Logo merupakan identitas sebuah perusahaan. Bagaimana agar design logo kita menancap di benak masyarakat? Salah satunya dengan memperhatikan trend design logo seperti yang dijelaskan dalam slide.

1. Logo Design
Trends
2013

2. Story
Attention
Passion
The Purpose of Company’s
Logo Transformation
Logo Design Trend 2013

3. 1
Minimalism
Logo Design Trend 2013

4. 1
Simple Minimalism
Break dull Easy to
impression remember
Logo Design Trend 2013

5. 1
1975 – 1979
The logo was created by Bill Gates & Paul Allen
Logo Design Trend 2013

6. 1
1980 – 1981
Microsoft merged into one line of word
Logo Design Trend 2013

7. 1
1982 – 1986
The letter that functions as a bridge for the word
Micro and Soft was called biblet
Logo Design Trend 2013

8. 1
1987 – 2012
The logo was designed by Scott Baker.
Logo Design Trend 2013

9. 1
2012 - present
The logo is a combination of symbol and word. It describes the
portfolio of Microsoft since it uses the symbol of Windows and the
logo was released in 2012, along with the release of the new product,
windows 8.
Logo Design Trend 2013

10. 2
Geometrical Figures
Using rectangular, round, oval, triangle shapes or a combination of
shapes. Each of them could have certain meaning when applied in
design.
Logo Design Trend 2013

11. 2
Indonesia Dredging
Week is an event in the
mining industry
organized by PT Timah
Sam Design
Logo Design Trend 2013

12. 3
Classic
Traditional
Traditional
Vintage
Logo Design Trend 2013

13. 3
Designed in style of
Retro
and
Traditional
using typical
Color
Rhoda Margarine is a product of Nigeria. This logo raised the
concept of Margarine with Nigerian taste that creates delicacy
of food.
Logo Design Trend 2013

14. 4
Natural Logos
Color Prediction
Logo Design Trend 2013

15. 4
Water Color
Leaves
Wind
Tree
Cerme Green Village’s logo applied roof and star shape with
cerme fruit silhouette.
Logo Design Trend 2013

16. 4
DIGITAL IMAGING
+
GREEN PRODUCT
Logo Design Trend 2013

17. Case Study
Logo Design Trend 2013

18. 5
Sam Design
Logo Design Trend 2013

19. Sam Design 5
Geometrical Figures
1999 2000 2010
Logo Design Trend 2013

20. 5
Telkom
Logo Design Trend 2013

21. Telkom 5
Geometrical Figures
BEFORE AFTER
Telkom logo transformation also changed the motto Commited 2 U
into the world is in your hand, which is symbolized by blue circle in
front of the yellow palm.
Logo Design Trend 2013

22. Starbucks
Logo Design Trend 2013

23. Starbucks
6
Vintage
The logo transformation
of Starbucks follows the
products offered. Before,
coffee was the only
product. Now, after the
CEO of Starbucks stated
the possibility to add
product variety(other than
coffee), such as tea, ice
cream, cake, and many
more, the logo is changed,
erasing the word coffee
and also starbucks itself.
Logo Design Trend 2013

24. Which Logo Trends
do You Choose?
Logo Design Trend 2013

25. Thank you
Logo Design Trend 2013