1. Rory Vaden, MBA
Co-Founder of
Southwestern Consulting
•New York Times bestselling author of Take the Stairs
•Toastmasters World Champion of Public Speaking 1st Runner Up
•Self-Discipline Strategist featured on Oprah radio, Fox News,
CNN, CNBC, CBS, in SUCCESS Magazine, Businessweek, Inc,
Wall St Journal and USA Today
Procrastinate on
Purpose

2. Procrastinate on Purpose
The 5 Permissions to
Multiply Your Time
Rory Vaden

3. Thinking…

4. A typical day…
Procrastinate on Purpose
• Emails
• Voicemails
• Text Messages
• Meetings
• Tweets
• Facebook Updates
• Conference Calls
• Getting ready
• Running errands
• Driving to and from
work
• Paying bills
• Doing housework
• Cooking and eating
Personal Preparation:
Up to 5 hours a day!!!!

5. The average person spends
1 hour a day…
Looking for stuff!

6. What we end up with is….

7. What we want is….

8. Procrastinate on Purpose
What are the primary EXISTING strategies
people are using in regards to how they
choose to spend their TIME?

9. The idea was to develop tools and systems to
to get the MOST amount of TASKS done in a
day…
Managing Your Time
This was all about being EFFICIENT.

10. Managing Your Time
Things to
do Your Day

11. Managing Your Time
Your Day

12. The amount of BUSY WORK always EXPANDS to fill
the amount of TIME we allow to be AVAILABLE.
Procrastinate on Purpose

13. Prioritizing Your Time
This strategy was to be EFFECTIVE by
learning to REALLOCATE your time
around your most IMPORTANT tasks
first…
This was all about being EFFECTIVE.

14. 2. Important
but not Urgent
1. Important
and Urgent
3. Urgent but
not important
4. Not Urgent
and not
Important

15. Prioritizing your time
168 Hours
In a Week
FACULTYFAMILY FUN FINANCESFAITH FITNESS

16. Prioritizing Your Time
The idea was focus FIRST
on what matters MOST…
FACULTYFAMILY FUN FINANCESFAITH FITNESS

17. Prioritizing Your Time
Prioritizing does NOT CREATE more
time. We are simply just BORROWING
time from one area of our life to give
to another.
FACULTYFAMILY FUN FINANCESFAITH FITNESS

18. Prioritizing Your Time
FACULTY FAMILY FUNFINANCES FAITH FITNESS
Prioritizing does NOT CREATE more
time. We are simply just BORROWING
time from one area of our life to give
to another.

19. Prioritizing Your Time
FACULTY FAMILYFUNFINANCES FAITHFITNESS
Prioritizing does NOT CREATE more
time. We are simply just BORROWING
time from one area of our life to give
to another.

20. We can’t use the same level of thinking
that CREATED THE PROBLEM
to also SOLVE THE PROBLEM.
- Albert Einstein
Procrastinate on Purpose

21. How do the most successful people today, THINK
in regards to how they choose to spend their TIME?
Procrastinate on Purpose

22. While most people make decisions based
upon only URGENCE or IMPORTANCE, a
MULTIPLIER factors in a third calculation
based on SIGNIFICANCE!
Procrastinate on Purpose
SIGNIFICANT

23. Significance Calculation

24. Successful people don’t just make
decisions based on the HERE and
NOW; they make decisions based
upon a perspective of how it will
affect the FUTURE!
Procrastinate on Purpose
SIGNIFICANT

25. • Urgency: How SOON does this matter?
• Importance: How MUCH does this matter?
• Significance: How LONG does this matter?
Procrastinate on Purpose
SIGNIFICANT

26. So instead…
• You can’t manage time
• There is only so much time to borrow

27. MULTIPLY Your Time
You MULTIPLY your time by spending
time on things TODAY that will give you
more time TOMORROW.

28. You don’t need more TIPS & TRICKS,
CALENDARS & CHECKLISTS
TOOLS &TECHNOLOGY…
What You need is…
PERMISSION.
Procrastinate on Purpose

29. MULTIPLY Your Time
You MULTIPLY your time by giving
yourself the EMOTIONAL PERMISSION to
spend time on things TODAY that will
give you more time TOMORROW.

30. The Focus Funnel™

31. The Focus Funnel™

32. The Focus Funnel™

33. Eliminate
The Sculptor’s Principle
Perfection is not only when nothing more can be ADDED
but also when nothing more can be TAKEN AWAY.

