RolandFrasier LinkedIn.com/in/RolandFrasier How To Dramatically Increase Conversions Quickly & Without Testing!
  2. 2. Target your ideal Audience… Scientifically craft the best Offers… Fill profit gaps in your existing Funnel, and… Implement your Return Path…
  3. 3. THE GOAL IS TO OPTIMIZE
  4. 4. Who is the ideal buyer for your product/service? Where do they hang out? Who is already selling to them? How can you best target them? Step #1: Optimize Your Audience
  5. 5. Use your best customers to identify ideal buyers…
  6. 6. Don’t Have A List To Analyze? No Problem… > Or
  7. 7. Find out who your best customers are…
  8. 8. Find out who your best customers are…
  9. 9. Find out where they hang out…
  10. 10. Find out where they hang out…
  11. 11. Find out where they hang out…
  12. 12. Who is already selling to them… Source: Neustar
  13. 13. Who is already selling to them… Source: Neustar
  14. 14. Source: Neustar Who is already selling to them…
  15. 15. How can you best target them… Source: Neustar
  16. 16. Website Custom Audience 46% Bump in Conversions! How can you best target them…
  17. 17. How can you best target them…
  18. 18. How can you best target them…
  19. 19. How can you best target them…
  20. 20. How can you best target them…
  21. 21. ADWORDS How can you best target them…
  22. 22. Tools to help you learn more…
  23. 23. OPTIMIZE YOUR
  24. 24. FINDING THE PERFECT OFFER
  25. 25. What’s Trending: Spike
  26. 26. What’s Trending: BuzzSumo
  27. 27. What’s Trending: BuzzSumo
  28. 28. ClickBank.com
  29. 29. ClickBank.com
  30. 30. ClickBank: CBEngine.com
  31. 31. ClickBank: CBEngine.com
  32. 32. What’s Trending: Terapeak
  33. 33. Ebay Trends: Terapeak
  34. 34. Ebay Trends: Terapeak
  35. 35. Ebay Trends: Terapeak
  36. 36. Ebay Trends: Terapeak
  37. 37. Amazon Trends: Terapeak
  38. 38. Amazon Trends: Merchant Words
  39. 39. Amazon Trends: Merchant Words
  40. 40. Amazon Trends: FreshKey
  41. 41. Amazon Trends: FreshKey
  42. 42. Amazon Best Sellers By Category
  43. 43. Amazon Best Sellers By Category
  44. 44. Amazon Best Sellers By Category
  45. 45. Amazon Best Sellers By Category
  46. 46. Amazon Best Sellers By Category
  47. 47. Amazon Best Sellers By Category
  48. 48. Amazon Best Sellers By Category
  49. 49. Amazon Best Sellers By Category
  50. 50. Amazon Best Sellers By Category
  51. 51. Amazon Best Sellers By Category
  52. 52. Amazon Best Sellers By Category
  53. 53. Amazon Best Sellers By Category
  54. 54. Amazon Best Sellers By Category
  55. 55. Amazon NOTES
  56. 56. Responsemag infomercial best sellers by category
  57. 57. Jordan-Whitney Top 10 Infomercials
  58. 58. Jordan-Whitney Top 10 Spots
  59. 59. Jordan-Whitney Top 10 Infomercials
  60. 60. Launch drtv top 50 infomercials
  61. 61. drtv NOTES
  62. 62. Adwords keyword planner
  63. 63. Adwords keyword planner - trends
  64. 64. Adwords keyword planner – sort by search volume
  65. 65. Adwords keyword planner – offer ideas
  66. 66. Adwords keyword planner – offer ideas
  67. 67. Adwords keyword planner – offer ideas
  68. 68. Compete.com – offer ideas
  69. 69. Compete.com – 3 mo. Average referrals
  70. 70. Compete.com – individual site analysis
  71. 71. Google suggest + organic + paid
  72. 72. Google serps ads for offer creation
  73. 73. Google serps ad 1 offer
  74. 74. Google serps ad 2 offer
  75. 75. Google serps ad 3 offer
  76. 76. Google serps ad 3 offer exit pop
  77. 77. Google serps ad 4 offer
  78. 78. SimilarSites.com
  79. 79. SimilarWeb.com
  80. 80. SimilarWeb.com
  81. 81. SimilarWeb.com
  82. 82. SimilarWeb.com
  83. 83. SimilarWeb.com
  84. 84. SimilarWeb.com
  85. 85. GHOSTERY CHROME EXTENSION
  86. 86. GHOSTERY CHROME EXTENSION
  87. 87. Follow.net
  88. 88. AdBeat.com
  89. 89. AdBeat.com – 22 Countries
  90. 90. AdBeat – research top performing offers
  91. 91. AdBeat – research top performing landing pages
  92. 92. AdBeat – top performing offers
  93. 93. AdBeat – top performing offers
  94. 94. AdBeat – top performing offers
  95. 95. AdBeat – top publishers for top ads
  96. 96. WhatRunsWhere– top publishersfor top ads
  97. 97. WhatRunsWhere– top publishersfor top ads
  98. 98. WhatRunsWhere – spy on advertiser traffic sources
  99. 99. WhatRunsWhere – Strongest ad copy
  100. 100. WhatRunsWhere – suggest placements
  101. 101. AdClarity.com – Campaigns
  102. 102. AdClarity.com – Suggest Placements
  103. 103. AdClarity.com – Campaigns
  104. 104. BoxOfAds
  105. 105. Ispoionage.com
  106. 106. Ispionage.com – top ppc competitors
  107. 107. Ispionage.com – top ads in google
  108. 108. Ispionage.com – top seo competitors
  109. 109. Ispionage.com – related keywords
  110. 110. BoxOfAds – pay per view 1
  111. 111. BoxOfAds – pay per view 2
  112. 112. BoxOfAds – pay per view best performing lander closeup
  113. 113. BoxOfAds – pay per view Best performing lander offer
  114. 114. BoxOfAds – display
  115. 115. BoxOfAds – luminosity display creatives
  116. 116. BoxOfAds – luminosity landing pages
  117. 117. BoxOfAds – luminosity best lander headline
  118. 118. BoxOfAds – luminosity best lander offer
  119. 119. OTHER TOOLS NOTES
  120. 120. FUNNEL ARCHITECTURE NOTES
  121. 121. Alibaba – physical product search
  122. 122. Google – shankhpushpi story research
  123. 123. Alibaba – memory card game
  124. 124. Alibaba – memory electronic game
  125. 125. Alibaba – brain exercise puzzle
  126. 126. Compete – outgoing traffic for PM 1
  127. 127. Compete – incoming traffic for PM 1
  128. 128. Compete – outgoing traffic for pm 2
  129. 129. WHO’s MAILING WHAT
  130. 130. WHO’s MAILING WHAT
  131. 131. WHO’s MAILING WHAT
  132. 132. FUNNEL ARCHITECTURE NOTES
  133. 133. Funnel architecture notes
  134. 134. Funnel Build: ClickFunnels
  135. 135. Funnel Build: Lead Pages
  136. 136. Lead magnet mock-up page
  137. 137. Tripwire mock-up page
  138. 138. Core offer mock-up page
  139. 139. Profit Maximizer mock-up page
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Business intelligence tools and competitive intelligence analysis to research competitor copy, landing pages, offers, keywords, ads, creative, identify upsells, downsells, jv opportinities and more. Data tells you everything and this deck tells you how and where to find all the data you need to create a complete, scientifically proven to be successful offer, without split testing or spending thousands of dollars guessing.

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