A brief presentation to help students make informed choices with respects to their social networking activities.

1. Social Media in Schools
Best practices for safe and effective learning
through social networking.
Robert Schuetz
2013 - 2014

2. What is social media?
Social media refers to the means of interactions among
people in which they create, share, and/or exchange
information and ideas in virtual communities and networks.
What are your favorite online activities, and why?
Can you identify these popular social media trademarks?

3. Why learn about social
media?
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96% of the Millennials belong to a social network.
YouTube has the 2nd largest search engine in the world. Over 100 hours of
video will be uploaded by the time you finish reading this slide.
If Facebook were a country, it would be the 3rd largest in the world.
80% of U.S. companies use social media for recruitment. 95% of those are
using LinkedIn.
Users downloaded 1 billion iTunes store apps in first 9 months.
There are over 200 billion blogs. Word of mouth has been replaced by word of
blog.
1 in 8 couples married in the U.S. met through social media.
4 Reasons Why Social Media Should be Taught in Schools - Huffington Post
Trending Reasons to Teach Social Media in Schools - Getting Smart
Social Media Use in Schools - Best Masters in Education

4. Social Media in action - “What
does Chris Kutcher find sexy?”
What is Ashton Kutcher asking of teens?

5. Responsible use of social
media
1.
What do you consider your personal information?
2.
Why is it important to keep personal information private?
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Think before you post. All information shared on the Internet is accessible to
potentially billions of users.
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Your digital footprint (everything shared on the Internet) is permanent.
What’s Your Digital Footprint?
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Sharing your full name and birthdate is enough information for someone to
steal your identity. Be careful not to reveal too much personal information.
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Social profiles are checked by ¾ of all hiring agencies. A damaged reputation
is hard to overcome. The Risks of Posting in Social Networks

6. Responsible use of social
media
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Build a positive brand. Your digital footprint should represent the best of who
you are. Common Sense Media - Digital Footprint
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Use social media to curate information that you can store and improve upon at
a later date.
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Use social media to share personal creations, creative expressions and ideas.
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Use social media to build relevance with authentic audiences.
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Use social media to build a network of support.
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Using social media to gain strength in numbers is called crowd sourcing.

7. Email, Chat Rooms, and IM
1.
Do you use IM or chat rooms to talk to your friends and others?
2.
Do you know the real identities of everyone in your “buddy” list?
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Email - Teens use text messaging (SMS) more popular than electronic mail.
Email addresses are often necessary for joining social networking sites such as
Facebook or Twitter. Email messages can contain viruses, scams, and
inappropriate material. Students should be wary of messages from strangers.
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Chat Rooms - are online hangouts where conversations can be far-ranging.
Users may, or may not, know each other “in real life”. Chat rooms, particularly
one-on-one conversations are favorite hunting grounds for online predators.
Students should not share personal information with strangers.
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Instant Messaging (IM) - allows the exchange of real time messages. Since
accounts can be created anonymously it is difficult to identify the messenger.

8. Social Networking Activities
1. Google Yourself Challenge
2. NetSmartz - Making Safe Choices (Games)
3. Internet Safety Hangman - Quia
4. Internet Safety Quiz for HS Students - Mentor Mob
5. Internet Safety Pledge - NetSmartz
6. Create & share an Internet safety PSA
PSA Example

9. References and Resources
● NetSmartz Workshop
● Common Sense Media
● Pew Internet
● iSafe.org
● Google Family Safety Center
● Schoology Internet Safety Group