34. Procrastinate on Purpose
There is nothing so USELESS
as doing EFFICIENTLY
that which shouldn’t be done AT ALL.
- Peter Drucker

35. STEP 1: ELIMINATE
Examples of things that can be ELIMINATED
• Second-time decisions
• Watching TV (27 hrs per week*)/Chit chat
• Unnecessary meetings
• Long emails
• Confrontation emails
• Over-volunteering
• Being overly thorough
• Sharing your opinion on everything

36. Procrastinate on Purpose
Insight
Next Generation Time Management is as
much about deciding what NOT TO DO
as it is about deciding what TO DO.

37. Saying NO.
Fear Number 1
Logical
Emotional

38. Procrastinate on Purpose
Insight
You are always saying NO to SOMETHING.
Anytime you say YES to one thing you are
simultaneously saying NO to something else.

39. The Focus Funnel™

40. Procrastinate on Purpose
Insight
You can say “NO”
and still be NICE.

41. The Focus Funnel™

42. Procrastinate on Purpose
Eliminate Strategy
Say NO to the things that DON’T MATTER.
So you can say YES to the things that DO.

43. The Focus Funnel™

44. Automate
The Hidden Cost
Principle
Automation is to your TIME
What compounding interest is to your MONEY!

45. Procrastinate on Purpose
Insight
Anything you create a PROCESS
for today saves you time TOMORROW.

46. I have neither the TIME
nor MONEY to set it up.
Fear Number 2
Logical
Emotional

47. The Focus Funnel™

48. • Social Media engagement
• Spam
• Importing business cards
• Shipping
• Paying bills
• Handling FAQs
• Buying gifts/ Sending thank you’s
• Basic Follow-Up
• Etc…
STEP 2: AUTOMATE
Examples of things that can be AUTOMATED

49. • Chore Chart
• Scheduling Follow-
Up Calls
• Categorical
Schedule
• Setting up email
rules
STEP 2: AUTOMATE
Examples of things that can be AUTOMATED
Anything that eliminates “Think Time”

50. Procrastinate on Purpose
Insight
A company can never OUTGROW
the strength of its SYSTEMS.

51. Procrastinate on Purpose
Automate Strategy
Increase your RESULTS
by Investing in your SYSTEMS.

52. The Focus Funnel™

53. The Focus Funnel™

54. Delegate
Dad…

55. Delegate
The Hatch Principle
It is a SERVICE to allow someone the natural process of
making their own MISTAKES.

56. This would just be FASTER
If I did it MYSELF.
Fear Number 3
Logical
Emotional

57. Training Time Calculation…
30X Rule
5 minutes per day to complete the task
X 30 = 150 minutes of training time invested
5 minutes per day on the task
X 250 work days per year
= 1250 minutes per year
Less the 150 minutes of training is a gain of 1100 minutes.
Divided by the 150 minutes invested in teaching =
733% RETURN on TIME INVESTED
Stick with it!

58. What’s Your
Time Worth?

59. The Money Value of Time
Annual Income Hourly Rate of Pay
(50 hrs/wk)
$40,000 $16.67
$75,000 $31.25
$100,000 $41.66
$150,000 $62.50
$250,000 $104.17
$350,000 $145.83
$500,000 $208.33
You’re either paying someone else at their PAY RATE
Or you are paying yourself at YOURS.

60. The Focus Funnel™

61. Leadership isn’t about getting things done RIGHT.
It’s about getting things done through other PEOPLE.
- Andy Stanley
Procrastinate on Purpose

62. The
Business of
YOU
Coach (Learning)
Office
Assistant
Accountant
Bookkeeper
Financial
Planner
Lawyer
Insurance
Agent
Real
Estate
Agent
Graphic
Designer
Travel
Coordinator
STEP 3: DELEGATE
Examples of things that can be DELEGATED

63. The
Business of
YOU
House
Cleaner
Nanny
Gardener
Grocery
Shopper
Mechanic
Personal
Assistant
Handyman
Driver
Chef
STEP 3: DELEGATE
Examples of things that can be DELEGATED

64. Procrastinate on Purpose
Insight
The SIZE of your SUCCESS
is almost always determined by the
STRENGTH of your TEAM.

65. Procrastinate on Purpose
Delegate Strategy
Multiply your PRODUCTION
Most powerfully through PEOPLE

66. The Focus Funnel™

67. Procrastinate
The Fisherman’s Principle
No amount of SKILL
can make up for inappropriate TIMING.

68. The Focus Funnel™

69. The Focus Funnel™

70. Procrastinate on Purpose
Procrastinate Strategy
PROCRASTINATE on PURPOSE

71. Waiting because we know we SHOULD do it
but we don’t WANT to do it.
Vs.
Waiting because we are deciding that NOW
is not the RIGHT time.
Procrastinate on Purpose

72. Inaction that results from INDULGENCE.
Vs.
Inaction that results from INTENTION.
Procrastinate on Purpose

73. Last Minute
Vs.
After the Last minute
Procrastinate on Purpose

74. Because things CHANGE!
Why Wait?
Plans change.
Dates change.
Prices change.
Legislation changes.
Strategy changes.
Weather changes.

