2. Hello!
We are Chris, Amanda, and Jake
from the GiveSignup team.
Weโre here because we want to
help nonpro๏ฌts raise more with
free fundraising technology.
3. Todayโs Topics
โท Welcome to GiveSignup
โท The Time to Fundraise is Now
โท How To Raise More in 2021
โ Ticket Events
โ Donation Forms and Websites
โ Registration
โ Virtual Events
โ Peer-to-Peer Fundraising
โท Get Started Free
5. Why GiveSignup
At RunSignup, we were ๏ฌrst introduced to nonpro๏ฌts as traditional โcharity partnersโ for races.
โท Race organizations bene๏ฌt from partnering with nonpro๏ฌts as a way to grow
participation and engage the community
โท Nonpro๏ฌts bene๏ฌt from partnering with races because itโs a low-overhead way to
incentivize peer-to-peer fundraising, grow donor lists, and promote their mission.
As we worked with nonpro๏ฌts through races, we recognized the need for free technology to
support nonpro๏ฌts and help them raise money outside of endurance events. GiveSignup is
focused only on those nonpro๏ฌts.
6. Who We Are
โท Purpose-built technology for Nonpro๏ฌts, focused on
connecting supporters & nonpro๏ฌts through modern
technology
โท Dedicated to bringing modern technology to the nonpro๏ฌt
world (for free)
โท Connect nonpro๏ฌts to your supporters
โท Open and ๏ฌexible
7. โท Data on supporters of all
types
โท Engage supporters with
new events, fundraising
campaigns and donation
opportunities
โท Easily connect to other
platforms that your
nonpro๏ฌt uses
โท Your mission is always ๏ฌrst
Engage Your Supporters
9. Act Now.
The average number of donations on GiveSignup | RunSignup
increased by 110% in 2020.
Why Now?
โท Fundraising canโt wait for the
end of the pandemic
โท Nonpro๏ฌts are ๏ฌnding success
with creative events and online
fundraising
โท Out of sight, out of mind: keep
the connection with your
supporters
How to Act?
โท A modern fundraising plan relies
on the right mix of fundraising
campaigns, beyond in-person
events.
โ Virtual and Hybrid events with
integrated appeals for donations
โ Easy online donations and
fundraising
โ Activated supporters engaging in
peer-to-peer fundraising
10. Raise More.
Year-round
online presence
with free
data-driven
websites
Free fundraising
tools
for donations,
fundraising, ticket
sales, and more
Supporter
Engagement
to connect and tie
together all your
fundraising efforts
Integrated
payments and
reporting
to track results and
optimize your plan
11. How to Raise Money in 2021
Unlimited options for an uncertain 2021.
13. Nonpro๏ฌt Ticket Events
โท Fast, easy ticket purchase, designed for nonpro๏ฌts
โ Powerful options for multiple tickets, ticket groups, or combo tickets
โท Free website, for every event
โท Donations (one-time and recurring) during ticket purchase
โท Donation Discounts to incentivize attendees to give more
โท Professional event websites
โท Easy-to-understand pricing, with simple payments and simple ๏ฌnancials
โท Custom information collection
โท Marketing tools that inspire sharing (like Referral Rewards)
โท Easy merchandise sales
โท Mobile CheckIn App
โท Easy data exporting (and you own the data)
14. Traditional Live Ticket Events
โท Galas
โท Pancake Breakfasts
โท Golf Tournaments
โท Concerts
โท Talent Shows
โท Ice Cream Socials
โท Food Festivals
Virtual Ticket Events
โท Virtual mixology or cooking
class
โท Virtual concert
โท Virtual cultural experience
โท Curbside restaurant
tastings
โท Virtual yoga class
โท Virtual tours
Ticket Event Examples
15. Ticket Event Example:
Epilepsy Foundation Gala at Home
โท Strong calls to action
โท Inclusive options to reach
more supporters
โท Creates an experience,
event virtually
โท Donations collected during
ticket purchase
17. Why Online Fundraising
Events are great, but you also need dynamic options to donate online, anytime.
โท Never closed. Online donations can be collected anytime, from
anywhere.
โท Unlimited campaigns. Online fundraising can be versatile, with
messaging geared toward the speci๏ฌc donors youโre targeting.
โท Flexible amounts. Unlike pre-set prices for events, donations can be $5
or $5,000. Make donating accessible to everyone.
โท Easily shared. Supporters can share your donation page, and
encourage more donations, with a simple click of a button.
โท Designate fund (or not). Allow donors to designate the use for their
donation.
18. Key advantages to upgrading:
โท Feature your nonpro๏ฌtโs branding, not PayPalโs
branding
โท Encourage donation levels & ๏ฌexible choices of
one-time or recurring gifts
โท Leverage E-cards
โท Use your URL / Domain (for free!)
โท Donation designation option
โท Customized Donation Receipts
โท Free Upgrade to full Donation Website or
Fundraising Campaigns integrated with Facebook
Fundraising
โท Lower Cost - Give donors the option to cover fees
Upgrade from Paypal Donations
Simple Donation Forms
19. Friends of Children & Families Donation Form
โท Custom branding and
messaging about the nonpro๏ฌt
โท Simple one-time and recurring
donation options
โท Calls out fundraising goal
โท Recognizes donors
โท Allows designation of speci๏ฌc
cause
Donation Form Example:
Friends of Children & Families
20. Donation Website
Upgrade to a full donation website
โท Your website is a vehicle for Storytelling
โท Custom branding
โท Incorporate unlimited donation forms
โท Unlimited standalone fundraising
campaigns
โ Incorporate peer-to-peer fundraising
with Facebook Fundraising into your
campaigns
โท Donation E-Cards to donate on someoneโs
behalf
21. Example:
Donation Website
โท โWhere the Heart isโ Campaign
that will match donations up to
$35,000 from a grant
โท First 72 donors who give $250+
will get their names featured on a
new heart wall at the Center
โท Also allow supporters the option
to become a fundraiser in
addition to or instead of donating
23. Run/Walk/Rides
GiveSignup for Registration
โท All-in-one registration, donation, and fundraising platform used by 9,000+ nonpro๏ฌts
โท Custom URL: BYO domain or subdomain, or GiveSignup.org/my5k
โท Free website with mobile-responsive point & click templates
โท Easy to setup and manage
โท Fundraising pages that tell a story
โ Fundraiser slideshow, custom headings and story, clear calls to action, prominent
social share options
โท Results that feature real-time fundraising progress
โท Customizable reports across marketing, registration, fundraising, and ๏ฌnancial data
โท Charity Bib Fundraising
24. In-Person Run/Walk/Ride
โท Traditional events with
modi๏ฌcations in 2021
โท Size limits
โท Wave, corral, or open starts
โท Touchless CheckIn App
โท Course revisions
Talk to a timer about
modi๏ฌcations.
25. Example:
In-Person Run/Walk/Ride
CASA Superhero 5K
Run/Walk in Cummins, GA
โท Customized call to action
โท Branded donations
integrated into registration
โท Checkbox added to
checkout for ๏ฌnal appeal
27. Virtual Events
โท Opportunity to raise money and connect with supporters when an
in-person event isnโt possible (or you want to reach a larger audience)
โท Self-reported virtual results
โท Virtual Challenges Fundraising Campaign for long-term
engagement
โท Digital bibs and Finisher Certi๏ฌcates
โท RaceJoy runner tracking via timers
GiveSignup.org/GoVirtual
28. Virtual Race Example: Harpoon
โท Usually a sellout 5,000-person
event
โท 2nd year as Virtual
โท Increased focus on the
fundraising in the absence of
an in-person celebration
โท Using their brand to bring
attention to the nonpro๏ฌt
29. Virtual Race Example: Harpoon
โท Angel Fund is front & center in
at the top of the website
โท Video sharing stories of
people impacted by ALS
โท Featured ALS stories
โท Sets up the nonpro๏ฌt to be a
larger focus of the race even
when it returns in person
30. Hybrid Events
Looking ahead, we expect a hybrid to be the
norm.
โท Something for everyone - the
competitive athlete, the social runner,
and the at-risk athlete
โ Incorporates supporters from
outside the local area
โท Creates a built-in contingency plan in
the event of cancellation
GiveSignup.org/Hybrid
32. Expand Your Reach
Peer-to-Peer Fundraising is available with many of the tools
mentioned, allowing you to leverages social connections and
encourage your supporters to engage their friends and family.
โท Enable in a Run/Walk/Ride (or virtual run/walk/ride)
โท Create a Virtual Challenge Fundraising Campaign
โท Enable Charity Bib Fundraising
โท Create unlimited standalone Fundraising Campaigns
33. Peer-to-Peer Fundraising Tools
โท Automatic Fundraiser Pages
โ Fundraiser slideshow
โ Set default messaging, with tag lines and story headings
โ Prominent social share options
โ Clear donate calls to action
โท Fundraiser Goals and Minimums
โท Fundraiser Rewards
โ Automated Refunds
โ Fundraiser Milestones
โ Fundraiser Confetti
โท Free Facebook Fundraiser Integration
34. Peer-to-Peer Example
Charity Bib
Semper Fi & Americaโs Fund Community
Athlete Team
View for the Fundraiser
1. Add a custom slideshow
2. Clear calls to action
3. Top donors list
4. Progress bar
5. Customizable Story
6. Reminder to connect to Facebook
Fundraiser
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