75. Unexpected Change Cost
• You ordered 20,000 extra units of y products so that you have “plenty on hand” but
then 2 months later your competitor launches a product that renders yours
obsolete: you suddenly have a huge carrying cost.
• You were anxious to get that new flyer printed and you got a great deal on printing
in bulk but then two weeks later you decided you needed to reposition your whole
marketing message: you suddenly have a massive sunk cost.
• You booking a hotel reservation 6 months in advance so you can get it done and
“off your list” but then your schedule changes later: you have change fees.
• You were in love with the idea of being in love and you rushed and got married only
to find out later that you changed, and the other person changed: you have every
type of cost.

76. You definitely don’t want to be LATE.
But you also don’t want to be too EARLY.
Multipliers work to be precisely ON-TIME.
Procrastinate on Purpose

77. The “Right” Time
Risk: Acting too soon
Unexpected Change Cost
Risk: Waiting too long
“After Last Minute Costs”
On-Time
Hidden
Cost
Too
Early
Hidden
Cost
Too
Late
“Gun Slingers”“Worry Warts”
(Minimize by acting)(Minimize by waiting)

78. The weight of the WORLD.
Procrastinate on Purpose

79. The Focus Funnel™

80. Not being GOOD ENOUGH.
Fear Number 4
Logical
Emotional

81. It is ok to WAIT.
It is ok to SLOW DOWN.
It is ok to be ok with things being OK.
Things are never as BAD as they FEEL
Or as GOOD as they SOUND.
Procrastinate on Purpose

82. • Paying bills and taxes
• Placing large orders
• Spending big money
• When You don’t know what
the right decision is
• Things that seem like “fires”
that really aren’t
• Anything that can be
“batched”
STEP 4: PROCRASTINATE
Things that can be “POPPED”

83. The Focus Funnel™

84. Procrastinate on Purpose
Procrastinate Strategy
There is power in
The DISCIPLINE of ACTING
AND in the PATIENCE of WAITING.

85. The Focus Funnel™

86. Concentrate
The Harvest Principle
Work DOUBLE-TIME PART-TIME
For FULL-TIME FREE-TIME.

87. The Focus Funnel™

88. A priority is any TASK that
rises to a level of SIGNIFICANCE
that is beyond the CONVENIENCE
of what your schedule ALLOWS.
What is a priority?
A priority is PROTECTED
from the possibility of DISTRACTION.

89. Procrastinate on Purpose
Until you accomplish your next most
SIGNIFICANT priority,
EVERYTHING else is a DISTRACTION.

90. The Focus Funnel™

91. Letting other people DOWN.
Fear Number 5
Logical
Emotional

92. The Focus Funnel™

93. Concentrate
Your highest obligation to OTHERS
Is to become your highest SELF.

94. Procrastinate on Purpose
Concentrate Strategy
Temporarily IGNORE the SMALL STUFF.
So you can CONCENTRATE on the BIG STUFF.

95. The Focus Funnel™

96. MULTIPLY Your Time
You MULTIPLY your time by giving
yourself the EMOTIONAL PERMISSION to
spend time on things TODAY that will
give you more time TOMORROW.

97. Self-Discipline Certification
Course
Overcome procrastination and make lasting
change with increased accountability:
1. Daily encouragement via email
to keep you focused
2. Fresh ideas to keep you going
3. Renewed motivation every week with a
video delivered right to your inbox
4. Insight into the most effective life
changing strategies available
5. Online tests to get certified$99

98. Take the Stairs Book
7 Steps to Achieving True Success
With every purchase receive:
1. TTS Study Guide (Retail $22)
2. E-Minibuk of Quotes (Retail $5)
3. Audio of TTS Speech (Retail $20)
4. 6 online TTS Videos (Retail $30)
5. Copy of actual book (Retail$23)
We accept
credit
cards!

99. Multipliers
5
2
1

100. Multipliers
We know we shouldn’t WASTE TIME.
Not good enough to merely SPEND TIME.
Instead we must INVEST TIME.

101. MULTIPLY Your Time
You MULTIPLY your time by giving
yourself the EMOTIONAL PERMISSION to
INVEST time into things TODAY that will
create more results TOMORROW.

102. Multipliers
Don’t just be a FIREFIGHTER.
Become a SEED PLANTER.